Sat.Feb 10, 2018 - Fri.Feb 16, 2018

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The Sad Demise Of Unlimited Returns At L.L.Bean

RTP blog

Over the past five years, the company has lost $250 million on returned items that are classified by the company as “destroy quality,” said L.L.Bean spokeswoman Carolyn Beem in an article on cnbc.com.

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Messenger Marketing & Chatbots: How to 10x Sales & Leads Before Your Competitors

Kissmetrics

This article is a supplement to our Kissmetrics Webinar this Thursday, February 15th at 10 AM PST / 1 PM EST with Samir ElKoumany, co-founder of Fetch and Funnel. Communication has changed. This may sound like a trendy thing to say at a cocktail party for a lot of people, but for marketers, it should be a wakeup call.

Marketing 237
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[Total Retail] From Wannamaker to Walmart: The Evolution of Retail

Wiser

” Read the full article here. On the other end, brands like Patagonia and Stuart Weitzman, which offer highly differentiated, segment-specific, higher-end offerings, will also thrive.” — Need better data to inform your decisions? Whether in-store or online, Wiser has you covered from pricing to assortment to promotions.?

Retail 60
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Unilever Mulls Pulling Digital Ads Near ‘Divisive’ Content: Should Others Follow Suit?

RTP blog

But the fact is, while I was reading the article about this on CNN.com, I was treated to ads for insurance and consumer electronics that I’m sure Unilever wasn’t aware of and didn’t approve. Does Unilever really expect these companies to “clean up” the Internet? So, what are these platforms to do?

Other 150
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Internet Retailing: European retailers change customer-centric strategies due to lessons learned

Dynamic Action

The entire article highlights findings from the DynamicAction Retail Index: 2017 Year-in-Review and 2018 Outlook , an analysis of over £5.1 A PDF of the full article is available here. billion in online consumer transactions.

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How Elon Musk’s New Rocket Helped My Online Store Take Off

Store Growers

In the rest of this article I’ll cover the following: what exactly I did, why I think it took off and how you can replicate this for your own store. I find it fascinating to research and write these articles, but I’m aware these articles only have a limited audience. Orders: 29. Website visits: 4,394.

Events 101
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How to Compete Better with Competitor Inventory Tracking in E-Commerce

Prisync

That’s why we are keeping to create competitor focused articles addressing different areas of e-commerce. In this article, you will find out how easy it can be managing competitor inventory tracking in real time and what kind of decisions that you can take to steal from your competitors. Let’s get started!