Smile.io
AUGUST 14, 2023
Discounts seem like a good business strategy, right? Well, it depends on how often you run discounts. Ever since Google first started tracking search results in 2004, the number of searches made for terms like “discount code,” “coupon,” and “online sale” have been steadily increasing, showing that from the time people started shopping online customers have been trying to get the most out of every dollar they spend.
UpSellIt
AUGUST 23, 2023
Personalization has become a key element for ecommerce brands to stand out and create meaningful connections with their customers. With ever-evolving technologies and shifting consumer behaviors, it’s crucial to implement effective targeting tactics to maximize your sales potential. The realm of personalization is evolving at a rapid pace, empowering brands to deliver tailored experiences that drive engagement and boost conversions.
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Store Growers
AUGUST 2, 2023
Last Updated on August 3, 2023 Ever since Performance Max campaigns came out, advertisers had been asking Google for a way to add negative keywords. Google said to wait because they were cooking up something. And Brand Lists are the result of that. The interesting thing is that the application of Brand lists is not just limited to Performance Max campaigns not.
Salsify
AUGUST 17, 2023
Global ecommerce sales reached $5.7 trillion in 2022 and are expected to cross the $6 billion mark, according to data from eMarketer. In addition to rising sales volumes, online shopping options have now outpaced brick-and-mortar stores as consumers’ preferred purchasing destinations. As noted by 2022 research from Raydiant , 55.4% of customers would rather shop online than in-store.
Speaker: Jennifer Hileman - Head of Retail Platform Strategy at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One
Prepare to excel in the dynamic world of retail, spanning the holiday season and beyond into 2024! Join us for an insightful webinar as we delve into the powerful synergy of composable & MACH Technology paired with the leading loyalty and promotions engine. Discover how composable commerce and loyalty management can redefine your retail approach, ensuring sustained success through the holiday rush and well into the new year.
Algopix
AUGUST 30, 2023
In today’s fast-paced digital landscape, staying ahead in the eCommerce industry requires continuous learning and adaptation. As an eCommerce seller, you’re undoubtedly familiar with the abundance of information available online, but have you considered the untapped potential of podcasts as a valuable resource for your growth? This comprehensive guide will delve into the significance of eCommerce podcasts, how they facilitate the exchange of information, the advantages of diversifyin
CPC Strategy
AUGUST 17, 2023
Streaming video is an increasingly popular and effective way of reaching modern viewers and is the ideal choice for brands that want to engage potential customers in the discovery phase of the consumer journey. Don’t believe us? Check out the latest stats on streaming audience behavior, engagement, and more!
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Digital Doughnut
AUGUST 2, 2023
The eCommerce landscape is getting fiercely competitive and evolving rapidly with immense potential. It has become imperative for brands to stay on top of their eCommerce game with effective strategies, and keep a close eye on every move of the competition. That is where brands need to leverage competitive intelligence and analysis to give them that edge over the competition.
Forrester eCommerce
AUGUST 31, 2023
The sales and revenue enablement space has seen a wildly dynamic 2023, with many casualties of layoffs impacting the profession but also plenty of new opportunities opening up. At the same time, enablement leaders have had to adapt to changing priorities while continuing to deliver tangible, quantifiable value to the C-suite.
My Wife Quit Her Job
AUGUST 25, 2023
In this Family First Friday Episode, I show you the right way to start a dropshipping online store step by step. I’ll unpack the essentials of dropshipping, help you identify a profitable niche, and guide you to select reliable suppliers. You’ll also learn how to set up a compelling online store and make your first sales. What You’ll Learn How Dropshipping Works The Easiest Way To Find A Legit Dropship Supplier Types Of Dropshipping Businesses That You Should Avoid At All Costs
Store Growers
AUGUST 31, 2023
Last Updated on September 1, 2023 Google makes it very easy to run your first ad. Fill in your business details, link a credit card, add some text and maybe an image, and boom, your ad goes in front of thousands or millions of people. But after a while, you realize that Google is charging you for each click, but you’re not seeing any returns. Maybe some traffic, but no sales and certainly no revenue to pay for those ads.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
FastSpring
AUGUST 2, 2023
When TestDome was created, CEO and co-founder Mario Zivic knew the pre-employment testing software company wouldn’t be able to rely on domestic sales to succeed. “As a startup with only two or three people, it would be absolutely impossible to go international without this kind of platform.” Since choosing FastSpring as their merchant of record provider, TestDome has seen a lot — including steady growth around 30-40% per year pre-pandemic, hiring market fluctuations in the last few years, and in
ESW
AUGUST 18, 2023
The world’s best-loved brands all have one thing in common: They deliver superior customer experiences. Regardless of product or industry, dominant brands prioritise and execute next-level online customer experiences in every market. These experiences don’t happen by accident. Rather, every detail of the shopper journey – from demand generation to last-mile delivery – is part of a multi-local commerce implementation.
Algopix
AUGUST 28, 2023
In the vast and competitive landscape of Amazon’s online marketplace, effective keyword research is paramount for FBA (Fulfillment by Amazon) sellers to succeed. The right keywords can significantly impact product visibility, search rankings, and ultimately, sales. To conquer this domain, FBA sellers need the assistance of robust Amazon keyword tools that can uncover valuable insights, aid in targeting the right audience, and maximize profitability.
Forrester eCommerce
AUGUST 29, 2023
Our just-published Forrester Wave™ delivers the first evaluation of the commerce search and product discovery market, featuring the 10 leading vendors in the space.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
UpSellIt
AUGUST 9, 2023
UpSellit has officially been named a 2023 Inc. 5000 Fastest Growing Private Company! Amazingly, this is our sixth time earning recognition on the Inc. 5000 list. Each year, Inc. features private companies with proven track records as problem solvers, business accelerators, and thought leaders. We are so grateful to our team for the continuous hard work and dedication to success that enables us to earn such wonderful recognition.
SheerID
AUGUST 8, 2023
More Than 50 Top Brands Announce Exclusive Back-to-School Offers for Students and Teachers With SheerID
RetailDive
AUGUST 31, 2023
The struggling department store will upgrade its tech, stores and customer experience, but is unlikely to follow rival Macy’s in leaving the mall.
Retail TouchPoints
AUGUST 31, 2023
Madewell has officially opened the doors to its redesigned flagship on 5th Avenue in New York City. The store is the denim brand’s largest, measuring in at 9,000 square feet, and features a new Denim Atelier space designed to offer “a new approach to the traditional fitting room.” The flagship is the latest Madewell store designed to “foster creativity” within a traditional retail space.
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Modern retail is complex, but composable commerce can help brands navigate that complexity successfully. Operating in multiple geographies, handling multiple currencies, leveraging multiple brands, exploring multiple business models… These are just some of the complicated realities facing modern brands. In this masterclass, Julie Mall from Elastic Path and Thomas Mulreid from Orium take a deep dive into the many elements at play in commerce today, looking at what the term “multi” means and break
Algopix
AUGUST 12, 2023
In the dynamic world of Amazon FBA (Fulfillment by Amazon), staying ahead of the curve is essential for success. As seasoned Amazon sellers, we understand the importance of quality insights and valuable resources to elevate your FBA game. This guide unveils the crème de la crème of YouTube channels tailored for Amazon FBA sellers. With these channels at your disposal, you’ll gain unparalleled knowledge, tactics, and strategies, ensuring you outshine your competition and thrive in the Amazo
Forrester eCommerce
AUGUST 28, 2023
Data is everywhere. What constitutes sensitive data for organizations today has greatly expanded in type and format. In my latest report, The State Of Data Security, 2023, we reviewed and analyzed Forrester survey data to identify the key data security trends of the year.
Ecommerce Guru
AUGUST 23, 2023
In the speedy universe of computerized trade, where rivalry is wild and client abilities to focus are short, organizations need […] The post Effective Email Marketing Campaigns for Ecommerce Success appeared first on Ecommerce Guru.
RetailMinded
AUGUST 28, 2023
Private label sellers are making their mark in the ever-expanding world of commerce across Canada and the rest of the world. They bring unique products to the market, build brand identities, and create loyal customer bases. But amidst the hustle and bustle of entrepreneurship, most private label sellers often overlook the role of trademarking in brand protection.
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Curious about eCommerce success strategies? Download "Automation, Personalization, and Tracking for eCommerce" and discover the blend of automation and personalization secrets for exceptional outcomes. In this ebook, you'll learn how to: Streamline Operations: Simplify inventory, marketing, and service tasks with automation, freeing time for vital business aspects.
RetailDive
AUGUST 30, 2023
The company, which was acquired by private equity firm The Stephens Group in 2014, is closing despite a recent $20 million investment by the firm.
Retail TouchPoints
AUGUST 31, 2023
Generative AI may be generating buzz, but for tech-savvy retailers, AI is not a new technology. Conversational AI has been foundational to many customer experience technologies we now take for granted. Chatbots, Interactive Voice Response (IVR) and intent analysis can be used to collect information, accelerate responses, automate self-service options and augment an agent’s capabilities, while still other AI models have been in use to recognize trends and patterns in data that would be too massiv
TalkingRetail
AUGUST 29, 2023
Warburtons has expanded its product range with the launch of Soft Naans. Warburtons has invested £400m in innovation over the last 10 years to now produce over 70 different types of products to cater to all tastes. Jonathan Warburton, chairman of Warburtons said: “The Soft Naans have a soft, fluffy texture and an authentic taste.
Forrester eCommerce
AUGUST 21, 2023
Black Hat USA 2023: Insights From Our Short Vegas Residency Black Hat has gone from being RSAC’s smaller tech and practitioner-focused cousin to being a commercial showcase for cybersecurity vendors.
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We know that today’s customers prioritize experiences over other aspects of a brand. Customers' expectations for digital interactions are constantly rising, which puts pressure on brands to continuously optimize their digital strategies in order to stay ahead of the competition. When it comes to unlocking a new level of digital experience, data-driven experimentation is the key.
Digital Doughnut
AUGUST 4, 2023
In the ever-evolving world of customer marketing, there has been a noticeable shift towards simplifying campaigns and communications in recent years. Somewhat ironically, in the face of this customer demand for simplicity, marketers are finding themselves overwhelmed by the complexities of their tasks, due in part to the unprecedented amount of data they now have access to.
RetailMinded
AUGUST 24, 2023
In recent years, the retail industry has experienced a sea of transformation. As businesses continually evolve to meet customer expectations, they rely on technology to stay afloat. Whether it’s to ensure timely delivery of products or create a more personalized shopping experience, technology’s role is undeniable. Especially now, with Artificial Intelligence (AI) moving from experimental stages to active implementation in various industries, retailers are on the cusp of a revolution
RetailDive
AUGUST 30, 2023
In a first for the retailers, Gap will sell a line including loungewear, pajama sets and intimate basics exclusively through the department store.
Retail TouchPoints
AUGUST 30, 2023
In a first-ever partnership between two retail icons, Macy’s will carry an exclusive collection of sleepwear, underwear and intimates for men and women from Gap. The assortment, which will feature exclusive designs and colorways priced from $12.50 to $79.95 online, will be available online, on the Macy’s mobile app and at select stores nationwide. “This launch is an opportunity to amplify the Gap brand and deliver must-have essentials in comfortable, breathable fabrics to men and women across th
Speaker: Brooke Cunningham, CMO at inriver
As demands for product information grow and the product journey goes circular, ensuring you have the right PIM software in place today is essential. Join our guest speaker, Chuck Gahun, Principal Analyst, Forrester in conversation with Brooke Cunningham, Chief Marketing Officer, inriver and Johan Boström, inriver Co-Founder & Chief Customer Ambassador, to learn about the expanding role of PIM and how to prepare for new product journey demands.
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