Wed.Feb 01, 2023

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A New Year Demands A New Digital Measurement Framework

Forrester eCommerce

There’s something about entering a new year. Unbridled optimism, renewed hopes, and general positivity about having a fresh start are typical emotions. But 2023 is not like any other year.

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Depix Review: The New Creative Image Editor On The Block

Ecommerce Platforms

You don't need us to tell you that well-presented photos significantly elevate our social media presence, blogs, and websites. After all, our brains register images faster than words.

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The Keys to Effective Digital Product Management

Forrester eCommerce

If you’re in product management, your skills are needed today! According to Glassdoor, the number of product manager job openings has increased 135% over the past five years, with up to 17,000 available job openings on the site today.

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Best WordPress Plugins: A Quick Round-Up for 2023

Ecommerce Platforms

What's the easiest way to extend the functionality of your WordPress.org website? Answer: Plugins. For the uninitiated, a plugin is a software add-on you can use to add extra features to website platforms like WordPress. WordPress boasts thousands of plugins for users to download and benefit from.

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Retail Reimagined: What It Means To Be An Innovative Retailer

Speaker: DeAnna McIntosh, Retail Growth Strategist

Join DeAnna McIntosh, Retail Growth Strategist, for this idea-sparking session on how to multiply and diversify your revenue (and impact) with zero ad spend, how to create disruption in your industry, and how to reimagine and innovate the retail business model.

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Three Personalization Mantras To Help You Survive A Data Deprecation World

Forrester eCommerce

In this corner … consumers and privacy concerns. And in the other corner … companies prioritizing personalization in their business objectives. Who will win this fight of opposing forces?

Consumer 195
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23 Black-Owned Businesses to Support in 2023

Smile.io

If you’re wondering how to be an ally for the Black community this February, shopping from Black-owned businesses is a great place to start.

More Trending

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Judge Rules that Amazon Illegally Threatened Organizing Workers at Two Warehouses

Retail TouchPoints

A judge with the National Labor Relations Board (NLRB) ruled that Amazon illegally threatened to withhold raises and bene f its from workers at two New York City warehouses if they voted to form a union.

Retail 115
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Indian Firms Are Adopting SaaS, And It Is Not To Save Costs

Forrester eCommerce

Indian enterprises have had SaaS on their radar for the last 7+ years, if not more. SaaS uptake in India was slow and cost used to be the only major driver towards SaaS adoption.

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Canada Goose, Net-a-Porter Aim to Extend Product Life with New Resale, Repair Programs

Retail TouchPoints

Premium brands Canada Goose and YOOX Net-a-Porter Group have both rolled out new programs to showcase the quality of their products and reduce waste as part of ongoing sustainability initiatives. Canada Goose has launched a resale program powered by Trove.

Jewelry 110
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The only ecommerce email marketing guide you need (2023)

Omnisend

Reading Time: 17 minutes Despite the increasing number of channels available to ecommerce businesses to reach their customers, email continues to be the most promising. Statistics show that ecommerce email marketing continues to deliver an impressive $36 for every $1 spent — but only when used right.

Marketing 147
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The ABM Benchmark Survey

ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?

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How Daniel’s Jewelers Designs Stores and Shopper Experiences for Hispanic Consumers

Retail TouchPoints

Joseph Sherwood founded Daniel’s Jewelers in 1948 to make jewelry more accessible for all families. Over the years the retailer has carved a unique space in the Hispanic market thanks to its unique approach to financing, in-store services and merchandising.

Jewelry 87
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Kohl’s lays off 60 at corporate headquarters

RetailDive

Many of the affected employees worked in the marketing or merchandising departments, a company spokesperson confirmed

Marketing 115
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Gen Z is Hyperconscious of Greenwashing in Retail — Defining ‘True’ Sustainability for a Young Demographic

Retail TouchPoints

Gen Z has been shaped by a number of factors, including the COVID-19 pandemic and the economic downturn that followed.

Travel 81
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Many brands are ‘reluctant buyers’ of ads on retail media networks, study shows

RetailDive

The majority of marketers surveyed by the Association of National Advertisers use at least five retail media networks, but some have concerns

Marketing 108
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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

More than two years in, COVID-19 is far from over. Businesses are tasked with beating pre-COVID numbers, making marketing crucial. This is your time to create brand awareness, bring in the best leads, and play a vital role in new and existing profit.

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Retailers Raise $384,000 for Vulnerable Children at Pre-NRF Event

Retail TouchPoints

On Jan. 14, 2023 — the day before the NRF Big Show kicked off — more than 220 retail executives gathered at Microsoft’s New York headquarters for a good cause at the RetailROI (Retail Orphan Initiative) SuperSaturday event.

Events 62
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Nike sues Lululemon over shoe manufacturing patents

RetailDive

The Canadian apparel brand is known for its performance fabrics and released its first footwear designs less than a year ago

Apparel 105
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Switching POS Systems – Signs It’s Time for A New POS and How to Find the Right Solution

Korona

The purpose of POS software is to run your store smoothly, not create endless headaches. If you’re reading this article, perhaps you’ve dealt with some of this from your current point of sale solution. And maybe you’re thinking about switching POS systems.

POS 52
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9 emerging DTC brands to watch in 2023

RetailDive

From makeup and skincare to tinned fish and running shoes, these are the brands that stand out in an increasingly crowded retail environment

Retail 98
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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies. With real-time buyer insights, you can be first-in-line to provide solutions and lead better, hyper-personalized conversations.

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Black-owned businesses upbeat despite funding challenges

RetailWire

Forty-four percent of Black-owned businesses struggle to find funding and 78 percent say it is difficult to find customers who are not Black, according to a new study by Shopify. On a positive note, 68 percent of Black-owned businesses are optimistic about their growth prospects. in-article

Shopify 52
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Magic Spoon expands retail launch to 6,800 stores

RetailDive

The cereal brand, which was only available online until last summer, will be sold at Walmart, Kroger and Albertsons, as well as more Target locations

Retail 93
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Trucking companies see freight demand rebounding in 2H 2023

RetailWire

Trucking companies expect freight volumes to pick up in the second half of the year as customers use the first six months to work through excess inventory.

Retail 52
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Nike, Tiffany announce collaboration

RetailDive

The big-name partnership drew a host of disappointed comments online, specifically around the Air Force 1

Retail 82
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Learn Today, Sell Tomorrow: Increasing ROI & Conversions Through Search Metrics

Search metrics can drive conversion by helping website owners, and marketers learn from their online visitors. The data provided by an onsite search engine can help personalize the eCommerce experience and turn a visitor into a repeat buyer.

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NLRB judge finds Amazon discriminated against union organizers

RetailWire

A judge for the National Labor Relations Board found that Amazon.com discriminated against union organizers at a warehouse in Staten Island.

Retail 52
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Ikea partners with Annie Leibovitz for Life at Home Report project

RetailDive

The famous photographer, which the retailer has named its artist in residence, will take portraits of people inside their homes all over the world

Retail 79
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SaaS: All-Inclusive Insights & Business Benefits!

Digital Doughnut

Explore the SaaS architecture and gather insights on the functioning of SaaS apps and their business benefits. Technology

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Reporter’s Notebook: The New Orleans menswear shop that brought Zegna to America

RetailDive

Trends may come and trends may go, but as long as men wear clothing, century-old Rubensteins will be in business

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Digitizing Logistics: Harness the Power of Data in 4 Steps

Entering a new demand gen position in a volatile market is nerve-wracking. In demand generation, data is essential for knowing who you should target and how. In this eBook, you’ll learn how to identify and target your ideal prospects using different types of data.

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Set Your Data Free With Web3

Digital Doughnut

In the first of our series of pieces looking at the top digital trends of 2023, lead web developer, Craig Wheatley, discusses what the current state of owning our own data is and how Web3 is revolutionising how it can be used for your benefit.

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Nike and Tiffany team up on new sneaker

RetailWire

Nike has created a sneaker with a “Tiffany Blue Swoosh” on the side. The sneakers, which feature a sterling silver plate, are intended to attract younger, affluent consumers to the luxury jeweler’s stores. in-article

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Bring your own logic into Experience OS

Dynamic Yield

Leverage your own in-house expertise alongside Dynamic Yield's advanced recommendation and personalization capabilities. The post Bring your own logic into Experience OS appeared first on Dynamic Yield. Product Bring Your Own Logic Experience OS

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Peloton CEO says ‘epic comeback’ is in the making

RetailWire

Peloton lost less money in the second quarter than expected by analysts and the majority of its sales came from higher profit subscriptions. “If If you’ve been wondering whether or not Peloton can make an epic comeback, this quarter’s results show the changes we’re making are working,” said Peloton CEO Barry McCarthy. in-article

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The Ultimate Small Business E-Commerce Fulfillment Guide & Checklist

From building a carrier strategy to addressing the inevitable returns rush, Shippo’s "How to Prep for Peak Season Shipping" covers everything you need to implement the right fulfillment plan for your e-commerce business this season.