Wed.Nov 02, 2022

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Take A Pragmatic Approach To Embrace A Cloud-Native-First Strategy

Forrester eCommerce

The era of cloud-native transformation is here. Cloud-native is core to modern IT infrastructure, thanks to the power of the Kubernetes distributed compute backbone. Vibrant open source communities, effective product implementations by vendors, and savvy adoption by enterprises have created a dynamic, powerful cloud-native ecosystem that puts cloud scale in the hands of business and […].

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3 Ways Fashion Brands can be More Sustainable Today

Retail TouchPoints

The fashion industry has been questioned a lot about its environmental impact. It’s no secret that the production steps include high usage of scarce resources such as water. Now, the pressure is on companies to provide true transparency into the extended supply chain — commonly referred to as Tier 1-4 level of reporting, Scope 3, or Cradle-to-Gate. Many companies claim to be sustainable and ethical, but can they prove it?

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Predictions 2023: Recession Fears And Talent Constraints Make EX Listening Imperative

Forrester eCommerce

To thrive in what will be a particularly challenging year, companies will need to tune in to their employees.

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Google Targets Holiday Bargain Hunters with New Search Tools

Retail TouchPoints

Among Americans planning to shop for the holidays, 43% are looking for deals and sales more than last year, according to a new Ipsos study commissioned by Google. To serve those holiday bargain hunters, Google has made several upgrades to its search experience designed to make it easier for shoppers to find deals and compare prices right on Google.com.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Learn About the Future-Fit Transformation Underway In India At Our Technology & Innovation APAC Forum 2022

Forrester eCommerce

Firms across the globe are rushing to become adaptive, creative, and resilient through raising their IT maturity. It has picked up pace in the last few years and India is no exception. In fact, our research shows that a higher percentage of Indian firms (7% more) focus on having a dedicated emerging tech function than […].

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The Nose Knows: Why Scent Branding is a Retail Game-Changer

Retail TouchPoints

When thinking about your retail space, a lot of work goes in to capturing your customers’ attention via their senses. There are deliberate choices in lighting, artistic displays and the visual feel of the space using different design materials, color tones and décor textures. Even music choices are intentionally planned to give off a specific vibe. Customers should see, feel, touch and hear a unique experience every time they walk into your retail space so that your products and brand stand out.

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Bath & Body Works Taps Unilever Veteran as New CEO

Retail TouchPoints

Bath & Body Works has named Gina Boswell CEO and member of the Board, effective December 1, 2022. Interim CEO Sarah E. Nash will remain Executive Chair through the end of the Company’s fiscal year, January 28, 2023, at which time she will transition back to Chair of the Board. Boswell brings more than 30 years of experience in sales, marketing, brand building, business development and strategy to the role.

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Predictions 2023: Environmental Sustainability Becomes A Strategic Imperative, Ushering In A Green Market Revolution

Forrester eCommerce

Forrester’s inaugural sustainability Predictions report highlights the most impactful changes we expect in the coming months. Here, we preview three of them.

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BigCommerce Adds Social Commerce Integration with Snapchat

Retail TouchPoints

SaaS ecommerce platform BigCommerce has teamed up with Snap, Inc. to allow its merchants to directly integrate their online store with Snapchat in order to easily sync product catalogs and create ad campaigns on the popular social platform. “Shopping on Snapchat is all about having fun with and sharing with your real friends, which Snapchatters say are 4X more influential than celebrities or influencers on their purchasing decisions,” said Sid Malhotra, Senior Director of Small and Mid-Si

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Best Shopify Apps for Fashion Stores

Ecommerce Platforms

You’ve got goods to sell. Customers to contact. Products to move. But unless you have the store set up to handle every aspect of modern online selling, your fashion store isn’t going to make it. There’s good news. Using Shopify opens up an entire marketplace of ecommerce apps that can give you everything you need to build a fashion store online. With these apps, you can use minimal development and expensive software engineering time and get started building an online fashion store that gets conv

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Discount Tire’s Pit Pass Concept Store Puts Customers in the Driver’s Seat

Retail TouchPoints

Photo courtesy of Discount Tire. Photo courtesy of Discount Tire. Photo courtesy of Discount Tire. Photo courtesy of Discount Tire. When Discount Tire unveiled its Atlanta Pit Pass concept store in early October 2022, it officially completed its transformation from a traditional tire retailer into a strong omnichannel leader in the automotive category.

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The B2B Content Guide: Make Sales Your Ally In Content Marketing

Forrester eCommerce

Sales reps play a critical role in streamlining relevant content for prospects. Find out more in our latest blog.

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Disney+ Pilots Selling shopDisney Merchandise to U.S. Subscribers

Retail TouchPoints

Disney+ will make shopDisney merchandise available first to its U.S. subscribers via a pilot program timed for the busy shopping holiday season. Subscribers can visit shopDisney.com/DisneyPlusSpecialAccess or scan QR codes on the Shop tab within the details pages of select movies, series and shorts. The Shop tab will be available to U.S. Disney+ primary profiles that have been verified as subscribers 18 years of age and older.

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Retailers are wading deeper into customer data. States are raising the alarm.

RetailDive

Brands from Walmart to Peloton are now able to access more personal customer data, including biometric identifiers, as they expand their digital capabilities. Where does that leave them legally?

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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How To Use Similar Audiences In Google Ads

Store Growers

Last Updated on November 3, 2022. The hardest part of running Display or YouTube campaigns is the targeting. You’re trying to find a balance between reaching a wide audience, while still targeting people that find your offer valuable. Similar audience segments in Google Ads allow you to bridge that gap because they mirror the reach of cold audiences while providing accuracy typical for remarketing audiences.

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Dollar General boosts toy offering

RetailDive

The retailer worked with vendors to introduce new products — most priced at $10 or less — as consumers search for bargains this holiday season.

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Appnovation Announces Several Appointments to Global and Regional Leadership Teams

365 Retail

Appnovation , a global digital partner, has announced several appointments amongst the Global Leadership team, as well as a new leader in one of its strategic growth markets. “This is a really exciting moment in time for Appnovation because the evolution of our Global and Regional Leadership teams signals our forward momentum as a business,” said Arnold Leung, CEO, Appnovation.

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J.C. Penney drags down owner Simon Property Group in Q3

RetailDive

Some analysts would like to see the mall REIT provide more details about the retailers it owns, given the volatility they’ve introduced to its business.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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How ERPs Help to Drive Digital Transformation in Business

Digital Doughnut

Making important judgments is necessary while choosing and implementing ERP systems. A strong collection of these foundational components will aid in achieving your goals at the start of your journey.

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Walmart cuts the price of Walmart+ membership in half for holiday promotion

RetailDive

Along with the discount, the retailer has recently added Paramount+ streaming and rewards to try to lure in new members.

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CVS and Walgreens to pay more than $10 billion to settle opioid lawsuits

RetailWire

CVS and Walgreens have agreed to pay more than $10 billion to settle a group of lawsuits brought against them by governments and Native American tribes for failing to take actions to curb the spread of opioids in communities across the U.S. CVS will pay $4.9 billion to states and municipalities and $130 million to tribes over the next 10 years beginning in 2023.

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Amazon launches cash advance program for merchants

RetailDive

Sellers can access capital from $500 up to $10 million, while payment is based on a fixed percentage of their gross merchandise sales.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Starbucks marks 25 years of holiday cups with 2022 entries

RetailWire

Starbucks first rolled out its holiday cup designs in 1997 and this year it is offering four new versions to put customers in the seasonal spirit. The coffee giant’s revenues grew 20 percent year-over-year during the 2021 holiday season.

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Ralph Lauren debuts Fortnite clothing capsule tied to physical apparel collection

RetailDive

The clothing brand has redesigned its iconic Polo Pony logo for the first time in its history as part of the collaboration.

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Bed Bath & Beyond’s chief customer and technology officer to leave retailer

RetailWire

Rafeh Masood, chief customer and technology officer at Bed Bath & Beyond, has resigned, effective Dec. 2. Mr. Massood’s departure marks another significant change in the retailer’s c-suite that saw CEO Mark Tritton ousted in June and CFO Gustavo Arnal die by suicide in September. Interim CEO Sue Gove last week was given the job on a permanent basis.

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FedEx preps for moderate peak season with space to add new customers

RetailDive

The company will continue to onboard during the holidays thanks to “a little flex in the network," Chief Customer Officer Brie Carere said.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Amazon gives Prime members more ad-free songs and podcasts

RetailWire

Amazon.com said it will increase the number of songs available to Prime members without advertising from two million to more than 100 million. It also plans to offer more ad-free podcasts. “Prime members can discover more new music and podcasts based on their likes; shuffle play any artist, album, or playlist in the catalog; stream a collection of All-Access playlists tailored to personalized listening preferences on demand and download them for offline listening,” the company said i

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Bath & Body Works taps Unilever exec as CEO

RetailDive

Gina Boswell has more than 30 years of executive experience, mostly in the personal care and beauty industries.

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Washington AG seeks to stop $4 billion divided payment to Albertsons’ shareholders

RetailWire

Bob Ferguson, the attorney general for Washington state, yesterday filed a suit against a court to stop Albertsons from paying a $4 billion dividend to shareholders as part of its proposed merger deal with Kroger. “Paying out $4 billion before regulators can do their job and review the proposed merger will weaken Albertsons’ ability to continue business operations and compete,” said Mr.

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Kohl’s deals-focused holiday blitz features bevy of mobile tactics

RetailDive

The retailer is making use of a new TikTok feature that lets users shake their phones to reveal a Black Friday discount.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.