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The 6 Most Effective Types of Social Media Advertising in 2017

BigCommerce

Most channels require significant lead time to yield an ROI (ex. Some channels yield quick results but not day in and day out (ex. And some channels are consistent but time consuming to dial in (ex. In 2017, there are 6 different social media channels where you can follow proven ad strategies and generate consistent ROI.

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What a Baby Clothes Blog Can Teach You About 991% YoY Growth Using Paid Acquisition

Kissmetrics

Spearmint LOVE started off as a baby clothes blog less than five years ago. Founder Shari Lott had already built up a strong online presence with her popular mommy blog of a similar name, SpearmintBaby. Multi-Channel Expansion. But scaling to multiple channels takes some finesse and strategy. Here’s how.

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Holiday Email Marketing Unpacked: 15 Examples, 9 Tools and a Checklist to Make 2017 Your Biggest Success Yet

BigCommerce

And these charts come from Klaviyo’s commerce email marketing benchmark report (2017). For instance, with BigCommerce’s Blog weekly email (which you should totally sign up to get!), Let’s look at one more, this time from Noah Kagan’s blog (Noah is the founder of SUMO ). 90% more orders on your customer reactivation. Final Word.

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Ecommerce Statistics

Ecommerce Platforms

DSIM, 2017). Wordstream, 2017). Wordstream, 2017). Wordstream, 2017). Wordstream, 2017). Smartinsights, 2017). CMS Connected, 2017). Statista, 2017). DDB Worldwide, 2017). Monetate, 2017). Monetate, 2017). Statista, 2017). Altimer Group, 2017). Invesp, 2017).

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Composable Commerce: Commerce’s Great Unbundling

GetElastic

If you’ve cut the cord on cable and subscribed to a handful of streaming services (as Ben Thompson predicted in 2017), you know how pervasive unbundling has become. When changes or integrations can take weeks or months, forget about quickly standing up a brand store in a new geography or selling into a new channel.

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Retail 2008 To 2018: A Decade Of Revolutionizing The ‘How’ Of Customer Engagement

RTP blog

2017: “Retailers need to use all of the data they have — from online sales and behavior, to loyalty, to in-store sales and behavior — to understand their customers. and Comprehensive Order Management Systems (OMS) : Consumers desire a shopping experience that enables buy, fulfill and return from any channel.”

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The Future of Marketing: Google Marketing Next 2017

ChannelAdvisor

Successful digital marketers have always utilized data to drive decisions, of course, but Google’s new updates will allow for more effective ways to reach your target consumers and measure success in today’s multichannel, multi-device world. The post The Future of Marketing: Google Marketing Next 2017 appeared first on Channel Advisor.