Retail TouchPoints

OCTOBER 31, 2023

While consumer spending might be slowing as a whole — the National Retail Federation’s most recent analysis showed the year-over-year increase in consumer spending dropping from 4.2% Retailers’ first move should be to assess current trends, and how well they align to office culture, so they can be used to drive recommendations.

Customer 272

Customer Retail Recommendation Fashion 272

Retail TouchPoints

JANUARY 25, 2024

CSI) will use a combination of digital screens, foot traffic analysis, an AI-powered social media solution and a robust content management system to power these new experiences. Customers can take a quiz to find their ideal bottle and get immediate assistance to complete their transaction without interacting with human associates.

Social Media 252

Social Media Live Chat Electronics Recommendation 252

Algopix

DECEMBER 2, 2020

No matter the industry, customers today have more ways to research their options than ever before. Customer experiences are the ultimate deciding factor that separates successful companies from the rest. And in many cases, that experience is more important than price or quality. But what does this look like in practice?

Customer Experience 78

Customer Experience Improvements Management Customer 78

MagentoBrain

FEBRUARY 21, 2023

2023 Digital Marketing Trends and Changes Trend 1: Pay more attention to "customer experience" The discussion of customer experience has greatly increased in recent years. From the rise of UI/UX, we can see that many trends have emerged with only one purpose: to improve customer experience.

Customer Experience 52

Customer Experience Customer Marketing Payment Services 52

Retail TouchPoints

MARCH 21, 2022

Imagine a retail location where customers using an AR-powered mirror can see how clothing looks on them without ever entering a changing room. Or a customer receives immediate, personalized product promotions and recommendations the moment they walk in a store, creating a truly customized experience.

Payment Services 256

Payment Services Small Business Retail Retail Customer Experience 256

Retail TouchPoints

SEPTEMBER 30, 2021

Rather, they are differentiating themselves with a more efficient and accurate way of harnessing consumer data, through AI-powered digital sensory analysis. Thanks to services like Amazon and Uber, customers today expect and want more on-demand and personalized experiences. Essentially, it allows the customer to work for you.

Consumer 263

Consumer Social Media Improvements Customer Loyalty 263

Retail TouchPoints

AUGUST 29, 2023

This vision needs to be driven by a clear understanding of customer pain points and how you can solve them. Think big — way outside the product recommendations box. Focus on the customer: It’s easy to focus on building personalization capabilities and lose focus on the customer.

Multi-channel 222

Multi-channel Retail Customer Experience Customer Data 222

Retail TouchPoints

SEPTEMBER 12, 2022

The JCPenney Skincare Advisor leverages Revieve’s skin diagnostics technology and AI-powered product recommendations to deliver customers a personalized skincare routine. Visitors take or upload a selfie and answer a quick questionnaire about their skin type and concerns.

Recommendation 237

Recommendation Technology Customer eCommerce 237

Retail TouchPoints

SEPTEMBER 3, 2021

In every organization, marketing plays an important role in defining, socializing and managing the customer experience (CX). However, the relationship between the customer experience and the marketing teams is often disconnected. Unity Point #1: Marketing Sets Expectations, and CX Delivers.

Marketing 302

Marketing Customer Social Media Customer Experience 302

Retail TouchPoints

JANUARY 4, 2023

By using high-quality images and videos of products, customers are drawn closer. While videos make for a more engaging customer experience, only 40% of product detail pages currently use video, according to the 2022 Omnichannel Retail Index. Some brands, however, have not shied away from this challenge.

eCommerce 257

eCommerce Omnichannel Comparison Shopping Recommendation 257

Groove

SEPTEMBER 5, 2023

Today, businesses have access to advanced AI tools and technologies that empower them to streamline operations, personalize customer experiences, and drive growth. These systems can perform tasks like product recommendations, personalized marketing, demand forecasting, fraud detection, and sentiment analysis.

Presentation 195

Presentation eCommerce Merchant Services Technology 195

Retail TouchPoints

JANUARY 13, 2023

With my background in business and economics, here’s what I would recommend for boosting your top line and bottom line this year. Personalize the customer experience for added loyalty. At least 49% of consumers have purchased a product they didn’t plan to after receiving a personalized product recommendation.

Shipping Costs 266

Shipping Costs Retail Recommendation Consumer 266

Retail TouchPoints

FEBRUARY 15, 2023

Personalized customer experiences: AI.Retail now leverages Google Cloud’s Discovery AI solutions for retail, which can reduce search abandonment through Google-quality search capabilities, deliver personalized recommendations at scale and help shoppers find products with images.

Merchant Services 272

Merchant Services Supplies Retail Customer Data 272

Groove

OCTOBER 4, 2023

Each tool brings its own unique set of features, including AI-driven content recommendations, automated A/B testing, and smart campaign optimization. The platform uses artificial intelligence to provide customized solutions for enhancing the shopping experience and driving conversions.

Merchant Services 195

Merchant Services eCommerce Marketing Recommendation 195

Retail TouchPoints

FEBRUARY 24, 2022

Technology can make the brand experience personalized and provide for interchange between consumer and brand, but it has to be implemented correctly. Selfie skin care analysis, for example, allows a consumer to participate in finding out more about themselves and their needs. Too much of a sell and you have turned the consumer off.

Technology 215

Technology Social Media Presentation Recommendation 215

Wiser

JANUARY 17, 2023

When today’s shoppers have so many different buying choices, it is important for businesses to make personalized customer experiences a top priority. In fact, according to a report done by McKinnsey and Company , 71 percent of customers are now expecting companies to deliver personalization.

Customer 148

Customer Social Media Shopping Carts Customer Experience 148

Algopix

OCTOBER 15, 2023

The goal is to create a cohesive and unified view of the customer journey, regardless of how and where customers interact with a brand. Cross-channel tracking relies on the collection and analysis of data from various touchpoints, which are then integrated into a central database.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

Retail TouchPoints

SEPTEMBER 21, 2023

For one, an efficient AI-driven system can mean timely updates, personalized product recommendations and proactive assistance, making the wait for our desired items less tedious and more delightful. But there’s a flip side: an overly aggressive AI might feel intrusive, turning our joyful shopping experience sour.

eCommerce 264

eCommerce Customer Loyalty eCommerce Platforms Shipping Costs 264

UpSellIt

MARCH 13, 2024

Personalizing Product Recommendations Utilizing Customer Data Personalization lies at the heart of effective on-site seasonal marketing, and leveraging customer data is key to delivering relevant product recommendations. Looking for more spring ideas?

Marketing 128

Marketing Gifts Recommendation Clothing 128

Retail TouchPoints

DECEMBER 12, 2023

Many retailers used to approach promotions in a standardized, blanketed way, but with AI, they can now zero in on what Gartner calls the customer’s “biting point.” Typically, up to two-thirds of AI-driven recommendations will be perceived as radical change from the past. And don’t forget the shopper looking for that end-of-season deal.

Retail 260

Retail Fulfillment Recommendation Consumer 260

Algopix

APRIL 17, 2023

For example, AI can be used to analyze customer data and provide recommendations for products that are tailored to a customer’s needs and preferences. Improved customer experience : AI-driven technologies can help you create more effective product listings that provide a better customer experience.

Shipping Costs 89

Shipping Costs Customer Data Improvements Technology 89

Retail TouchPoints

OCTOBER 24, 2023

This moment presents an opportunity for retailers to consider whether they need to shift their store layout or customer experience strategy to ensure employees are able to support the most value added activities, like spending time with customers in-store.

Retail 268

Retail Supplies Operations Technology 268

Wiser

JANUARY 16, 2024

A well-executed retail audit can reveal important data about the shelf, staff performance, and customer experience. Best areas to focus on are merchandising and display compliance, associate knowledge and recommendations, shelf execution, and shopper sentiments. Audits should be focused on merchandising and category insights.

Retail 141

Retail Food and Beverages Customer Experience Recommendation 141

Retail TouchPoints

MARCH 11, 2022

That’s why it’s time for brands to prioritize employees, by listening to every employee across the employee journey, optimizing the end-to-end employee experience and taking the right action to motivate, inspire and empower workers across the entire organization. Employee Experience + Customer Experience = Brand Experience.

Customer 274

Customer Retail Customer Experience Outdoor 274

Retail TouchPoints

APRIL 16, 2024

And while understanding customer satisfaction is crucial, traditional methods like Net Promoter Score (NPS) have limitations that can actually lead to the opposite of intended outcomes if not applied carefully. You can run EGR alongside NPS or Customer Lifetime Value for a period of six to 12 months.

eCommerce 147

eCommerce Improvements Consumer Customer 147

UpSellIt

AUGUST 3, 2023

Ecommerce segmentation and personalization are two independent, but complementary strategies used in the field of online retail to enhance customer experience, improve conversion rates, and drive sales. Ecommerce personalization examples include: Product recommendations based on browsing and purchase history.

eCommerce 107

eCommerce Recommendation Accessories Customer Loyalty 107

Retail TouchPoints

NOVEMBER 9, 2022

Ask any business leader and they’ll readily agree that offering personalized, compelling and consistent digital experience is paramount to distinguishing their brand and building sustained growth. Not surprisingly, delivering an enhanced customer experience is a top five priority for businesses. Continually Improve.

Customer 173

Customer Multichannel Social Media Customer Experience 173

Retail TouchPoints

JULY 10, 2023

Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past. It leverages hyper-localized search combined with millions of product attributes to recommend products.

Merchant Services 273

Merchant Services Shipping Costs Retail Social Media 273

Algopix

MARCH 23, 2024

Improved Customer Experience: Accurate product listings and efficient order fulfillment contribute to a positive customer experience, leading to higher satisfaction and repeat business. Now that we’ve covered the benefits, let’s explore the different types of UPC scanners available to Amazon sellers.

Shipping Costs 127

Shipping Costs eCommerce Subscription Fulfillment 127

Algopix

JANUARY 22, 2024

Loyal customers expect continued value from the brands they support. Outstanding service: A positive post-purchase experience, quick resolution of issues, and exceptional service retention. Customer experience: Personalization, loyalty programs , and convenience factors bring customers back.

eCommerce 110

eCommerce Shipping Costs Payment Services Social Media 110

Retail TouchPoints

DECEMBER 6, 2022

Creating a fully accessible website involves in-depth analysis and work by experienced web developers. The Web Content Accessibility Guidelines recommend that all page headings follow a logical order — that is, arranged by rank or level. However, remember that these are starting points, not a one-size-fits-all solution.

eCommerce 278

eCommerce Recommendation SEO Improvements 278

Retail TouchPoints

FEBRUARY 3, 2022

This is the new critical form of engagement for brands that understand providing the same customer experience and in-person shopping experience via a digital medium is essential for survival moving forward. The same can be said for utilizing an emerging form of consumer engagement — Chat Commerce via chat apps.

Consumer 252

Consumer Social Media Multichannel Fashion 252

Retail TouchPoints

JANUARY 19, 2023

For brands considering livestreaming or just starting to dip their toes in the water, experts recommend answering three basic questions that will shape their live commerce strategies. million ), according to Retail TouchPoints analysis of the shopping holiday. million ) in sales, and another 632 surpassed RMB 10 million ( $1.4

Social Media 273

Social Media X-cart Consumer Events 273

Algopix

JULY 22, 2023

By tracking clicks, navigation paths, and time spent on each page, businesses can identify pain points and enhance user experience. Personalization and Customer Experience Analytics tools provide valuable data for creating personalized shopping experiences.

eCommerce 99

eCommerce eCommerce Analytics Social Media eCommerce Platforms 99

Retail TouchPoints

JULY 24, 2023

Retailers also have the opportunity to populate emails with recommendations for items the shopper looked at but didn’t buy, discounts for their favorite products and more. Spamming” shoppers is a surefire way to lose customer respect and loyalty. Yet subject lines are just the beginning.

Small Business Retail 222

Small Business Retail Marketing Retail Social Media 222

CPC Strategy

MARCH 11, 2024

Media mix modeling (MMM) is a type of analysis that measures the impact of media buys across multiple channels, showing the role various elements play in achieving a desired outcome—often a conversion or revenue KPI. Effective Targeting of Audiences: MMM’s analysis helps in refining audience targeting strategies.

Channel 89

Channel Blog Social Media Marketing 89

Retail TouchPoints

APRIL 12, 2021

Analysis from Gartner foresees that by 2024, 65% of all applications will be created using low-code platforms. Retail app developers implementing such solutions can tap into existing modules and APIs along with their own custom code to produce the kind of unique experiences that customers increasingly expect.

Payment Services 293

Payment Services Retail Mobile Customer Experience 293