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Are Counterfeiters Aggressively Targeting Social Media Platforms?

RTP blog

However, with scammers continually on the lookout for bigger audiences to sell to, the rapid year-on-year growth of social media users has offered a unique opportunity for them to further expand their operations. Daniel Shapiro is Director of Brand Intelligence for Red Points. in an effort to rid its site of knock-offs.

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How to Keep Your Digital Signage up to Date

Retail TouchPoints

Think of digital signage like a blog or social media page: It needs new content on a constant basis in order to maintain interest and drive engagement. You can start by defining your content’s primary goals, which might include promoting specific products, informing customers about events or incentivizing activity on social media.

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Pandemic Shifts Shine a Light on Importance of Modern Point of Sale

RetailMinded

Did you know that point of sale systems date back to 1879 when the first one was invented by American shopkeeper James Ritty. Operating unified systems, as Kamara explains, can achieve this. The post Pandemic Shifts Shine a Light on Importance of Modern Point of Sale appeared first on Retail Minded.

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Before You Migrate Shopify To BigCommerce, Ask These Questions

Groove

Here are some benefits you can enjoy when the migration is successful and complete: Very scalable: BigCommerce is built to handle your large product catalogs, high traffic volumes, and complicated business models, reducing the operational nightmare that comes with growth.

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ASOS Adopts Retail Media Solution to Power Ads Across Multiple Touch Points

Retail TouchPoints

Under the three- year agreement, Criteo’s retail media technologies will help ASOS Media Group (AMG) scale its campaign volume and ad revenues while complementing existing ad offerings across creative solutions, social media, targeted email and app push notifications.

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How the Store of the Future will Track Shopper Behavior Ecommerce-Style

Retail TouchPoints

The digitization of brick-and-mortar stores is nothing new, but up until recently it has primarily been focused on surfaces in the store that are already digital: point-of-sale systems or back-of-house tasks like inventory management. PVH x RetailNext and MarketDial PVH Corp. and Vancouver, Wash. —

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Strategies Unleashed: Navigating TikTok’s Viral Trends for Brand Success

Retail TouchPoints

TikTok represents a new landscape for marketers and businesspeople seeking to see their products take off, and ecommerce has played an essential role in building TikTok into the social media powerhouse it is today.