eCommerce Training Academy

DECEMBER 8, 2017

Social Media. It may also be referred to as search engine marketing (SEM) or pay-per-click (PPC). Creating content that provides value (helpful) or entertainment can help eCommerce business drive traffic to their online stores since this content will be picked up by search engines or shared on social media.

Channel 78

Channel Social Media Marketing eCommerce 78

ChannelAdvisor

DECEMBER 21, 2016

Whether it’s PPC, SEO, social, marketplaces or email, having tunnel vision on one channel is usually not a good idea. Why should I care about SEO/PPC/content/social/email marketing when I’m making so much on eBay and Amazon?”. Others don’t care and are willing to accept their friends’ recommendations on social media.

Multichannel 45

Multichannel PPC Social Media SEO 45

Inflow Insights

APRIL 3, 2020

Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. Note: Want our personalized help and recommendations to get more B2B customers online? We recommend scaling content production to target all of your important customer segments. Get in touch.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Kissmetrics

FEBRUARY 4, 2021

We offer search engine optimization (SEO), paid search marketing, social media marketing, content marketing, data, analytics, insight, and programmatic advertising. The agency has deep roots in earned and paid marketing, leading companies to grow through social media, video, SEO content, and more.

Marketing 275

Marketing SEO eCommerce Social Media 275

Omnisend

MAY 7, 2021

Take a look at our Black Friday Tips —remember, it’s never too early to plan for Black Friday, the biggest ecommerce sales event of the year. You can read more about how to create relevant product recommendations that increase sales. SEO drives 1000%+ more traffic than organic social media. Use Omnichannel Marketing.

eCommerce 148

eCommerce SEO Mobile Subscription 148

Inflow Insights

JANUARY 12, 2021

Lastly, once we had the Purchase event on the Vitrazza Facebook pixel really humming, with our top creative and ad copy combinations dialed in, we took our best performers and ran them against a broad audience, with essentially zero targeting parameters. In this case, the hero was Vitrazza.

Events 154

Events Consumer eCommerce Gifts 154

Payoneer

DECEMBER 28, 2018

For example, maybe you notice a lot of your social media followers are from Australia, or you’ve been getting a lot of inquiries about shipping to India. You should use the translator to stay abreast of current events within that country, and as a way to market to and communicate with your audience effectively.

Payment Services 40

Payment Services eCommerce Payments Social Media 40

SellBrite

DECEMBER 6, 2017

1) Spread the word on social media. Social media marketing is all about consistency — posting regularly at times that fit with your customers’ schedules allows you to frequently reach and engage buyers. Don’t spread yourself thin by using all social media platforms. 2) Utilize PPC advertising.

Social Media 165

Social Media Marketing PPC eCommerce 165

Groove

JULY 2, 2020

To help your audience find you, we're breaking down two main marketing initiatives: PPC and SEO. PPC, or pay-per-click marketing, involves creating ads that are featured at the top of search results. Paid search is one of the most popular forms of PPC. According to HubSpot, PPC Ads can boost awareness by 80%.

PPC 195

PPC SEO Recommendation eCommerce 195

Inflow Insights

JULY 13, 2021

Here’s what we recommend: Step 1: Brainstorm offers and ideas. We recommend speaking with your sales and customer service departments. Our recommendation: Do your research and test your options to discover the best email list growth strategies for your brand. Why Focus on Email List Growth in Your Marketing Strategy?

eCommerce 120

eCommerce Marketing Shipping Costs X-cart 120

Kissmetrics

MARCH 8, 2021

The point is that people keep their phones handy and are always ready to use them to find information or check the latest social media updates. The average CTR for PPC ads is even worse at 2%. The Banana Republic also does an excellent job of tapping into local events that are relevant to the recipient.

Payments 354

Payments Marketing Payment Services Mobile 354

Inflow Insights

DECEMBER 8, 2021

We recommend auditing specific aspects at different times, to align with varying development cycles and allow for continuous improvement. Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. PPC Metrics. Table of Contents.

Improvements 106

Improvements Marketing PPC SEO 106

BigCommerce

NOVEMBER 28, 2017

Niche PPC Strategies. Influencer Marketing & Social Media Engagement. This allows us to dig past a “big, pretty number” and get to the meat of the event: how much did sales really increase this season? And second, social media engagement. Most Successful Cyber Week 2017 Tactics. Selling on Amazon.

BigCommerce 415

BigCommerce Merchant Services Food and Beverages Small Business Retail 415

Ecommerce Platforms

MAY 24, 2023

This lets you use the platform’s AI-based capabilities across multiple channels, including popular search engines and social media platforms. Albert works as a cloud-based platform that connects with these search engine and social media marketing accounts without requiring you to install additional software.

Marketing 118

Marketing Payment Services SEO Social Media 118

Ecommerce Platforms

JULY 29, 2020

Cross-channel marketing with email and social media. You can connect your account to social media platforms like Twitter, Facebook, and Instagram. Lightspeed integrates with Channable for all-in-one order synchronization, feed management, and PPC solutions. Quick and easy mass updates. Mobile optimized themes.

lightspeed 177

lightspeed POS Payment Services Shipping Costs 177

ROI Revolution

JANUARY 25, 2023

Kayla Aves, Retail Media Strategist On the retail media side, 2022 was the first year ever with two Prime Days , including the Prime Early Access Sale in October). Since this was a new event, businesses couldn’t be certain about what to expect or how it would play out. images, videos, testing, scaling) is growing. 

eCommerce 78

eCommerce Social Media SEO Payments 78

BigCommerce

FEBRUARY 13, 2018

Ecommerce Timeline: Year Major Ecommerce Event. With the help of short text ad copy and display URLs, online retailers began using the tool in a pay-per-click (PPC) context. Social media let’s consumers easily share products to buy online. 1969 The first major ecommerce company, CompuServe, is founded. 2009 Square, Inc.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

Kissmetrics

JANUARY 10, 2022

In some events, website migration is necessary for your business and certainly has many benefits, but you need to be careful. I recommend reading through the advice before getting started with your website migration. Promote the new URL using email and social media to customers and the press.

SEO 252

SEO Improvements PPC Social Media 252

Ecommerce Platforms

MAY 16, 2022

In short, Adscale is a cloud-based marketing, advertising, SMS messaging , E-mail campaigns, and data solution best suited to e-commerce marketing managers, ad agencies, private advertisers, and PPC managers (pay-per-click). . It also provides recommendations on keyword optimization, landing page performance, ad optimization, etc.

eCommerce 211

eCommerce Shopify Merchant Services Channel 211

BigCommerce

SEPTEMBER 26, 2017

These pages just happened to be indexed by search engines and offered up as responses to keywords, or maybe someone shared the links through email or social media. They’re typically linked to popular search keywords, ads, PPC content, banners, and social media advertising campaigns. User-generated social proof.

Shipping Costs 419

Shipping Costs Payment Services Gifts Social Media 419

Kissmetrics

FEBRUARY 1, 2018

Deals recommended for you. At Home in The Country added Amazon-like product recommendations and increased revenue 13%. That’s typically done through a combination of events, actions, tags, or conditions. What’s the first thing you see, straight away on their homepage? And products inspired by your Wish List. They have intent.

PPC 194

PPC Blog Information Books 194

Ecommerce Platforms

MARCH 18, 2023

Although Leadpages has gradually evolved to include more ways of updating your marketing campaigns, with opt-in forms, PPC, and other tools, its focus is still on landing pages. After all, you're going to want users to share your landing page on social media. My personal recommendation is to test out InstaPage first.

eCommerce 104

eCommerce Payment Services Webinar Other 104

SellBrite

NOVEMBER 19, 2019

You can start by searching in forums to see which brands were recommended to others. These use a pay-per-click (PPC) model, where you pay a fee each time the ad is clicked. If you see that many of your clicks are converting into sales, you can consider upping the daily PPC allowance. Consider taking part in lightning deals.

Shipping Costs 78

Shipping Costs Drop Ship Retail Shipping 78

Kissmetrics

JULY 28, 2021

It helps you be at the forefront of your customer’s mind, for recommendations, word of mouth marketing, and lead generation. First, I recommend “cutting edge technology” with emails, and now I’m telling you to send people letters through the mail? Outbound Marketing Strategy Number #4: Social Media Ads.

Marketing 300

Marketing Social Media White Paper SEO 300

Ecommerce Platforms

JANUARY 14, 2020

Although Leadpages has gradually evolved to include more ways of updating your marketing campaigns, with opt-in forms, PPC, and other tools, its focus is still on landing pages. After all, you're going to want users to share your landing page on social media. My personal recommendation is to test out InstaPage first.

eCommerce 173

eCommerce Merchant Services Webinar Payment Services 173

BigCommerce

JULY 3, 2017

Their physicians and lymphedema therapists recommended a compression sleeve as the most efficient way of controlling the swelling. Small towns + social media = success! The events of 9/11 made me think about the things I took for granted, and soap was one of those things! Social media is the most successful.

BigCommerce 209

BigCommerce Social Media Beauty and Health Shipping Costs 209

Kissmetrics

FEBRUARY 19, 2018

Whether it’s an email newsletter, social media post, or blog on your own or someone else’s website, people want to see your stuff. The same report found that B2C marketers: Use an average of five social media platforms, with Facebook, Twitter, LinkedIn, YouTube, and Instagram the top five choices. They accept it.

Marketing 248

Marketing Social Media SEO Blog 248

ROI Revolution

MARCH 2, 2021

Social media advertising stats + trends in the face of COVID-19. Around half of adults were using social media more at the beginning of the pandemic , with strong increases in engagement across Facebook, Instagram, and Snapchat. One of the biggest shocks to the world of social media last year was the growth of TikTok.

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

AUGUST 5, 2021

billion over last year’s two-day sales event. Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Social media + COVID-19 trends.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

DECEMBER 2, 2021

Consumers spent nearly $2 billion more on Cyber Monday compared to Black Friday, bringing the online-centric shopping event to a total of $10.7 billion over last year’s two-day sales event. Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JUNE 1, 2021

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Social media + COVID-19 trends. March 11 update. February 25 update.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JULY 1, 2021

billion over last year’s two-day sales event. Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Social media + COVID-19 trends.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

MAY 6, 2021

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Social media + COVID-19 trends. March 11 update. February 25 update.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

DECEMBER 3, 2020

Social media pandemic performance stats. Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. However, the number of social media users has grown a modest 3.3% 11/4 update. pre-pandemic. 10/27 update.

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

JANUARY 5, 2021

Social media pandemic performance stats. Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. However, the number of social media users has grown a modest 3.3% 11/4 update. pre-pandemic. 10/27 update.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

NOVEMBER 4, 2020

Social media pandemic performance stats. Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. However, the number of social media users has grown a modest 3.3% Claim your spot! 11/4 update. 6/25 update.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

APRIL 8, 2021

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Social media + COVID-19 trends. March 11 update. February 25 update.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136