Inflow Insights

MARCH 27, 2020

In other words: You already know that using tactics such as pay-per click (PPC) campaigns, search engine optimization (SEO) and conversion rate optimization (CRO) are important in general. eCommerce PPC Marketing Strategies. #1: When we onboard new PPC clients, reviewing their product data feed is a crucial step of our initial audit.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

ChannelAdvisor

JANUARY 23, 2023

Whatever your position, we’ll provide recommendations and key benefits for including shoppable content in your e-commerce program. How much would the retailer have to pay for this traffic if it was purchased through pay per click (PPC)? Already have a channel partner program? Need to get started?

eCommerce 59

eCommerce Channel Multichannel PPC 59

ChannelAdvisor

JANUARY 23, 2023

Whatever your position, we’ll provide recommendations and key benefits for including shoppable content in your e-commerce program. How much would the retailer have to pay for this traffic if it was purchased through pay per click (PPC)? Already have a channel partner program? Need to get started?

eCommerce 52

eCommerce Channel Multichannel PPC 52

Inflow Insights

AUGUST 25, 2021

To gather the necessary historical data, we recommend going back several years — not just to 2020. Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on. We recommend brainstorming ideas and testing them out before launching anything official. Make a plan for out-of-stock products.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

Ecommerce Platforms

NOVEMBER 1, 2022

There’s a domain overview page, where you can detect some of the specific keywords competitors have targeted, and look for gaps in your own strategy, Semrush also provides useful recommendations on how you might be able to improve your campaigns with content optimizations and new keyword strategies. Plans include: Pro : $119.95

SEO 118

SEO Recommendation Improvements Payment Services 118

Inflow Insights

MAY 3, 2019

However, if you are doing the work of optimizing your data feed frequently , this can work in your favor as you are showing up for only the most relevant searches at a fraction of the cost of PPC search ads. The first step is choosing your goal or objective such as: Sales If you are first starting out, we’d recommend choosing this goal.

Merchant Services 76

Merchant Services Shipping Costs Recommendation PPC 76

Inflow Insights

JANUARY 12, 2021

To be successful on Facebook and Instagram, our ad creative needed to follow some basic guidelines: Be short (one minute or less) to meet consumers’ rapidly shrinking attention spans. They allowed us to be nimble and trusted Inflow to provide the best recommendations based on our testing data. Have an element of excitement.

Events 154

Events Consumer eCommerce Gifts 154

Kissmetrics

DECEMBER 4, 2020

Make sure all products comply with every Amazon guideline. Amazon PPC Management. Amazon turned on the firehose of PPC. Like any PPC platform, it requires a ton of specific know-how and tons of work to keep it optimized. PPC campaigns are a great type of marketing task to outsource. Use them for these areas.

Marketing 247

Marketing PPC SEO Channel 247

Weebly

APRIL 25, 2018

Search guidelines frequently change and can be somewhat hard to master if you aren't versed in the language of SEO. PPC or Pay-Per-Click. Pay-per-click or PPC ads are digital campaigns that get users to visit your website. Google is one of the largest sellers of PPC ads in the market, through Google AdWords.

SEO 33

SEO PPC Information Social Media 33

Kissmetrics

NOVEMBER 19, 2020

The ads work just like regular PPC ads. But unlike Google’s PPC ads, there are some limitations. To get you started, here are some tips along with some Google recommendations: Differentiate Your Organization. Their Ad Grants Compliance Guidelines are available online. For instance, Google Ad Grant adverts are text only.

PPC 326

PPC Marketing Social Media Other 326

Inflow Insights

OCTOBER 3, 2017

He provided a guideline, called the ‘Unicorn Marketing Power Law,’ where 85% of the value comes from 5% of the campaigns. Using inclusive copywriting (tips here included using neutral pronouns, limiting the use of humor and cultural references, and keeping language simple – Casandra recommended using Hemingwayapp.com for this).

Books 60

Books Recommendation Presentation SEO 60

BigCommerce

DECEMBER 13, 2017

In turn, I’ve done my best to include the most up-to-date recommendations and tips based on both Amazon’s documentation and our own observations after managing 1000s of Amazon listings. However, the observations and recommendations I make in this guide are subject to change as A9 evolves.

SEO 209

SEO Merchant Services Document Recommendation 209

Kissmetrics

MARCH 2, 2021

If you fail to meet Amazon’s specific logistical guidelines, it can quickly eat into your profits. The more 5-star ratings you have, the more the algorithm will recommend your product to potential customers. In fact, 88 percent of customers say they rely on online reviews as much as personal recommendations.

Shipping Costs 259

Shipping Costs SEO Fulfillment PPC 259

Inflow Insights

JANUARY 13, 2022

That’s why we recommend starting at the source — making sure your website content is high-quality enough to answer your customer’s questions and provide a valuable user experience. For more guidance on category and product page optimization, check out our complete eCommerce SEO Copywriting Guidelines. Strategic Content. on your site.

eCommerce 136

eCommerce SEO Recommendation Article 136

BigCommerce

APRIL 20, 2018

Ad Groups with various biddings (via PPC Hero). To do this, however, you must follow some strict guidelines and request access from Google. Recommended Posts. Product groups allow you to seperate your products into relevant categories, similar to how you may categorize your products on your website.

Merchant Services 419

Merchant Services Shipping Costs SEO Information 419

SellBrite

DECEMBER 9, 2020

Google Shopping allows you to show up in multiple search results—as a website, a text-only PPC ad, and a Shopping result. Make sure you have added all the recommended and required data. The standard recommendation is to show your images with a white background. Your business shows up in multiple search results.

Merchant Services 148

Merchant Services Shipping Costs Article Information 148

Inflow Insights

MAY 5, 2021

If you choose right, your agency will have one team that focuses solely on search engine optimization (SEO), another only on PPC, another on social media, etc. To avoid being misled or upsold, we recommend asking yourself the following questions before pursuing a relationship with a digital marketing agency.

eCommerce 147

eCommerce Marketing Social Media PPC 147

AcquireConvert

OCTOBER 3, 2021

What are Google’s guidelines for the snippets? So, you need to be sure that you are following the guidelines to avoid nasty surprises in your ads. We recommend focusing on campaign-level extensions. Again, our recommendation is to focus on campaign-level extensions for a “happy medium” type of solution.

Shopify 36

Shopify Shipping Costs Jewelry Information 36

Inflow Insights

JANUARY 28, 2021

But, unlike PPC testing or CRO testing, it’s not always easy to trace one SEO-related change to increases in organic traffic. We added short 75–100 word descriptions to category pages (following specific guidelines) and, over the course of 18 months, saw a 46% increase in organic sessions to those pages. In theory, it sounds simple.

SEO 110

SEO eCommerce Shipping Costs Other 110

Inflow Insights

JANUARY 28, 2021

But, unlike PPC testing or CRO testing, it’s not always easy to trace one SEO-related change to increases in organic traffic. We added short 75–100 word descriptions to category pages (following specific guidelines) and, over the course of 18 months, saw a 46% increase in organic sessions to those pages. In theory, it sounds simple.

SEO 78

SEO eCommerce Shipping Costs Other 78

BigCommerce

SEPTEMBER 26, 2017

They’re typically linked to popular search keywords, ads, PPC content, banners, and social media advertising campaigns. To increase trust, we recommend adding security indicators like: Seals of memberships in professional organizations. Remember, all the practices and advice in this post are only general guidelines.

Shipping Costs 419

Shipping Costs Payment Services Gifts Social Media 419

Kissmetrics

JANUARY 27, 2021

From working out why they are outranking you and developing new blog post ideas to coming up with new product offers and marketing ideas for your social and PPC ads, spying on competitors can lead to some big wins. If you want to outrank your competitors, I highly recommend using Ubersuggest (and the accompanying free Chrome extension ).

Marketing 275

Marketing Social Media SEO Recommendation 275

SellBrite

JUNE 25, 2018

Amazon publishes its own image guidelines , but here is a quick rundown of the basics: Photo Requirement. Amazon calls these Amazon Marketing Services, but many sellers refer to them collectively as ‘Amazon PPC.’. If you take a fire-and-forget approach to Amazon PPC, you’ll get fire-and-forget results – misses, in other words.

PPC 124

PPC Shipping Costs Information Marketing 124