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How to Choose The Right PPC Agency

Kissmetrics

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. It’s happening because PPC works. From social media to paid search, PPC is a smart way to see quick results. Not all PPC agencies are equal.

PPC 279
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5 PPC Business Ethics Examples and Best Practices

Kissmetrics

However, unethical PPC practices will do more harm than good for your business. That’s why as a digital marketer, you must always prioritize business ethics in all you do, including in your PPC ads. That’s why today, I want to focus on the topic from a PPC ads perspective. The Importance of Business Ethics in PPC Ads.

PPC 259
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How to Increase B2B Sales 150% During a Slow Q4

Kissmetrics

Still not sold on the buying power of social media? Fifty-four percent of social media users research products on different platforms. Seventy-one percent of users will make a purchase based on social media referrals. What is social selling? The results are equally impressive on social media.

B2B 290
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59 Productivity Hacks for Online Small Business Owners

BigCommerce

Let’s say that you are a solopreneur that has to handle emails from customers, packaging and shipping products, and marketing via your social media networks. Check social media network notifications and post a new update to your social media networks twice a day. Schedule social media.

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4 inbound marketing hacks to boost engagement and conversions

GetElastic

Reasons: If done in-house, it can save you a great deal of money Opens another channel for your prospects to reach your brand You can also guide your organic visitors to your social media handles to better your social media following and engagement This helps you keep your prospects close and can boost conversions through your social media channels.

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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

So, when you’re a retailer, it can be tempting to forgo a game plan and just jump in head-first with discounts and special offers. To gather the necessary historical data, we recommend going back several years — not just to 2020. to go all-in on What selling tactics (urgency, fear, social proof, etc.) This is a huge mistake.

eCommerce 109
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9 AI Tools For Media Creation

Kissmetrics

Artificial intelligence (AI) tools for media let you create content at scale in a previously impossible way and you don’t even need design experience to create something impressive. The film and gaming industries both use it regularly, for instance. How Much Do AI Tools for Media Cost? AI isn’t new. The list goes on and on.

Article 363