COVID was a surprise – Christmas should not be
Retail Technology Review
OCTOBER 1, 6680
Ian Hall, COO at Atheon Analytics, provider of the SKUtrak platform, shares 3 things to plan now, to maximise Christmas sales in grocery retail. None of us foresaw COVID, and the impact it would have on panic buying. It feels like a lifetime ago that the shelves had no toilet roll and pasta. But you don’t have to be a retail expert to foresee an uplift in turkeys, alcohol, and mince pies this December.