Retail TouchPoints

JUNE 30, 2023

Fenty Beauty ’s new Roblox activation will feature interactive scavenger hunts, mazes and other opportunities to learn about the inspirations for, and ingredients from, some of the company’s products. The event, called The Fenty Beauty + Skin Experience , launched on June 30 and will run through July 30, 2023. The metaverse experience will reportedly teach shoppers about popular products, including Fenty Skin Melt Awf Jelly Oil Makeup-Melting Cleanser, Fenty Eau de Parfum and Fenty Beauty Gloss

Fashion 288

Fashion Events Other Marketing 288

My Wife Quit Her Job

JUNE 30, 2023

One of the most common questions I get asked is which ecommerce platform to go with for an online store. So in this episode, I reveal my top four ecommerce platforms to start a business, depending on a number of factors such as your budget, your level of tech savviness, and what you sell. What You’ll Learn What’s the best eCommerce platform for you How much should you pay for a shopping cart The eCommerce platform that best fits your niche Other Resources And Books Shopify BigCommer

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eCommerce Platforms eCommerce Shopping Carts WooCommerce 238

Retail TouchPoints

JUNE 30, 2023

French fashion brand Lacoste is expanding the utility of its UNDW3 NFT collection, first released in June 2022, to include a Web3-based loyalty program that will allow members to earn rewards and co-create, multiple sources report. Owners of one of the company’s 11,212 “Genesis Pass” UNDW3 (pronounced “underwater”) NFTs can now convert those digital tokens into an UNDW3 Card, and connect their wallets to a new dedicated site where they will gain access to “creative sessions, contests, vid

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Arts Fashion Games Events 323

Digital Doughnut

JUNE 30, 2023

This article is set to evaluate the difference between PR and Digital Marketing but also describe how the two departments are interlinked. Furthermore, the article explains the similarities between the two and moves to highlight why they are a great pair and how they work together.

Marketing 105

Marketing Article Operations 105

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Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

eCommerce

Retail TouchPoints

JUNE 30, 2023

Alibaba has opened 12 new Freshippo supermarkets in eight Chinese cities, including Beijing, Shanghai and Guangzhou. Earlier in June, Freshippo executives met with Australian brand leaders about importing produce to China in preparation for the retailer’s IPO , although no date has been set for the public offering. Freshippo combines physical and digital commerce in its 300+ stores throughout the country.

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Operations Retail Consumer Customer 245

RetailDive

JUNE 30, 2023

CEO John Donahoe said recent shifts back into DSW and Macy’s were “simply an extension” of the retailer’s existing strategy.

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Retail 112

RetailDive

JUNE 30, 2023

The makeup brands — which are both owned by Estée Lauder — will lay off select employees in California effective Aug. 15.

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Profitero

JUNE 30, 2023

With 64% of shoppers now trading down to reduce basket spend and value-based search terms increasing by 46% , brands must focus attention on driving brand equity through communicating clear benefits of product differentiators.

Management 78

Management eCommerce 78

RetailDive

JUNE 30, 2023

Dream on Me, which runs a direct-to-consumer business and sells baby gear through the Bed Bath & Beyond-owned retailer, is a stalking horse bidder, according to bankruptcy court documents.

Document 94

Document Consumer Retail 94

RIS News

JUNE 30, 2023

RIS and PG’s annual Grocery Tech Trends Study benchmarks grocers’ up-and-coming tech investment plans, while a first-of-its-kind companion consumer study highlights shoppers’ preferences in-store and online.

Consumer 74

Consumer 74

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RetailDive

JUNE 30, 2023

The expansion of parent company Qurate’s video commerce channels comes after a round of layoffs and the sale of e-retailer Zulily.

eCommerce 106

eCommerce Channel Retail 106

RetailWire

JUNE 30, 2023

A TikTok trend that shows people posting videos of themselves playing dead and covered in McDonald’s purple “Grimace shakes” has led to a surge in sales for the new beverage.

Marketing 72

Marketing 72

RetailDive

JUNE 30, 2023

Apparel, home goods and electronics will likely be impacted the most as households pull back further in order to pay down debt.

Electronics 109

Electronics Apparel Retail 109

RetailWire

JUNE 30, 2023

Nike is finding it more difficult to clear its inventory in light of current economic challenges and is resorting to discounting to boost sales. The athleticwear brand’s CFO Matt Friend, said Nike plans to continue promoting its direct-to-consumer business.

Consumer 59

Consumer 59

Speaker: Jason Cottrell and Brian Walker

The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Explore a customer-centric approach to navigating digital transformation in retail.

Retail

RetailDive

JUNE 30, 2023

The Sephora at Kohl’s expansion continues with a smaller footprint in some locations, while the dollar store’s board now has 10 members.

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86

RetailWire

JUNE 30, 2023

Dream on Me Industries, which sells baby cribs, strollers and other products to retailers including Amazon.com, Target, and Walmart, has won the rights to Buybuy Baby’s trademark and domain at auction. Dream on Me’s winning bid is temporary and could still be topped at an upcoming auction that includes Buybuy Baby’s physical assets.

Other 59

Other Retail 59

RetailDive

JUNE 30, 2023

Reuters reported that the fast-fashion giant had quietly registered to become publicly traded on the New York Stock Exchange.

Fashion 92

Fashion 92

RetailWire

JUNE 30, 2023

The U.S. Federal Trade Commission (FTC)is expected to file a lawsuit in the coming weeks alleging that Amazon.com rewards third-party marketplace sellers that use its logistics services and penalizes those that do not. The FTC last week accused Amazon of duping millions of consumers into joining its Prime subscription program.

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Subscription Consumer 59

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RetailDive

JUNE 30, 2023

The New York store marks the DTC running brand’s fourth store in the U.S. and 23rd store globally.

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Email Audience

JUNE 30, 2023

If you’re a contractor, you already know how crucial lead generation is for your business. It’s the lifeblood that keeps the engine running, right? But in this digital age, the game has changed a bit. It’s no longer just about word-of-mouth referrals or traditional advertising. Welcome to the world of lead generation websites. These are platforms designed specifically to connect businesses like yours with potential customers.

Games 59

Games Subscription Improvements Customer 59

RIS News

JUNE 30, 2023

With the release of ChatGPT in November 2022 and the resulting hype surrounding generative AI, the spotlight is back on artificial intelligence – but this time, the attitude in the retail industry at large has changed.

Retail 52

Retail 52

Email Audience

JUNE 30, 2023

If you’re a contractor, you already know how crucial lead generation is for your business. Maybe word-of-mouth is still your number one lead generation channel. But the game has changed quite a bit and has moved towards online search and digital reviews. It’s no longer just about word-of-mouth referrals or traditional advertising. Welcome to the world of lead generation websites for contractors.

Games 52

Games Subscription Customer Improvements 52

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payment Services

Pivotree Blog

JUNE 30, 2023

Your order management system (OMS) is the brain orchestrating a successful delivery of your product into your customer’s hands. But what if I told you you should rethink the role of OMS in your sales funnel? If you are not thinking about how your OMS can improve customer experience and impact sales, you should. Orchestrating a perfect customer experience from order to delivery will bring back repeat customers, that is just table stakes.

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Order Fulfillment Shipping Costs Fulfillment Recommendation 52

RetailWire

JUNE 30, 2023

Dylan Mulvaney, the transgender woman whose participation in a Bud Light marketing campaign set off protests from anti-LGBTQ groups, said she has been harassed in public and felt scared to leave her home. She has taken issue with Anheuser-Busch’s response in the wake of the initial negativity.

Marketing 40

Marketing 40

Retail TouchPoints

JUNE 30, 2023

Back in the ’90s, when Jeff Bezos was looking for a way into the wide world of the web, he analyzed over 20 different categories to decide which would be the “first best” place to start. He settled on books for the simple reason that “there are more items in the book category than there are items in any other category by far,” as he explained in a 1997 interview (way back when he still had hair).

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Books Other Operations Customer 253

RetailWire

JUNE 30, 2023

The national average for a gallon of gas is $3.52, down six cents from the previous week. Patrick De Haan, GasBuddy’s head of petroleum analysis, thinks the national average may drop to $3.49 by July 4.

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Discover how retailers are transforming data into actionable insights for growth. By leveraging data and analytics to their potential, retailers can enhance decision-making, improve customer experiences, and streamline operations to stay ahead of the competition. From Data to Decisions: Maximizing Retail Potential With AI, authored by Orium, commercetools, and Google Cloud, demonstrates how businesses can unify and activate data across the tech stack to achieve retail excellence and create growt

Retail

Sailthru

JUNE 30, 2023

Accessibility has been a hot topic in recent years and is a growing practice, especially in tech and digital marketing spaces. From websites and digital products to email and beyond, industry experts have been touting its benefits and necessity. But what exactly is it, and why does it matter to us as email marketers? Email accessibility is the practice of producing emails that are usable by as many people as possible, especially those with visual or hearing impairments, cognitive or learning dis

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Consumer Technology Mobile Marketing 78

RetailWire

JUNE 30, 2023

Consumer spending increased 0.1 percent in May, according to the Commerce Department. Spending was flat when adjusted for inflation.

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Consumer 45