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Mytheresa Personalization Push Drives Uptick in Conversions, Engagement

Retail TouchPoints

Luxury online fashion retailer Mytheresa has improved add-to-cart and conversion rates as well as reduced mobile bounce rates and increased newsletter signups in China following the deployment of the Kibo unified commerce solution.

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You Can’t Afford to Ignore The Benefits of SaaS: It’s Brand Bankruptcy or Digital Transformation

BigCommerce

I already knew the benefits of SaaS across other pieces of the commerce platform stack, including: Omnichannel commerce technologies. In fact, I witnessed a large migration to SaaS across the entire commerce and business technology stack, not just the ecommerce platform itself. Sign up for our weekly newsletter.

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Why Retail is Dying: The Self-Inflicted Wounds Theory (and What’s Next)

BigCommerce

While it is true that Amazon has built an incredible business around a number of significant competitive advantages and the consumer product discovery process has profoundly changed due to consumers’ adoption of mobile and social media — that doesn’t tell us the entire story. Sign up for our weekly newsletter. Get the template.

Retail 406
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Email marketing trends for 2022

Omnisend

Omnichannel communication. In contrast to basic multichannel strategies, omnichannel marketing campaigns constantly update and adjust messaging on all platforms in response to each user’s activity. Mobile optimization. Of course, audience segments can only go as far as your data collection practices. Interactivity.

Marketing 190
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ChannelAdvisor Pulse E-Commerce Newsletter | May 2019

ChannelAdvisor

Welcome to ChannelAdvisor Pulse, our monthly e-commerce newsletter. Data and the Omnichannel Consumer. Forrester Report] Retailers Are Starting to Reap the Rewards of Omnichannel Commerce. Kala provides an interactive and personalized experience tailored for the modern, mobile consumer and unlike anything in the market today.

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The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

Businesses are living in an era of wealth, liquidity and mobility. Tech debt from historic open source or custom-built ecommerce technology solutions slow down internal decision making and threaten internal innovation and testing. Thanks to SaaS ecommerce technology allowing brands to rapidly build modern ecommerce websites affordably.

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5 Tips for Improving Your Omnichannel Customer Experience

Kibo

5 Tips for Improving Your Omnichannel Customer Experience Technology is rapidly changing the way we connect with the world, including how we shop for the products we want. Given the potential ROI, how will you prioritize your technology investments to seize competitive advantage? And for good reason.