Remove 2022 Remove Customer Loyalty Remove Games Remove Technology
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Sensory Enabling Technologies are Radically Reshaping the Future of Digital Retail

Retail TouchPoints

Sensory Enabling Technologies (SETs) enable consumers to feel textures, smell and even perceive the taste of a product. Key takeaways: SETs enable brands to craft exemplary customer experiences online by appealing to consumers’ multisensory perception. This is no longer science fiction. augmented reality) to fully virtual (e.g.

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Lacoste Expands NFT Loyalty Experiences in New Virtual Store

Retail TouchPoints

Lacoste has opened a new virtual store in partnership with Emperia to showcase its summer collection and expand the exclusive experiences tied to its NFT-based UNDW3 (pronounced “underwater”) loyalty program. This is the brand’s second virtual store; the first was a holiday-themed store that Lacoste launched with Emperia in December 2022.

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How Coach, Mattel, PUMA and More Are Tackling 5 Critical Web3 Questions

Retail TouchPoints

Nearly half ( 49% ) of global CEOs in a 2022 PwC survey said that technology disruptors like AI, the metaverse and blockchain will impact profitability over the next 10 years. It’s designed to dig into the new channels and technologies driving the future of connected commerce.

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How Retailers can Overcome the Challenges Faced on the Path to Sustainability

Retail TouchPoints

To help accomplish this, retailers are adopting circular business models and innovative technologies. For retailers finding it difficult to know where to start, there are a few ways to pivot and become greener — helping to protect the environment while presenting new ways to maximize revenue streams and engage with valued customers.

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How Retail Workers Can Be Leveraged as Effective Brand Influencers

Retail TouchPoints

How can businesses position themselves to attract consumers and deliver an exceptional in-store experience that builds customer loyalty and drives sales? Sales games are a great way to not only engage and encourage employees to sell more, but to have fun at work as well. Workers want to feel valued by their employer.

Retail 256
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Sephora’s Delicate Dance: Offering Prestige Beauty to Value-Conscious Consumers

Retail TouchPoints

Customer loyalty experts know that the best-run programs do far more than simply boost sales by rewarding members with points and perks. We’re also supporting convenience, for example with the September 2022 addition of free shipping for all Beauty Insider members. RTP: Sephora is known for having a rich customer experience.

Consumer 209
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Top tips to make Black Friday and Cyber Monday a success in 2022

365 Retail

With Black Friday and Cyber Monday just around the corner, planning for a successful 2022 peak season is essential – now more than ever. It’s no secret that customers start their research well in advance of Black Friday, with eager bargain hunters revealed to be searching for deals 12 weeks before the big day. .