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Stitch Fix Moves Beyond Subscriptions with Hyper-Personalized Direct Shopping Experience

Retail TouchPoints

Online personal styling service Stitch Fix is continuing to expand beyond its core subscription fashion service into direct buying with the launch of Freestyle, a personalized shopping experience that allows anyone to buy items anytime without being a current subscriber.

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Stylitics Raises $80M for its AI-Powered Visual Merchandising Platform

Retail TouchPoints

The new investment from PSG brings the total amount Stylitics has raised since it was founded in 2011 to $101 million. Stylitics’ retail customers in fashion and home see tens or hundreds of millions in revenue increases in year one of using their inspiration tech platform.”.

Fashion 194
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At What Goes Around Comes Around, Store Designs Reflect Founders’ Passion for Luxury Vintage Resale

Retail TouchPoints

The business partners, who started as college friends, have weathered challenges including the rise of fast fashion, the advent of online consignment resale and major economic downturns, but now they’re enjoying the resurgence in love for preowned goods as the resale category grows. A Place Where Inventory Shines. Expanding Into the L.A.

Fashion 221
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Are VTubers the Future of Video Content Creation?

Kissmetrics

In 2011, Japanese YouTuber Ami Yamato created a 3D avatar to share her feelings about moving back to London after spending several years in Tokyo. Those large audiences can be used to promote music, fashion lines, movies, and even increase tourism. Many also partner with brands to promote products and services. The History of VTubers.

Games 231
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22 Black-Owned Businesses to Support in 2022

Smile.io

Here we have compiled a list of 22 Black-owned small businesses to support in 2022 from four different categories— fashion and accessories, beauty and skincare, haircare, and home and lifestyle. Fashion and accessories 1.   This bold fashion brand sells quality, trendy, African-inspired fashion at affordable prices.

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The Psychology Behind Customer Loyalty

Optimizely

A private fashion event at the NYC Scotch and Soda flagship? This Nike campaign from 2011 may be slightly outdated by today’s standards, but it still provides the perfect example of gamification in action. When was the last time you felt disappointed that you didn’t get an invite to an exclusive company event? The WWDC keynote?

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Leveraging 2020 Ecommerce Trends to Improve Strategies

UpSellIt

In 2011, only 7% of ecommerce purchases happened on a mobile device. For example, UpSellit’s product recommendation engine utilizes AI to increase average order value without offering an incentive. For one of its major fashion clients, a simple AI product recommendation at checkout increased AOV by a full 19.6%.