Bob Johnson’s Computer Stuff: Future-proofing on-site search
BigCommerce
NOVEMBER 13, 2017
Why they won. Bob Johnson’s Computer Stuff won the Innovation Award for Customer Experience. For the brand’s ability to “think like a customer” and enable tools that addressed specific pain points in the search experience. Business stats. Founder: Bob Johnson. Who submitted (and is quoted below): Ed Lasher, Marketing Director. Year founded: 1996. Headquartered: Smyrna, DE.
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