Sat.Jul 23, 2022 - Fri.Jul 29, 2022

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Salesforce’s Top 5 Predictions for Holiday 2022

Retail TouchPoints

Editor’s note: This article has been condensed and repurposed from an existing article from Salesforce. With rising gas prices, food shortages, skyrocketing interest rates and ever-present inflation, consumers are worried and that means retailers are worried, too. In the face of these challenging factors, the stars are aligning to deliver another “unprecedented” holiday season for the retail industry.

Retail 122
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Collaborating Effectively: 5 Best Practices for Brands and Retailers | Salsify

Salsify

By working together to build strong, collaborative partnerships, brands and retailers can reach new audiences and boost sales.

Retail 123
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7 Strategies To Leverage Customer Match In Google Ads

Store Growers

Last Updated on July 26, 2022. Google’s Customer Match allows advertisers to leverage customer data to reconnect to previous customers and find new ones across the Google Ads network. This feature helps you leverage the customer information that you’ve collected from buyers or prospects to target with a variety of ads. In this article, we’ll dive deeper into what Customer Match is, and share 7 strategies of how you can leverage it in your campaigns.

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Port In The Storm: Takeaways From Amazon’s Q2 2022 Earnings

Forrester eCommerce

After years of spending lavishly on growth, Amazon cut costs in Q2 2022, reducing headcount by 6% and, according to CEO Andy Jassy, “improving the productivity of [its] fulfillment network.” As a result, Amazon reported a $2 billion loss, marking the business’s second consecutive quarterly loss, which hasn’t happened since 2014. Amazon’s revenue rose 7.2% […].

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Personalize & Empower: Crafting a Digital-First Retail Experience

Speaker: Nicole Ramirez, M.A. - Marketing Director, Growth, Emerging Products - Forbes | Advisory Panel - University of Houston | Named Top 5 Digital Marketing TEDx Talks

Data-driven client engagement is revolutionizing the way businesses interact with their customers. Using data to understand customer behavior and preferences can improve personalization and customer pleasure. But while most businesses understand the value of data-driven client engagement and delivering tailored experiences, many are having difficulty implementing them.

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BigCommerce Wins 22 Medals in 2022 Paradigm B2B Combine Midmarket and Enterprise Editions

BigCommerce

BigCommerce is proud to share that it has received high honors as a top solution in the 2022 Paradigm B2B…

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415: My Wife Goes Back To Work! I Need A New Domain And Your Advice

My Wife Quit Her Job

Today I have my lovely wife Jennifer on the show to discuss a potentially significant event in her life. She might be going back to work! And in doing so, my entire blog, my podcast name, and my domain may need to change to MyWifeWentBackToWork.com But seriously, we need your advice. In this episode, my wife and I discuss the decision and would love your input.

eCommerce 255

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Three Truths About Value For Customers (Hint: You Cannot “Deliver” It)

Forrester eCommerce

Is your organization starting to embrace the idea that value for customers matters? Great. But your organization cannot “deliver” it. No one can. That’s not how value works. Check out this 90-second video below (no audio) to learn: Three truths about value for customers that explain why no organization can “deliver” it.

Customer 367
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BIGTeam Spotlight: How Brett Regan Shifted from Sports to Ecommerce

BigCommerce

What do sports and ecommerce content have in common?

eCommerce 327
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16 Mompreneurs Who Are Killing It With Their Businesses

My Wife Quit Her Job

Mompreneurs are crushing it at home and work! But what’s attracting mothers to entrepreneurship? For starters, running a business gives moms much-needed flexibility to manage their work and their households. Moms get to prepare their own schedules and structure their days according to their needs. In this post, I share the stories of 16 inspiring mompreneurs that I’ve interviewed personally on my podcast, each with a different business model.

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Top 9 eCommerce Sales Tax Software in 2022

GetElastic

With the expansion of eCommerce in recent years, the demand for tax software has simultaneously increased. According to Fortune Business Insights , “the global tax management software market size was USD 5.24 billion in 2018 and is projected to reach USD 11.19 billion by 2026, exhibiting a CAGR of 10.4% during the forecast period.” This growth is primarily due to the rising volume of financial transactional data captured by many businesses.

eCommerce 148
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Inriver Webinar Featuring Forrester: Are You Ready for the Future of PIM?

Speaker: Brooke Cunningham, CMO at inriver

As demands for product information grow and the product journey goes circular, ensuring you have the right PIM software in place today is essential. Join our guest speaker, Chuck Gahun, Principal Analyst, Forrester in conversation with Brooke Cunningham, Chief Marketing Officer, inriver and Johan Boström, inriver Co-Founder & Chief Customer Ambassador, to learn about the expanding role of PIM and how to prepare for new product journey demands.

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US Banking Customers Will Soon Demand These Features. Does Your Mobile App Offer Them?

Forrester eCommerce

When a customer opens a mobile banking app, they are usually trying to complete a specific task: paying a bill, seeing how much money they have left for the month, finding a recent transaction, requesting money from a friend, etc. But banking customers increasingly want more and better features on these apps. Forrester’s Mobile Banking […].

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8 Sales Optimization Strategies to Help Boost Revenue

Wiser

The world of sales is constantly changing. If your business has any hope of keeping up, then optimizing your sales process is the way to go. But optimization is an ongoing ordeal. Even if you have a well-established business and are making decent enough revenue, your company’s future depends on your ability to grow and keep up with your customer base.

Customer 128
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B Corp TOMS Honored in Community Category as ‘Best For The World’

Retail TouchPoints

The B Lab network at B Corp has named TOMS as a Best For The World: Community award winner, with the footwear and lifestyle company ranking among the highest verified scores in the sustainability nonprofit’s B Impact Assessment. These awards highlight the work of global Certified B Corporations with verified B Impact Scores that rank in the top 5% within the categories of community, customers, environment, governance and workers for their B Impact Assessment.

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Amazon introduces a new wallet for sellers

RetailDive

The e-commerce juggernaut said it’s offering a new digital wallet service to its sellers and planning to roll it out more broadly over the “next few months.

eCommerce 142
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Retail Tech: Empower Associates, Optimize CX, and Boost Productivity

Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.

Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity? This exclusive webinar with Andrew Regan will dive into strategies to empower retail associates for success with new technology.

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Customer Service Unplugged — Or Why Empathy Matters

Forrester eCommerce

When you strip a song down to its base, you end up with a simple acoustic version, free of overproduction or electronic distractions. The most striking example of this for me is Eric Clapton’s version of “Layla” from MTV Unplugged. When you strip a contact center down to its base, you end up with one-on-one […].

Customer 195
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How to Get to (and Use) the Shopify Admin Dashboard

Ecommerce Platforms

As one of the most affordable, powerful ecommerce platforms on the market, Shopify continues to increase its user-base. Naturally, new users may have some questions about how to get to the Shopify Admin page, and even how to use the Shopify Admin once there. . If you check articles and tutorials online, it’s important to know that the Shopify Admin goes by many names.

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‘Shopper Promiscuity’ Forcing Brands to Completely Reimagine How they Connect with Consumers 

Retail TouchPoints

By now we’ve all heard the news that brand loyalty is in decline. But Rebecca Brooks, CEO of market research consultancy Alter Agents , sees it differently — in her view, “shopper promiscuity” on the rise. “People think about promiscuity in a sexual context, but what we really mean here is an openness, a willingness to try something new ,” said Brooks in a session at the Retail Innovation Conference & Expo (RICE) earlier this year.

Consumer 130
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Three Ways to Engage Users Outside Your Mobile App

Digital Doughnut

Picture the scene. Your business spends tens — or even hundreds — of thousands of pounds developing a branded mobile app. Your customers open it, find it useful, and even enjoy using it. You have their attention, their interest, and an opportunity to capture their data. Great job. But what happens next?

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The B2B Sales Leader's Guide for Any Economic Environment

When economic headwinds pick up, sales leaders are the first to sound the alarm — and chart a new course. Longer sales cycles, larger buying committees, increased price pressure, and smaller teams can quickly combine to reduce your margin for error and increase the urgency to find a solution. To thrive in a challenging environment, sales teams need a rock-solid grasp of the fundamentals and the biggest force-multipliers they can get their hands on.

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US Federal Government Continues Cybersecurity Leadership With New OMB Memo

Forrester eCommerce

Recently released Office of Management and Budget (OMB) memo M-22-16 outlines, and further aligns, Federal Civilian Executive Branch (FCEB) agencies’ FY2024 budgetary considerations for cross-agency cybersecurity investments. The guidance in M-22-16 provides enables federal civilian agencies to properly assign cyber initiative funding towards the most critical areas of cybersecurity.

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Squarespace Pricing Canada (July 2022)

Ecommerce Platforms

Squarespace is one of the most popular website builders worldwide, offering users high-quality themes and a great deal of customization. That's as well as a comprehensive set of in-built features that enable you to build new websites for all kinds of use cases – eCommerce, blogging, business websites, and online portfolios, to name a few! While Squarespace doesn’t offer a free plan, it comes with a wide range of pricing tiers suitable for personal use and businesses alike. .

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Dollar General to Open Three DCs to Support In-House Supply Chain Expansion

Retail TouchPoints

Dollar General is planning to build three 1 million-square-foot distribution centers in an approximately $480 million combined investment to support the growing DG Private Fleet presence. At full capacity, the facilities, to be located in North Little Rock, Ark.; Aurora, Colo.; and Salem, Ore., will create up to 1,100 jobs. The North Little Rock DC represents a $140 million investment, and it will serve as a dual facility capable of supporting the perishables-focused DG Fresh supply chain networ

Supplies 125
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Amazon leans on non-retail business as e-commerce sales fall for the second straight quarter

RetailDive

Revenue from advertising and fees rose, as inflation pushed up grocery store sales. But net loss reached an “eyewatering” $2 billion.

eCommerce 141
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The Ultimate E-commerce Shipping Report For Small Businesses In 2023

Inflation, cost of shipping, and changes in consumer spending are some of the biggest challenges online merchants face today. Get a thorough analysis of these trends, current customer behavior, and more in Shippo’s latest “2023 State of Shipping Report.

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From Question Mark To Exclamation Point: Takeaways From Spotify’s Q2 2022 Earnings

Forrester eCommerce

In Q2 2022, Spotify’s revenue, advertising, and monthly active users (MAUs) grew, defying fears that inflation and subscription fatigue would weaken demand. Spotify’s strong Q2 2022 performance continues the company’s rebound from its bouts with cancel culture in Q1 2022. Advertising Growth Is Solid, But Subscriptions Bolster Business Unlike Snap and Twitter, whose revenues fell […].

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Editor X vs Squarespace (July 2022): The Complete Guide

Ecommerce Platforms

When it comes to choosing the right tool for building your own website, the choice between Editor X vs Squarespace can be tough to make. Both solutions are easy-to-use and powerful tools, designed to help you create the ultimate website with very little effort. Editor X promises a professional website designing experience with a host of customization options.

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Saks OFF 5TH Launches Resale Ecommerce Section in Partnership With Rent the Runway

Retail TouchPoints

Saks OFF 5 TH and Rent the Runway have teamed up to provide Saks OFF 5 TH customers with access to pre-owned designer fashion. A curated collection of pre-owned merchandise from Rent the Runway, spanning hundreds of styles from more than 60 designer brands, is now available in a dedicated section of SaksOFF5TH.com at prices up to 85% off MSRP. All items being offered have been deemed “excellent condition” by Rent the Runway and will be identified on SaksOFF5TH.com by a Rent the Runway-specific b

eCommerce 124
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Walmart warns that profits are tanking as consumers leave clothes on the rack

RetailDive

But inflation is stoking sales in consumables, leading the retail giant to raise its expectations for revenue and comps for the quarter and the year.

Consumer 131
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How to Match Online Customers with the Products They Are Searching For

Understanding search intent and getting the right customers in front of the right products is the best way to boost both conversion and the average order value of first-time and return buyers. A properly functioning site search solution is one of the most critical yet underutilized tools available to eCommerce merchandisers. Working to match site visitors with the relevant content they need improves and personalizes the user experience.

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Personal Advice On How To Earn Extra Points In Your Next Forrester Wave™

Forrester eCommerce

As I wind down the last few days of my Forrester career before I retire, I am very conscious of the fact that I am leaving behind two customer experience (CX) analysts who are in various phases of creating a Forrester Wave™. I won’t be here to see them through the process, so I wrote […].

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The Ultimate Squarespace vs GoDaddy Website Builder Comparison

Ecommerce Platforms

GoDaddy vs Squarespace: Which tool should you be using to build your website? These days, there are plenty of great options out there for business owners looking to develop their own site. Services like Squarespace and GoDaddy prove you don’t need a huge amount of developer knowledge or a massive budget to begin growing online. However, while both of these tools will help you build a website, they’re intended for very different audiences.

eCommerce 104
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WWD: Eddie Bauer to Venture into Resale

Retail TouchPoints

Eddie Bauer will move into resale beginning in August, when the outdoors retailer will begin accepting Eddie Bauer-branded apparel, footwear, accessories and gear, according to reporting in WWD and other media outlets. Customers who send gently worn items to Eddie Bauer partner ThredUP under its resale-as-a-service program will receive store credit, with the amount depending on the item’s condition.

Apparel 122
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Will Macy's off-mall bet pay off?

RetailDive

As the traditional mall declines, a lot is riding on how well the department store can execute its small-format, strip-center strategy. And whether it should.

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Retail Reimagined: What It Means To Be An Innovative Retailer

Speaker: DeAnna McIntosh, Retail Growth Strategist

The past three years have forever changed the retail landscape. Companies of all sizes were forced to welcome change with open arms and surrender to total flexibility in order to be agile in the ever-evolving economic environment. In 2023, we are navigating inflation and its impact on consumer spending, various lasting side effects from the pandemic, and a looming recession in the back half of the year.