Forrester eCommerce
NOVEMBER 20, 2018
Transitioning your contact center to the cloud isn’t just for smaller businesses; it can help brands of all sizes boost agility and access to new features. In our new report, “The Forrester Wave™: Cloud Contact Centers, Q3 2018,” we identified the 11 most significant vendors in the space and evaluated them to help you select […].
Kissmetrics
NOVEMBER 20, 2018
In the past, I broke down the most vital SEO strategy I learned , which came from a Google employee. This time, I thought I would do something similar and share the 7 biggest SEO lessons that I learned from a Google employee. Some of these things you may already know, but most you probably aren’t too familiar with. And of course, I am not telling you anything that would jeopardize my relationship with or the career of the Google employee.
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Forrester eCommerce
NOVEMBER 20, 2018
Our recently released evaluation, “The Forrester Wave™: Unified Endpoint Management, Q4 2018,” uses 28 criteria to evaluate the top 12 unified endpoint management (UEM) solutions on the market today. This was the first year that Forrester evaluated the UEM market, which is an evolution of enterprise mobility management (EMM).
RTP blog
NOVEMBER 20, 2018
By Alicia Esposito, Content Strategist Brian Solis, author and analyst for Altimeter Group, studies consumer behaviors and how they, coupled with disruptive technologies, impact the way brands do business. Brian sat down with Alicia Esposito, Content Strategist for Retail TouchPoints, to discuss his latest research on retail innovation and how they align with holiday strategy and planning.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Inflow Insights
NOVEMBER 20, 2018
Recently we tested the presence of the Better Business Bureau’s seal on one of our retail client’s eCommerce sites. Specifically, we tested its impact on conversions. And we were very surprised by what we found. In an A/B test with and without the badge, the version without the badge resulted in a 5% lift in conversions. The version with the BBB badge had less conversions.
Bootstrapping Ecommerce
NOVEMBER 20, 2018
New to branding? This is what companies of all sizes can do to maintain brand consistency in the current market environment. The post How to Maintain Brand Consistency Across All Mediums appeared first on Bootstrapping Ecommerce.
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Sailthru
NOVEMBER 20, 2018
Thanksgiving is just about here and the average American probably has the same menu: turkey and stuffing, followed by pumpkin pie and a ton of shopping. Between low unemployment and high consumer confidence, eMarketer projects this year’s holiday sales to top $1 trillion for the first time. That number is all the more staggering once you consider that it’s $1 trillion after the discounts.
Retail Technology Review
NOVEMBER 20, 2018
Freshworks, the customer engagement software solutions provider, has partnered with Pitney Bowes, a global technology company that provides commerce solutions in the areas of ecommerce, shipping, mailing, and data to integrate Freddy, its recently launched Omnibot Artificial Intelligence (AI) engine with the next generation SendPro C-series device.
UpSellIt
NOVEMBER 20, 2018
Blast from the Past: At one point, email remarketing campaigns were known by a much more aggressive name: Email Blasts. As one might expect, such campaigns suffered from poor public perception. Think about it; would you want to have your email address “blasted” by a company you entrusted with your personal information? Such tactics are not only generally ineffective, they often lead to high unsubscription rates.
Retail Technology Review
NOVEMBER 20, 2018
Online sellers are using e-commerce solutions to gather better data insights, yet many are failing to use it to make better business decisions, new research by Sana Commerce has found. Whilst 42% are using data to improve customer service, only 24% are using data for buying behaviour analysis and two thirds are not using it to improve the user experience.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Liveintent
NOVEMBER 20, 2018
The Holiday Shopping season is upon us. To help all your retailers out there know what to expect over the coming weeks, we turn to our local weatherman for our Holiday Retail Forecast. Grab your galoshes and pack your parkas, because we’re looking at a high of $720 billion and about 10 thousand orders per minute over the Black Friday/Cyber Monday weekend.
Retail Technology Review
NOVEMBER 20, 2018
There was time when shippers were able to run their transportation networks with a few human resources, a couple of spread-sheets, and a reliable phone line.
ROI Revolution
NOVEMBER 20, 2018
On November 13, 2018 , Amazon, the world’s first trillion dollar company announced that it would be opening its new headquarters in two locations— Long Island, New York and Arlington, Virginia , each gaining over 25,000 employees. The decision to open two new Amazon locations is attributed to the vast local and regional talent available. This decision may seem insignificant for a company of Amazon’s size, however it is actually one with a multi-fold impact.
Salsify
NOVEMBER 20, 2018
Nearly 80% of luxury sales are digitally influenced , and luxury ecommerce spending is expected to more than triple by 2015, according to a study by McKinsey & Company. Despite these numbers, luxury brands remain hesitant in entering the ecommerce arena, whether it’s their own direct-to-consumer sites or marketplaces like Amazon. There is one global etailer that has been able to partner with luxury brands and their parent companies: Alibaba.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Bronto
NOVEMBER 20, 2018
Host: Greg Zakowicz, Senior Commerce Marketing Analyst, Oracle Bronto Guest: Roy Steves, Founder, StatBid During the 2017 holiday season, paid search drove more than 23% of website traffic. It is. The post The Commerce Marketer Podcast: Paid Search Strategies, Changes, and Trends for 2019 appeared first on Bronto Blog.
Dynamic Yield
NOVEMBER 20, 2018
As champions of digital transformation, we set out to rebrand Dynamic Yield, from content to design, development, all the way to product marketing. The post Meet the new Dynamic Yield brand – a story of our evolution and growth appeared first on Dynamic Yield.
Frooition
NOVEMBER 20, 2018
We are moving into the busiest season of the retail year. Previously known as the holiday season, the period between November and New year is now referred to in retail as discounting season. Customers are bombarded with Black Friday deals and 24-hour flash sales. They’re spoilt for choice and expect an incentive to buy. Many brands feel pushed into offering big discounts at this highly competitive time of year.
Onilab User Guides
NOVEMBER 20, 2018
In order to come up with new ways of delighting customers and increasing sales, the e-commerce industry actively deploys the latest technologies. Competition is fierce and whoever acts first, wins. The Internet of Things and artificial intelligence became a must-have rather than a wow-factor for the majority of online stores, so e-commerce has been steadily introducing a new trend, which is voice shopping.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
ChannelAdvisor
NOVEMBER 20, 2018
The busiest shopping season of the year is here. While merchants are compiling their own shopping lists, they’re also focused on the busiest shipping season of the year. Two of the biggest considerations around fulfillment are meeting consumer expectations and preventing shipping costs from eroding the bottom line. Shipping costs account for a significant portion of revenue.
eCommerce Evolution
NOVEMBER 20, 2018
Interested in better email campaigns, more persuasive product detail pages and more irresistible videos? Maybe you need to start incorporating a little humor. . By now we’ve all seen a Harmon Brother’s video (Think Poo Pourri and Squatty Potty) and we’ve seen the magical effect those videos can have when launching a product….Or maybe you recall the simple, Dollar Shave Club video that launched an empire that Unilever bought for $1 Billion.
Smile.io
NOVEMBER 20, 2018
If I asked you how are you going to grow your business next month, next quarter, or next year what would you say? Chances are good that your solution to this problem is to either advertise more, spend more on advertising, or run more sales and promotions.
iQmetrix
NOVEMBER 20, 2018
The following is a guest blog from Michael Oberdick, the CEO and Founder of iOutlet. In today’s rapidly growing repair industry, the focus seems to be shifting from solely repair to repair plus devices and accessories. Consumers are looking for trustworthy brick-and-mortar locations they can visit to get the retail experience and shop; they want the entire experience in one stop.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Optimizely
NOVEMBER 20, 2018
Think about all the times you’ve had to make an expensive purchase. A new car, a house, a home theatre system, a washing machine, that $800 food processor that really can do it all… For most shoppers, these major purchases also tend to be one-off purchases. We don’t need multiple $800 food processors, much as we may love to chop and purée. But that doesn’t mean we aren’t tempted to splurge on high-cost items every once in a while.
Ecommerce Platforms
NOVEMBER 20, 2018
This WP Engine review comprehensively evaluates its features and functionalities, including the overall WP Engine pricing. This should help you determine its relevance to your business. Let’s be honest. While the phenomenal growth the hosting industry has seen lately is largely beneficial, it also introduces a whole new complex twist. It’s essentially not single-faceted anymore.
OrderDynamics
NOVEMBER 20, 2018
5 Best Ways to Ship Products for Online Stores. There is no need to tell retailers that online shopping is a growing trend. Certainly, we all know it. Today, it is an important part of running a retail business. In this world of online shopping ‘how to ship products for online stores’ is an important question. But, this question goes beyond procedural tactics.
Prisync
NOVEMBER 20, 2018
You already know that you need to pay careful consideration to how you price your products. With hundreds of e-commerce stores being launched every single day, it’s imperative you stay on top and set competitive prices against your competition. But how do you know what prices they’re charging? What if you have 250 competitors? Are.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Prisync
NOVEMBER 20, 2018
You already know that you need to pay careful consideration to how you price your products. With hundreds of e-commerce stores being launched every single day, it’s imperative you stay on top and set competitive prices against your competition. But how do you know what prices they’re charging? What if you have 250 competitors? Are.
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