Wed.Jun 19, 2019

The State Of Social Advertising: Pretty On The Outside, Ugly On The Inside

Forrester eCommerce

On the outside: Social media’s total global advertising spend is expected to balloon to $110 billion by 2022 (with Facebook taking 75% of the global spend market). Social networks are happy. Investors see dollar signs. Marketers feel justified in their spending.

RTP Editors Preview Retail TouchPoints Live! @ RetailX

Retail TouchPoints

In partnership with the brand new RetailX event (the co-location of IRCE, GlobalShop and RFID Journal Live! Retail), Retail TouchPoints is hosting Retail TouchPoints Live! RetailX for the first time June 25-26 at McCormick Place in Chicago.

How To Improve UX For Employees

Forrester eCommerce

Recently, I attended Rosenfeld Media’s Enterprise Experience Conference, as an input to research I’m conducting about enterprise UX.

Apple Pay’s bite of mobile wallets [Infographic]


With 74% of the top 100 US retailers accepting Apple Pay in-store and 24% accepting it through mobile websites and apps, Cupertino’s mobile wallet is a hot topic in digital payments. Our latest infographic explores Apple’s piece of the mobile wallet pie.

Mobile 164

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Waste Not, Want Not: Can Food Tech Help?

Forrester eCommerce

As the saying goes, if we waste now, we might want it later, and regret the waste. Well, it’s even worse that that in the global food system. We waste now, and we want it at the same time. One of the paradoxes around food is that we have both too much and too little […].

More Trending

The Future Of Facebook, Inc.: Short-Term Gain, Long-Term Pain

Forrester eCommerce

Based on the many press inquiries we’ve received at Forrester, the industry is keen on predicting Facebook, Inc.’s s immediate demise. Note: Facebook, Inc. is inclusive of the Facebook app, Messenger, Instagram, WhatsApp, and its other apps, services, and hardware.

Amazon Seller Fees You Need to Know About in 2019


Based on the most recent estimates, 197 million people shop on Amazon every single month. That’s mind-blowing, right? With this constant flow of traffic, it makes sense that more retailers choose to sign on as Amazon Sellers.

DTC Disruptors Solve Three Escalating Tensions In Consumer Decision Making

Forrester eCommerce

Episode 77 – What Separates eCommerce Brands that Scale from Those that Don’t with Austin Brawner of Ecommerce Influence

eCommerce Evolution

Austin Brawner is a legend in the eCommerce space, namely because his podcast – Ecommerce Influence – is one of the most popular in the industry.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

What Can You Learn From Digitally Advanced Firms?

Forrester eCommerce

Welcome to this episode of FORR in 3. In this video, Amanda LeClair and I discuss whether digital maturity matters, based on our survey of almost 800 enterprises in North America and Europe. Spoiler alert: It does matter.)

Firing the pollsters

Steve Dennis

We get news we don’t want or like all of the time. Some of it with significant consequences; most of it (thankfully) much less so. The job we didn’t get. Unrequited love. A serious medical diagnosis. Any and all of these can send us into a downward spiral. If you are anything like me, you may find yourself fighting the more mundane “injustices” we suffer as well. The delayed flight. The long line at the grocery store. The traffic jam on the way to work.

Games 76

Hardwire CX To Financial Performance In The Financial Services Sector

Forrester eCommerce

Business leaders in the financial services (FS) industry are used to tracking success with measures that reflect shareholder, investor and market regulator values like return on equity, net profit, assets under management and capital adequacy ratio. This is the ‘money story’. However, most don’t always know how these important measures are affected by customer experience (CX) and customer engagement, or the ‘customer story’.

Karl Gillis: Customer Retention Is The Most Important Thing Businesses Should Focus On


Welcome to Growth Interviews! Welcome to Growth Interviews, the fun, stimulating and engaging series of conversations driven by digital business growth.

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Facebook’s Libra Needs To Answer Three Questions

Forrester eCommerce

On June 18th, Facebook officially launched its “Libra” cryptocurrency project, which aims to leverage blockchain technologies to create a new stable cryptocurrency backed by a basket of fiat currencies. Facebook says its aim is to enable accessible and affordable digital payments for billions of people, including un/underbanked people across the world. It aims to make […]. blockchain payments

Press Release: PERQ Launches New Multifamily Marketing Cloud to Empower Rental Properties


The PERQ Multifamily Marketing Cloud, a suite of technology solutions, extends the power of the company’s existing website conversion software, keeps prospective renters engaged online throughout their leasing journey, while providing deep marketing intelligence to properties.

9 Internet Trends You Need to Know About This Year


Okay, internet users, it’s June. So it’s time for us all to put our ears to the ground and hear what the Mary Meeker report has to say about key trends that are currently shaping the digital world.

Why You Need to Write P.S. in Your Marketing Emails


Your marketing emails miss something — P.S. P.S. means postscript, from the Latin “postscriptum” aka “written after.” ” It’s a chance to add one more thought to your message after you’ve finished writing it.

11 Ways PPC Ads can Help Small Businesses Grow

VTNS Solutions

Your small business has a lot to gain from PPC. A successful PPC campaign generates profit faster than any other online marketing strategy. It is an effective tool to use when you want to reach out to the right audience.

PPC 62

Our Magento Optimization Process

Onilab User Guides

New customers frequently ask what our Magento optimization process looks like. We are excited to dive deeper into the intricacies of how we work and describe every challenge and every aspect of our process. Doing More With the Right Approach.

How to Educate Consumers and Sell More Stuff


This year I needed to buy a new grill, so I scoured reviews and compared features online in an attempt to avoid making the mistake I made last time. Four years ago I stupidly bought a cheap grill thinking I’d save a few shekels.

Industry Updates: Blockchain, Visual Search, and Father’s Day Spending

ROI Revolution

Amazon Introduces a Visual Search Tool. Amazon rolled out StyleSnap , an artificial intelligence-powered visual search tool aimed at helping consumers use images to find apparel items.

Gifts 45

Anatomy of an Excellent Email Marketing Lifecycle: Sephora


The most consistently lucrative channel, email marketing is stronger than over, especially as old school practices, such as batch-and-blast, increasingly fade away. Today’s technology enables marketers to transition to a more personalized lifecycle-centric email marketing program.

News Cart for June 19th


Hey everyone! Facebook dominates e-commerce headlines with its new cryptocurrency, Libra, which aims to address much of the criticism faced by Bitcoin and other digital currencies.

Amazon Prime Day 2019: Strategies for Success (Webinar Recap)


Payoneer recently hosted a live webinar from India on the topic of how to approach Amazon Prime Day and key strategies you need to succeed. Payoneer’s Anupriya Bhavsar along with Shikha Priyadarshni, Customer Success Manager from SellerApp , discussed the different activities that can help you to prepare for this year’s Amazon Prime Day.

PPC 27

Amazon: The Chronicles of a Personalization Giant

Dynamic Yield

Tips, strategies, and use cases necessary for closing the Amazon gap. The post Amazon: The Chronicles of a Personalization Giant appeared first on Dynamic Yield. Guides