article thumbnail

The 2017 Omnichannel Holiday Strategy Advantage

Wiser

To succeed, omnichannel retailers and brands need to be true to their names and fully unify their selling channels. Omnichannel holiday strategy requires channels to work together. Omnichannel retailers are at a distinct advantage because they already have the cross-channel functionalities. Leveraging Mobile Technology .

article thumbnail

Inside the Overlap Between Omnichannel and Personalized Experiences in Retail

Sailthru

As the world’s largest retailer and online retailer go head to head in a battle of Goliath and Goliath, one thing is clear: Omnichannel has become the white whale for retailers. How can a brand master the omnichannel experience? of Facebook posts revolved around omnichannel offerings. Personalization and omnichannel.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

After 70 Years, IKEA Disassembles Both Print and Digital Catalogs

Retail TouchPoints

The digital version debuted in 2000, and at its peak in 2016, 200 million copies were distributed in 69 different versions, in 32 languages and to more than 50 markets. In October, IKEA partnered with Google Cloud as part of an initiative to harness AI for better customer recommendations and to launch 3D visualization design tools.

article thumbnail

How 5 Online Businesses Already Increased Revenue Up to 96.44% – Just By Selling on eBay

BigCommerce

After all, eBay has a total 167 million shoppers, whom of which spent $84 billion in 2016 alone. That’s why in November 2016 , BigCommerce and eBay partnered up to make getting set up that much easier –– and increase revenue for savvy brands looking to grow sales without much work. I’d recommend the integration for sure!

article thumbnail

Good American Makes Good on its Brand Promise with Smart Fitting Room Tech

Retail TouchPoints

For example, a customer can quickly select and request a new size or color of an item in the fitting room , or they can scroll a feed of similar, recommended items to request and try on. If a customer is done trying on items and decides to buy them, she can do so using self-checkout capabilities.

Apparel 291
article thumbnail

NY Times Engages Olympics Fans with Personalized Pushes; Yoox Attributes 50% of Sales to Mobile App; Retailers Prioritize Omnichannel Experiences

Sailthru

During the Summer 2016 Olympics, sports editor Sam Manchester interacted directly with readers via inside-scoop text messages. We see nearly three out of four consumers responding to personalized offers, recommendations or experiences.”. NY Times App Users Are Following The Olympics in a New Way: Their Way.

Mobile 68
article thumbnail

The ‘Cart Abandonment’ Epidemic: Retailers’ Need For A Swiss Army Approach To E-Commerce

RTP blog

By Kelly DeRosa, IgnitionOne In 2016 alone, retailers lost an eye-watering $4.6 Retail marketers should utilize product recommendation engines to provide shoppers with alternative options that might better suit their needs and preferences. trillion to abandoned merchandise in online shopping carts.

eCommerce 150