Forrester eCommerce

JUNE 19, 2019

Business leaders in the financial services (FS) industry are used to tracking success with measures that reflect shareholder, investor and market regulator values like return on equity, net profit, assets under management and capital adequacy ratio. This is the ‘money story’. However, most don’t always know how these important measures are affected by customer experience (CX) and customer engagement, or the ‘customer story’.

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Financial Services Customer Experience Management Customer 365

RTP blog

JUNE 19, 2019

In partnership with the brand new RetailX event (the co-location of IRCE, GlobalShop and RFID Journal Live! Retail), Retail TouchPoints is hosting Retail TouchPoints Live! @ RetailX for the first time June 25-26 at McCormick Place in Chicago. The event includes three content tracks focusing on the next gen store , omnichannel optimization and digital transformation , and is designed to create a forum addressing the convergence of physical and digital shopping experiences.

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Retail eCommerce Omnichannel Outdoor 150

Forrester eCommerce

JUNE 19, 2019

On the outside: Social media’s total global advertising spend is expected to balloon to $110 billion by 2022 (with Facebook taking 75% of the global spend market). Social networks are happy. Investors see dollar signs. Marketers feel justified in their spending. On the inside: Social media’s underbelly conveys a picture of turmoil. Consumers can’t quit […].

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Marketing Consumer Social Media Customer 361

GetElastic

JUNE 19, 2019

With 74% of the top 100 US retailers accepting Apple Pay in-store and 24% accepting it through mobile websites and apps, Cupertino’s mobile wallet is a hot topic in digital payments. Our latest infographic explores Apple’s piece of the mobile wallet pie. Is Apple Pay right for your business? Check out our post: The truth about Apple Pay for ecommerce.

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Mobile eCommerce Blog Retail 160

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

Forrester eCommerce

JUNE 19, 2019

Recently, I attended Rosenfeld Media’s Enterprise Experience Conference, as an input to research I’m conducting about enterprise UX. My three top takeaways about how to improve UX for employees: Use sense-making to bring order to chaos Tatyana Mamut, NextDoor’s Chief Product Officer, captured a widespread sentiment at the event about the importance of using the […].

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Improvements Events Customer 352

Omnisend

JUNE 19, 2019

Your marketing emails miss something — P.S. P.S. means postscript, from the Latin “postscriptum” aka “written after.” It’s a chance to add one more thought to your message after you’ve finished writing it. P.S. saved us in the days of handwritten letters when clever thoughts often came just after we had already signed the letter Read more The post Why You Need to Write P.S. in Your Marketing Emails appeared first on Ecommerce Marketing Automation | Omnisend.

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Marketing eCommerce Marketing eCommerce 117

Omniconvert

JUNE 19, 2019

Welcome to Growth Interviews! Welcome to Growth Interviews, the fun, stimulating and engaging series of conversations driven by digital business growth. Our mission is to provide insights and ideas from world-class professionals on the topic of growth and to cut through the noise of so-called marketing tips and tricks, revealing the money-making strategies behind e-commerce.

Customer Retention 101

Customer Retention eCommerce Customer Blog 101

Forrester eCommerce

JUNE 19, 2019

On June 18th, Facebook officially launched its “Libra” cryptocurrency project, which aims to leverage blockchain technologies to create a new stable cryptocurrency backed by a basket of fiat currencies. Facebook says its aim is to enable accessible and affordable digital payments for billions of people, including un/underbanked people across the world.

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Cryptocurrencies Technology 342

Steve Dennis

JUNE 19, 2019

We get news we don’t want or like all of the time. Some of it with significant consequences; most of it (thankfully) much less so. The job we didn’t get. Unrequited love. A serious medical diagnosis. Any and all of these can send us into a downward spiral. If you are anything like me, you may find yourself fighting the more mundane “injustices” we suffer as well.

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Games 99

Forrester eCommerce

JUNE 19, 2019

As the saying goes, if we waste now, we might want it later, and regret the waste. Well, it’s even worse that that in the global food system. We waste now, and we want it at the same time. One of the paradoxes around food is that we have both too much and too little […].

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Customer 341

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Sailthru

JUNE 19, 2019

The most consistently lucrative channel, email marketing is stronger than over, especially as old school practices, such as batch-and-blast, increasingly fade away. Today’s technology enables marketers to transition to a more personalized lifecycle-centric email marketing program. We’re thinking a lot about that as we prepare for Sailthru’s third annual Retail Personalization Index.

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Marketing Recommendation Information Customer 90

Forrester eCommerce

JUNE 19, 2019

Direct-to-consumer (DTC) disruptors are storming onto the scene and growing at a rapid clip, proving that the improbable can become reality overnight: Few expected that buying mattresses out of a box or discovering personal eyewear styles from the comforts of home would become commonplace consumer behaviors, let alone business model blueprints with skyrocketing valuations.

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Consumer Customer Experience Customer Marketing 338

UpSellIt

JUNE 19, 2019

Summer is here! That means warm temperatures, high spirits, and endless opportunities for marketing. As the heat drives customers outside, it creates numerous opportunities for different industries to thrive. Since summer is all about having fun, retailers everywhere can join in and help customers create a summer to remember. As students go on break and vacation planning hits its peak, retailers that offer products within the realms of toys, games, books, activities, and outdoor equipment can ex

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Marketing Gifts Outdoor Recommendation 75

Forrester eCommerce

JUNE 19, 2019

Welcome to this episode of FORR in 3. In this video, Amanda LeClair and I discuss whether digital maturity matters, based on our survey of almost 800 enterprises in North America and Europe. (Spoiler alert: It does matter.) For example, unlike digital beginners, which often pursue initiatives in an uncoordinated way, advanced firms treat technology […].

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Technology Customer 324

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

FastSpring

JUNE 19, 2019

Okay, internet users, it’s June. So it’s time for us all to put our ears to the ground and hear what the Mary Meeker report has to say about key trends that are currently shaping the digital world. A lot of the findings are expected (there are more internet users than ever, and we’re becoming more obsessed with social media and ecommerce). But the report also found some surprising trends as well: the Internet is changing our workforce, influencing a growing gig economy, and more people aro

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Payment Services Banking Payments Financial Services 69

ROI Revolution

JUNE 19, 2019

Amazon Introduces a Visual Search Tool. Amazon rolled out StyleSnap , an artificial intelligence-powered visual search tool aimed at helping consumers use images to find apparel items. Consumers can use the tool by clicking a camera icon in the upper right-hand corner of the Amazon app, selecting the “StyleSnap” option, then uploading a photograph or screenshot of an outfit that they like.

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Dynamic Yield

JUNE 19, 2019

Tips, strategies, and use cases necessary for closing the Amazon gap. The post Amazon: The Chronicles of a Personalization Giant appeared first on Dynamic Yield.

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Onilab User Guides

JUNE 19, 2019

New customers frequently ask what our Magento optimization process looks like. We are excited to dive deeper into the intricacies of how we work and describe every challenge and every aspect of our process. Doing More With the Right Approach. With 8 years of experience under the belt, we’ve cultivated and emphasized an effective Magento optimization work process.

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Magento eCommerce Document Management 40

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

Dynamic Yield

JUNE 19, 2019

The majority of revenue is now generated by a tiny percentage of users. By identifying and nurturing these valuable customers, brands can gain a sharper perspective on how to improve the overall shopping experience. The post Identifying your most valuable customer segments appeared first on Dynamic Yield.

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Customer Improvements 41

PERQ

JUNE 19, 2019

The PERQ Multifamily Marketing Cloud, a suite of technology solutions, extends the power of the company’s existing website conversion software, keeps prospective renters engaged online throughout their leasing journey, while providing deep marketing intelligence to properties. Indianapolis, IN – June 18, 2019 – PERQ, The post Press Release: PERQ Launches New Multifamily Marketing Cloud to Empower Rental Properties appeared first on PERQ.

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Marketing Technology 44

Payoneer

JUNE 19, 2019

Payoneer recently hosted a live webinar from India on the topic of how to approach Amazon Prime Day and key strategies you need to succeed. Payoneer’s Anupriya Bhavsar along with Shikha Priyadarshni, Customer Success Manager from SellerApp , discussed the different activities that can help you to prepare for this year’s Amazon Prime Day. Anupriya opened the webinar with a brief introduction on Payoneer and how we help sellers both in India and globally to expand, as well as a discussion on our I

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Webinar PPC Social Media Definition 37

Dynamic Yield

JUNE 19, 2019

The majority of revenue is now generated by a tiny percentage of users. By identifying and nurturing these valuable customers, brands can gain a sharper perspective on how to improve the overall shopping experience. The post Targeting your most valuable customers appeared first on Dynamic Yield.

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Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

eCommerceFuel

JUNE 19, 2019

Hey everyone! Facebook dominates e-commerce headlines with its new cryptocurrency, Libra, which aims to address much of the criticism faced by Bitcoin and other digital currencies. Similarly, upstart e-commerce platform Verishop takes on Amazon by trying to ease seller frustrations such as counterfeiting. In other news, Walmart wants to stock your home fridge, FedEx cancels its express contract with Amazon, and Target hones same-day shipping.

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eCommerce Cryptocurrencies eCommerce Platforms Digital Currency 27

Dynamic Yield

JUNE 19, 2019

The majority of revenue is now generated by a tiny percentage of users. By identifying and nurturing these valuable customers, brands can gain a sharper perspective on how to improve the overall shopping experience. The post Targeting your most valuable customers in a post-Pareto world appeared first on Dynamic Yield.

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Customer Improvements 28

SellBrite

JUNE 19, 2019

Based on the most recent estimates, 197 million people shop on Amazon every single month. That’s mind-blowing, right? With this constant flow of traffic, it makes sense that more retailers choose to sign on as Amazon Sellers. Getting started is simple enough: you create an account, choose a membership plan, then start listing and selling your products.

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Shipping Costs Shipping Multi-channel Fulfillment 96

eCommerce Evolution

JUNE 19, 2019

Austin Brawner is a legend in the eCommerce space, namely because his podcast – Ecommerce Influence – is one of the most popular in the industry. Austin has worked with, and is friends with, many of the top DTC brands in eCommerce – MVTM Watches, Pura Vida Bracelets, Blenders Eyewear, Four Sigmatic and many others. In fact, we reminisce on the podcast about a dinner we both attended in San Diego with the founders of those companies all together in a room hanging out and swappin

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eCommerce Marketing Other 74

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

VTNS Solutions

JUNE 19, 2019

Your small business has a lot to gain from PPC. A successful PPC campaign generates profit faster than any other online marketing strategy. It is an effective tool to use when you want to reach out to the right audience. You can even use PPC to reach out to your potential customers when they are ready to convert. What is PPC? Pay-per-click or PPC marketing is one of the most effective digital marketing tactics that you can utilize if you want to promote your business online.

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