Sat.Jul 23, 2022 - Fri.Jul 29, 2022

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Salesforce’s Top 5 Predictions for Holiday 2022

Retail TouchPoints

Editor’s note: This article has been condensed and repurposed from an existing article from Salesforce. With rising gas prices, food shortages, skyrocketing interest rates and ever-present inflation, consumers are worried and that means retailers are worried, too. In the face of these challenging factors, the stars are aligning to deliver another “unprecedented” holiday season for the retail industry.

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Collaborating Effectively: 5 Best Practices for Brands and Retailers | Salsify

Salsify

By working together to build strong, collaborative partnerships, brands and retailers can reach new audiences and boost sales.

Retail 148
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7 Strategies To Leverage Customer Match In Google Ads

Store Growers

Last Updated on July 26, 2022. Google’s Customer Match allows advertisers to leverage customer data to reconnect to previous customers and find new ones across the Google Ads network. This feature helps you leverage the customer information that you’ve collected from buyers or prospects to target with a variety of ads. In this article, we’ll dive deeper into what Customer Match is, and share 7 strategies of how you can leverage it in your campaigns.

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Port In The Storm: Takeaways From Amazon’s Q2 2022 Earnings

Forrester eCommerce

After years of spending lavishly on growth, Amazon cut costs in Q2 2022, reducing headcount by 6% and, according to CEO Andy Jassy, “improving the productivity of [its] fulfillment network.” As a result, Amazon reported a $2 billion loss, marking the business’s second consecutive quarterly loss, which hasn’t happened since 2014. Amazon’s revenue rose 7.2% […].

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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B Corp TOMS Honored in Community Category as ‘Best For The World’

Retail TouchPoints

The B Lab network at B Corp has named TOMS as a Best For The World: Community award winner, with the footwear and lifestyle company ranking among the highest verified scores in the sustainability nonprofit’s B Impact Assessment. These awards highlight the work of global Certified B Corporations with verified B Impact Scores that rank in the top 5% within the categories of community, customers, environment, governance and workers for their B Impact Assessment.

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BigCommerce Wins 22 Medals in 2022 Paradigm B2B Combine Midmarket and Enterprise Editions

BigCommerce

BigCommerce is proud to share that it has received high honors as a top solution in the 2022 Paradigm B2B…

More Trending

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Three Truths About Value For Customers (Hint: You Cannot “Deliver” It)

Forrester eCommerce

Is your organization starting to embrace the idea that value for customers matters? Great. But your organization cannot “deliver” it. No one can. That’s not how value works. Check out this 90-second video below (no audio) to learn: Three truths about value for customers that explain why no organization can “deliver” it.

Customer 367
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‘Shopper Promiscuity’ Forcing Brands to Completely Reimagine How they Connect with Consumers 

Retail TouchPoints

By now we’ve all heard the news that brand loyalty is in decline. But Rebecca Brooks, CEO of market research consultancy Alter Agents , sees it differently — in her view, “shopper promiscuity” on the rise. “People think about promiscuity in a sexual context, but what we really mean here is an openness, a willingness to try something new ,” said Brooks in a session at the Retail Innovation Conference & Expo (RICE) earlier this year.

Consumer 324
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How We Enabled Dippin' Dots To Sell Ice Cream Online With BigCommerce

Groove

Looking to bring their online presence into 2022, Dippin’ Dots contracted Groove Commerce to create an all-new eCommerce store that would update their outdated BigCommerce instance. The primary goal of this project was to capture the fun and imaginative spirit that Dippin’ Dots has embodied for so many years, while also enabling customers to purchase products online.

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BIGTeam Spotlight: How Brett Regan Shifted from Sports to Ecommerce

BigCommerce

What do sports and ecommerce content have in common?

eCommerce 327
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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US Banking Customers Will Soon Demand These Features. Does Your Mobile App Offer Them?

Forrester eCommerce

When a customer opens a mobile banking app, they are usually trying to complete a specific task: paying a bill, seeing how much money they have left for the month, finding a recent transaction, requesting money from a friend, etc. But banking customers increasingly want more and better features on these apps. Forrester’s Mobile Banking […].

Banking 312
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Dollar General to Open Three DCs to Support In-House Supply Chain Expansion

Retail TouchPoints

Dollar General is planning to build three 1 million-square-foot distribution centers in an approximately $480 million combined investment to support the growing DG Private Fleet presence. At full capacity, the facilities, to be located in North Little Rock, Ark.; Aurora, Colo.; and Salem, Ore., will create up to 1,100 jobs. The North Little Rock DC represents a $140 million investment, and it will serve as a dual facility capable of supporting the perishables-focused DG Fresh supply chain networ

Supplies 312
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Shopify Starter Plan Review (July 2022): Sell on Shopify for Only $5

Ecommerce Platforms

Marketed as “Selling for starters,” the Shopify Starter plan is an entry-level ecommerce plan from Shopify , which helps users sell products online without complicated tools, high pricing, or even the need for your own website. In this Shopify Starter plan review, we explore the differences between this plan and the rest from Shopify, by touching on facets like pricing, features, and customer support. .

Shopify 211
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16 Mompreneurs Who Are Killing It With Their Businesses

My Wife Quit Her Job

Mompreneurs are crushing it at home and work! But what’s attracting mothers to entrepreneurship? For starters, running a business gives moms much-needed flexibility to manage their work and their households. Moms get to prepare their own schedules and structure their days according to their needs. In this post, I share the stories of 16 inspiring mompreneurs that I’ve interviewed personally on my podcast, each with a different business model.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Customer Service Unplugged — Or Why Empathy Matters

Forrester eCommerce

When you strip a song down to its base, you end up with a simple acoustic version, free of overproduction or electronic distractions. The most striking example of this for me is Eric Clapton’s version of “Layla” from MTV Unplugged. When you strip a contact center down to its base, you end up with one-on-one […].

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Saks OFF 5TH Launches Resale Ecommerce Section in Partnership With Rent the Runway

Retail TouchPoints

Saks OFF 5 TH and Rent the Runway have teamed up to provide Saks OFF 5 TH customers with access to pre-owned designer fashion. A curated collection of pre-owned merchandise from Rent the Runway, spanning hundreds of styles from more than 60 designer brands, is now available in a dedicated section of SaksOFF5TH.com at prices up to 85% off MSRP. All items being offered have been deemed “excellent condition” by Rent the Runway and will be identified on SaksOFF5TH.com by a Rent the Runway-specific b

Fashion 308
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E-commerce Delivery Experience Management (DEM) to Drive Customer Delight

lateshipment

Customers are no longer just interested in low prices, fast shipping, and free returns have constantly been the three must-haves for an online business to make the cut in today’s market. They want e-commerce brands to treat them with the proper experience that can lead them to shop again. However, most brands unwillingly make the mistake of not giving the same level of attention to their post-purchase as they do to their pre-purchase.

eCommerce 147
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Top 9 eCommerce Sales Tax Software in 2022

GetElastic

With the expansion of eCommerce in recent years, the demand for tax software has simultaneously increased. According to Fortune Business Insights , “the global tax management software market size was USD 5.24 billion in 2018 and is projected to reach USD 11.19 billion by 2026, exhibiting a CAGR of 10.4% during the forecast period.” This growth is primarily due to the rising volume of financial transactional data captured by many businesses.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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US Federal Government Continues Cybersecurity Leadership With New OMB Memo

Forrester eCommerce

Recently released Office of Management and Budget (OMB) memo M-22-16 outlines, and further aligns, Federal Civilian Executive Branch (FCEB) agencies’ FY2024 budgetary considerations for cross-agency cybersecurity investments. The guidance in M-22-16 provides enables federal civilian agencies to properly assign cyber initiative funding towards the most critical areas of cybersecurity.

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Hugo Boss Debuts Virtual Fitting Room Tech in 3 European Markets

Retail TouchPoints

Luxury fashion house Hugo Boss has rolled out digital dressing room technology from Reactive Reality across its websites in Germany, the UK and France. With the integration of Reactive Reality’s AR-based solution PICTOFiT, Hugo Boss customers can now create personalized mannequins that match their exact body measurements, then browse products and try on different combinations in a virtual dressing room.

Clothing 301
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10 Ways to Turn a Holiday Shopper into a Lifetime Customer

lateshipment

Did you know that the chances of you doing business with a shopper is close to 4x more during the holiday season than on regular days? That means, the holidays are the perfect time for you to make a strong impact on prospective customers and increase sales. But think about this, what if you could do more than just finishing a sale? What if you could improve your retention rates and turn a one-time holiday shopper into a lifetime customer?

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8 Sales Optimization Strategies to Help Boost Revenue

Wiser

The world of sales is constantly changing. If your business has any hope of keeping up, then optimizing your sales process is the way to go. But optimization is an ongoing ordeal. Even if you have a well-established business and are making decent enough revenue, your company’s future depends on your ability to grow and keep up with your customer base.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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From Question Mark To Exclamation Point: Takeaways From Spotify’s Q2 2022 Earnings

Forrester eCommerce

In Q2 2022, Spotify’s revenue, advertising, and monthly active users (MAUs) grew, defying fears that inflation and subscription fatigue would weaken demand. Spotify’s strong Q2 2022 performance continues the company’s rebound from its bouts with cancel culture in Q1 2022. Advertising Growth Is Solid, But Subscriptions Bolster Business Unlike Snap and Twitter, whose revenues fell […].

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How T-Shirt Brand Goodlife is Using CPG Tactics to Conquer High-End Fashion

Retail TouchPoints

In 2014, fashion veteran Christopher Molnar decided to go after a white space he felt was being overlooked by the big fashion houses — premium essentials. A $68 T-shirt might seem like a tough sell, but eight years on, Molnar’s brand Goodlife C l othing has a host of top-tier wholesale partners, a booming DTC business and, most importantly, a cult following of customers that keep coming back.

Fashion 290
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Amazon introduces a new wallet for sellers

RetailDive

The e-commerce juggernaut said it’s offering a new digital wallet service to its sellers and planning to roll it out more broadly over the “next few months.

eCommerce 144
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How to Get to (and Use) the Shopify Admin Dashboard

Ecommerce Platforms

As one of the most affordable, powerful ecommerce platforms on the market, Shopify continues to increase its user-base. Naturally, new users may have some questions about how to get to the Shopify Admin page, and even how to use the Shopify Admin once there. . If you check articles and tutorials online, it’s important to know that the Shopify Admin goes by many names.

Shopify 104
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Personal Advice On How To Earn Extra Points In Your Next Forrester Wave™

Forrester eCommerce

As I wind down the last few days of my Forrester career before I retire, I am very conscious of the fact that I am leaving behind two customer experience (CX) analysts who are in various phases of creating a Forrester Wave™. I won’t be here to see them through the process, so I wrote […].

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WWD: Eddie Bauer to Venture into Resale

Retail TouchPoints

Eddie Bauer will move into resale beginning in August, when the outdoors retailer will begin accepting Eddie Bauer-branded apparel, footwear, accessories and gear, according to reporting in WWD and other media outlets. Customers who send gently worn items to Eddie Bauer partner ThredUP under its resale-as-a-service program will receive store credit, with the amount depending on the item’s condition.

Outdoor 306
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Amazon leans on non-retail business as e-commerce sales fall for the second straight quarter

RetailDive

Revenue from advertising and fees rose, as inflation pushed up grocery store sales. But net loss reached an “eyewatering” $2 billion.

eCommerce 142
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Editor X vs Squarespace (July 2022): The Complete Guide

Ecommerce Platforms

When it comes to choosing the right tool for building your own website, the choice between Editor X vs Squarespace can be tough to make. Both solutions are easy-to-use and powerful tools, designed to help you create the ultimate website with very little effort. Editor X promises a professional website designing experience with a host of customization options.

X-cart 104
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.