Remove 2010 Remove Channel Remove Mobile Remove Social Media
article thumbnail

Revolutionizing Customer Retention: The Rise of Digital Top-Up Cards in the Global Market

Retail TouchPoints

This trend is further fueled by the younger demographics, particularly millennials and Generation Z, who are more open to adopting new technologies and are looking for payment methods that reflect their mobile-first approach. Businesses also get a boost – a key advantage of digital gift cards is their flexibility.

article thumbnail

Social Commerce: Retailers (and Platforms) Struggle to Catch up With Consumers’ Enthusiasm

Retail TouchPoints

The questions now are twofold: At what point will the ability to buy products and services on social platforms become so frictionless and ubiquitous that every new feature update is no longer noteworthy? and What do retailers, brands and social media platforms have to do to get there? In 2010 , adults in the U.S.

Consumer 312
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The End of D2C as we Know it: Enter Direct-to-Retail

Retail TouchPoints

The early 2000s saw the beginning of an online media push that brought standardized content from one brand to many consumers. Mobile-targeted direct-to-consumer brands (D2C) brands reigned from 2010 to 2021, ushering in new ways to get in touch with their customers directly.

Retail 246
article thumbnail

Personalization at Scale: How SMS Helped PERC Coffee Untangle its Marketing Campaigns

Retail TouchPoints

Now Mailchimp has added SMS marketing to our offerings, giving our customers a new channel to drive results through their integrated marketing strategies. Taking the time to understand your customers and what they care about, and then showing up in authentic, human ways, goes a long way to nurturing the relationship with your customers.

Marketing 264
article thumbnail

Retail 2008 To 2018: A Decade Of Revolutionizing The ‘How’ Of Customer Engagement

RTP blog

In a 2008 article focused on 5 New Promotional Trends , we talked about the growing use of in-store digital signage and mobile; social media in marketing communications; and creative pricing strategies. 
 I’ve highlighted some “then” and “now” quotes from a few who have contributed to our Guide throughout the years.

article thumbnail

7 Link Shortener Alternatives to Goo.gl

Kissmetrics

Which one do you think looks more attractive on a website or social media post? However, Google made the tool available to the public in 2010, which made it simpler for all website owners to access and use. It doesn’t matter whether they click through from a desktop browser or mobile device, either. Put simply, Goo.gl

article thumbnail

How to Build Loyalty on Small Business Saturday

Smile.io

Blog Gabrielle Policella What is Small Business Saturday Small Business Saturday was started in 2010 by American Express to encourage shoppers to shop at small businesses. Implement a strong social media strategy. A strong social media strategy can engage customers online before, during, and after Small Business Saturday.