Remove 2013 Remove Channel Remove Fashion Remove Social Media
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Short-Form Video and UGC are Reshaping the Realm of Influencer Marketing

Retail TouchPoints

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. TikTok and Instagram are volume platforms, they’re like the fast fashion of social media,” Dulay explained.

Marketing 255
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Exclusive Q&A: Venmo GM on the Company’s ‘Natural Extensions’ into Business Payments

Retail TouchPoints

McKinsey calls this embedded finance — when a financial product or solution is placed in a non-financial setting, for example on a social media platform or in a store (private label credit cards are one old-school example). The Venmo homepage feed mimics that of social media sites. Denise Leonhard, VP and GM, Venmo.

Payments 294
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How Beautycounter’s New CCO is Using Amazon Learnings to Scale the Brand

Retail TouchPoints

After eight years at Amazon — during which time she not only managed the pandemic-stressed toilet paper business but also helped launch the ecommerce giant’s professional and luxury beauty segment and served as Chief Marketing Officer for Amazon Fashion — Trousdale has taken on a new challenge. Brands have to be, really, everywhere.

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9 Common Characteristics of Top Shopify Stores

eCommerceFuel

With its minimalist theme, the WP Standard Shopify homepage scored Shopify’s 2013 design award, selling the opulence it touts. They came into being with the aim of making bearded men look fashionable and stylish. Since its inception on Shopify in 2013, the company has grown in leaps, selling products worth more than $100,000 monthly.

Shopify 48
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10 Alternative RSS Readers if You Still Miss Google Reader

Kissmetrics

Then, in 2013, Google Reader was switched off, and their popularity has dwindled. But as online habits changed, usage declined, prompting the search giant to permanently retire Google Reader back in July 2013. Its free tier allows you to follow up to 100 sources, from news sites to YouTube channels.

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Omnichannel Meets Luxury: Q&A with Keep.com CEO Stacie Henderson

Sailthru

The service is excellent so your expectations and experience don’t change from one channel to the next. I introduced social media to Versace worldwide back in 2008 or 2009 and we were one of the first luxury brands to have a social presence. This is important for every major brand, not just retail. I became project lead.

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Why and How to use Baidu for Ecommerce Success in China

Retail TouchPoints

Food, mother and baby, men’s and women’s fashion and cosmetics are also all experiencing annual sales increases of over 25%, making China an attractive prospect for a wide range of Western retailers as they look to expand outside of the U.S. Reference Chinese social media sites to boost search rankings. and Europe.

eCommerce 209