Wed.Oct 18, 2017

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Why and how exit popups can help you build your email list

Klaviyo

Exit popups are powerful. Earlier this year, we analyzed the performance of a sample of email popups cumulating 204 million displays. Among our key learnings, exit popups outperformed popups displayed on landing pages by +5%. If you’re collecting 10,000 emails/month (congrats if that’s the case), that would represent 500 additional emails/month and 6,000 emails/year.

Document 203
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How Can Retailers Get The Most Out Of Holiday Hiring?

RTP blog

Holiday hiring is always a rush for retailers, but the 2017 season is eliciting different reactions from the industry’s biggest names. While Amazon is hiring as many as 120,000 seasonal workers for the second straight year , Target is increasing its holiday workforce by 43% to as high as 100,000. In contrast, Macy’s is slightly scaling back its seasonal employees by 4%, to 80,000.

Toys 170
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The Psychology of Competitive Pricing for Ecommerce

SellBrite

Pricing for ecommerce is a tricky beast. You need to account for competition with other sellers, but you don’t want to de-value your products in a race-to-the-bottom. Purely competitive pricing can lead to disappointing results: you might not sell enough to compensate for offering the lowest prices. A profitable p ricing strategy involves considering not only your competitions’ prices, but also your customers’ motivations.

eCommerce 151
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Shop with Your Steering Wheel: 3 Opportunities in Connected Car Commerce

GetElastic

We are entering the age of connected car commerce. Buckle your seatbelts. Gartner predicts that by 2020, 80% of vehicles (roughly 250 million cars) will be connected to the Internet of Things. These hypermobile devices will come complete with hardware, operating systems and app-driven utilities that can support a variety of payments on the go. “The industry crossed a critical threshold in the first quarter of 2016, with the quiet but dramatic announcement of a statistic that few noted at t

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The Pragmatic Path to Composability: Creating Efficient Commerce Systems

Speaker: Jason Cottrell and Brian Walker

Brands used to look for a commerce platform that could do everything. But over time, one vendor was no longer enough to meet a brand’s needs, so they added, and added, and added— and now it's essential that these vendors work well together. That’s composable, and it’s important to get it right. Customers and your board expect you to be in new channels and to adapt quickly to market change.

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Redefining Your Loyalty Strategy with the Golden Rule of Rewards

Smile.io

Is A Rewards Program Right For You? Still not sure if a rewards program is really necessary for your business? Our quick and easy quiz will help you make the right decision. GET THE FREE GUIDE.

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Shop with Your Steering Wheel: 3 Opportunities in Connected Car Commerce

GetElastic

We are entering the age of connected car commerce. Buckle your seatbelts. Gartner predicts that by 2020, 80% of vehicles (roughly 250 million cars) will be connected to the Internet of Things. These hypermobile devices will come complete with hardware, operating systems and app-driven utilities that can support a variety of payments on the go. “The industry crossed a critical threshold in the first quarter of 2016, with the quiet but dramatic announcement of a statistic that few noted at the tim

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3 easy ways to increase business productivity

TradeGecko

Scaling a retail business, from running it out of your garage, to managing multiple sales channels, and then evolving into an omnichannel model, can be overwhelming. As your retail business model becomes more complex, the cost of running the business goes up due to increased overhead, marketing, labor and inventory costs.

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Daffodil Ball’s IMAGINE: The Beatles & Beyond

Canadian Special Events

John Lennon would have been proud to witness the spectacle created in his famous band’s name to celebrate the 24th annual Daffodil Ball. IMAGINE: The Beatles & Beyond was held April 20, 2017 at Windsor Station in Montreal. Produced by the uber talented Event Designer Alison Silcoff and her team at Alison Silcoff Events , this production is touted as the most successful cancer-related fundraising gala in Canada.

Events 75
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4 Myths About International Payments

ecomdash

The truth behind four myths regarding international payments that may hinder some ecommerce sellers from selling internationally. Read more. The post 4 Myths About International Payments appeared first on ecomdash.

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4 Key Factors in Sales Performance Monitoring

FastSpring

You've got your ecommerce site up and running, but how do you know if you're racking up the sales you hoped to see? The most efficient way to determine the success of your ecommerce website is to track and monitor your sales performance. How do you do it? Here are a few of the key factors that you need for solid sales performance monitoring.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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The Dangerous Data Accuracy Mistake That Could Put Your Brands at Risk Online

Profitero

In 1935, a market researcher named Arthur Nielsen invented what would become an industry changing concept: market share. For the first time, brands had a way to measure their sales relative to competitors and relative to their category’s overall growth. Finally, they could understand whether the new products and marketing campaigns they were launching were actually impacting growth.

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6 Ways Every Business Can Ensure Top-Notch Customer Service During the Holidays

ChannelAdvisor

This blog post is part of our 2017 Holiday Planning series. Be sure to check back often or, better yet, subscribe to the blog to stay updated with this year’s latest holiday trends, tips, best practices, reports and more! With the holiday shopping season right around the corner, we know you have a ton on your mind, including making sure your customer service is top-notch (which should be on the very top of your list to begin with!).

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Partner Spotlight: It’s Good to Be LeROI

Dynamic Yield

An interview with Marc Preusche, data nerd extraordinaire, about the makeup of an ideal optimization team, using data to make smarter decisions and the looming tower of Amazon's entry into the media world. The post Partner Spotlight: It’s Good to Be LeROI appeared first on Dynamic Yield.

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Why A Robust POS Ecosystem Can Enhance Your Omnichannel Experience

iQmetrix

By integrating back-end and front-end processes into a centralized commerce platform, retailers are able to deliver a consistent customer experience. What it really comes down to is automation and consistency.

POS 26
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Partner Spotlight: It’s Good to Be LeROI

Dynamic Yield

An interview with Marc Preusche, data nerd extraordinaire, about the makeup of an ideal optimization team, using data to make smarter decisions and the looming tower of Amazon's entry into the media world. The post Partner Spotlight: It’s Good to Be LeROI appeared first on Dynamic Yield.

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8 Ways Ecommerce Brands Prepare for the Holidays

Blue Acorn

November is nearing, kids are working on their holiday wish list, and retailers and ecommerce brands are primed and ready for the busiest time of the year. That’s right, Black November is almost here, and for months, if not the better part of the year, commerce brands have been learning from initiatives of the past, making necessary changes, and have their army of marketing and promotional materials ready to land in your inbox, mailbox, ad panels, and of course social media.

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Jewelry.com Increases Revenue Across Customer Journey with Personalized Recommendations (Case Study)

Dynamic Yield

Learn how Jewelry.com optimized all stages of the purchase funnel to increase revenue per user from the homepage, product pages, and cart page. The post Jewelry.com Increases Revenue Across Customer Journey with Personalized Recommendations (Case Study) appeared first on Dynamic Yield.

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183: How To Get Over A Million Email Subscribers In 2 Years With Sam Parr Of The Hustle

My Wife Quit Her Job

Today I’m thrilled to have Sam Parr on the show. Sam is the founder of Hustle.co which is a media company that caters to entrepreneurs. They have more than a million email subscribers and email is the backbone of their business. Every single day, they send out an awesome email that details the latest startup and tech news. The also run an annual conference called HustleCon that I had the pleasure of attending as well.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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YouTube Remarketing: A Golden Opportunity for Your Ecommerce Business

ROI Revolution

YouTube remarketing isn’t some flash in the pan marketing opportunity. There are over 1.3 billion monthly active users worldwide on YouTube. That’s more than Instagram, Twitter, and Snapchat combined. But how can your ecommerce business go about leveraging YouTube remarketing as a part of your overall strategy? Let’s take a look at how one company did it, and the overall effect it had on their business.