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US: Smartphone And Tablet Online Retail Forecast Update

Forrester eCommerce

What’s the outlook for specifically for smartphone and tablet online retail in Europe and the US? This 2-part blog post highlights what’s changed – and what’s ahead – for each region.

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Retail Mobile App Experiences: New Best Practice Series

Forrester eCommerce

Mobile is the dominant digital touchpoint in retail and mobile apps play critical role – consumers who down load a retailer’s app are likely to be more loyal, but that does not mean they wont uninstall the app if it does not meet their expectations!

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Mobile Commerce Is Growing As Inhibitions Go Down

Forrester eCommerce

Mobile’s share in the US online retail and travel commerce will increase from 36% in 2018 to 45% in 2024, as per our recently published forecast Forrester Analytics: Mobile And Tablet Commerce Forecast, 2019 To 2024(US).

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Europe-5: Smartphone And Tablet Online Retail Forecast Update

Forrester eCommerce

What’s the outlook for specifically for smartphone and tablet online retail in Europe and the US? This 2-part blog post highlights what’s changed – and what’s ahead – for each region.

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2018 Retail Best Practices Extended: Mobile Web

Forrester eCommerce

Consumers can choose between a variety of touchpoints; but when it comes to mobile, loyal customers will download your app, but everyone else will be left with the mobile browser. Mobile is becoming a dominant digital touchpoint for retail, influencing online sales and purchase decisions in-store.

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How To Improve Google Rankings Of Your Online Retail Store

RTP blog

By Sahil Kakkar, RankWatch It is really tough for online retail stores to boost their search engine visibility, since they have to optimize countless product pages for numerous categories. Before that, let’s take a quick look at the SEO needs of online retail web sites. Why Does Your Retail Web Site Need SEO?

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How Can Retailers Inspire ‘Thumb-Stopping’ Mobile Shopping?

RTP blog

Upon implementing a complete redesign of its logo and color scheme , Zulily revealed that it had made the switch due to what’s becoming an increasingly practical reason: the new logo is optimized for mobile shoppers. The RTP editors discuss the steps retailers will need take to become truly mobile-optimized.

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