Retail TouchPoints

JANUARY 24, 2024

B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies. Influx of AI and Hyper-Personalization AI and hyper-personalization will be a driving force in B2B ecommerce in 2024.

B2B 218

B2B eCommerce BigCommerce Omnichannel 218

Retalon

FEBRUARY 15, 2024

In the fiercely competitive retail landscape, the strategic use of retail analytics insights stands as a beacon for businesses aiming to surge ahead. Retail analytics insights have morphed into a critical tool for decision-makers, striving to foster growth and customer loyalty.

Retail 41

Retail Operations Information Customer Loyalty 41

Retail TouchPoints

MARCH 9, 2022

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue. Identifying the Right Use Cases.

Retail 291

Retail Customer Data Customer Experience Social Media 291

Algopix

DECEMBER 2, 2020

No matter the industry, customers today have more ways to research their options than ever before. Customer experiences are the ultimate deciding factor that separates successful companies from the rest. And in many cases, that experience is more important than price or quality. But what does this look like in practice?

Customer Experience 78

Customer Experience Improvements Management Customer 78

Retalon

FEBRUARY 14, 2024

The essence of retail analytics insights cannot be understated. Through the critical lens of data analysis, businesses are steering towards a more informed and strategic approach. Retail analytics insights play a pivotal role in strategic decision-making. It is the backbone shaping the future of retail enterprises.

Retail 41

Retail Operations Management Improvements 41

Wiser

AUGUST 28, 2023

Integrating these insights into your retail assortment strategy allows for dynamic adaptation to customer needs and expectations, leading to increased customer loyalty and sales. 4: Apply Data Analytics In the age of information, leveraging data analytics can add significant value to your retail assortment strategy.

Retail 146

Retail Fashion Information Customer Data 146

Kissmetrics

JANUARY 17, 2022

Companies have used personalized marketing for years to improve engagement rates , but factors like the growth of AI and data analytics are making it easier than ever for even smaller companies to get on board. Segmentation helps brands to understand their customers better and target their products accordingly. Dynamic Websites.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 212

Shipping Costs Improvements Live Chat Retail 212

RETAIL MANAGEMENT SOFTWARE

NOVEMBER 7, 2023

Personalization at Scale One of the standout features of AI in marketing is its ability to deliver personalized experiences to consumers on a massive scale. AI algorithms analyze customer data to understand preferences, behavior, and purchase history.

Marketing 96

Marketing Retail Customer Loyalty Games 96

Smile.io

MAY 15, 2024

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. Adding points, VIP, or referral programs with Smile.io has to offer.

Payment Services 53

Payment Services Merchant Services eCommerce Payments 53

Smile.io

MARCH 22, 2024

Your entire brand experience should work together to deliver the best customer experience possible. This includes your product line-up, promotional campaigns, and loyalty program. In these cases, the question quickly becomes—how do you migrate your customers, data, and entire rewards program to another provider?

Customer Loyalty 84

Customer Loyalty Merchant Services Shopify Shipping Costs 84

RTP blog

NOVEMBER 19, 2018

By digitizing retail business processes and deploying application performance monitoring in critical areas, you’ll be able to create superior and impactful digital customer experiences. A smarter store makes for a faster, more efficient store ecosystem for customers and associates to enjoy.

Retail 150

Retail Customer Data Operations Customer Loyalty 150

Retail TouchPoints

OCTOBER 5, 2020

Data — more specifically, the 360-degree customer view — is the foundation for developing the ideal customer experience and convenience engagement. Information allows organizations to personalize the shopping journey, which creates positive experiences and builds loyalty.

Customer 149

Customer Retail Automotive Customer Data 149

Retail TouchPoints

MAY 8, 2024

Interview with Contentsquare CMO Jean-Christophe Pitié RTP: What was your one big callout from your 2024 Digital Experience Benchmark Report? Jean-Christophe Pitié: If brands want any chance at customer loyalty, they need to fix what’s broken.

Merchant Services 212

Merchant Services eCommerce Channel Mobile 212

Algopix

OCTOBER 15, 2023

The goal is to create a cohesive and unified view of the customer journey, regardless of how and where customers interact with a brand. Cross-channel tracking relies on the collection and analysis of data from various touchpoints, which are then integrated into a central database.

Channel 129

Channel eCommerce Social Media Customer Loyalty 129

Optimizely

JANUARY 10, 2019

Now, marketers have to own the entire customer experience, from the first interaction to true customer loyalty across platforms and devices. Everyone in marketing knows that the field has been taking over by data. As data becomes central to all of marketing, so too you have to adapt and up your data-centric skills.

B2C 231

B2C Marketing Social Media Customer Loyalty 231

eCommerceFuel

OCTOBER 1, 2020

Customer loyalty is the key to customer retention, meaning repeat customers for your business. The fundamental goal for an eCommerce shop is to attract customers, and ultimately keep them coming. Adapted from a traditional shop model, an eCommerce customer loyalty program is essential for customer retention.

Customer Loyalty 44

Customer Loyalty eCommerce Customer Shipping Costs 44

Algopix

JANUARY 22, 2024

This comprehensive guide will explore proven techniques to maximize repeat purchases and cultivate customer loyalty on Amazon. Harnessing the Power of Repeat Purchases The value of repeat customers to an eCommerce business cannot be overstated. According to a study by Deloitte, repeat buyers spend 67% more than new customers.

eCommerce 111

eCommerce Shipping Costs Payment Services Social Media 111

Retail TouchPoints

JULY 10, 2023

Retailers have a vast amount of data about customer shopping behavior and purchase history. Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past.

Merchant Services 268

Merchant Services Shipping Costs Retail Social Media 268

Retail TouchPoints

OCTOBER 16, 2023

In today’s hyper-competitive ecommerce landscape, data isn’t just a buzzword. However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards.

Social Media 258

Social Media Consumer Information Marketing 258

UpSellIt

FEBRUARY 26, 2024

Let’s begin by shedding light on the driving force behind the Remarketing Experience Solution. Upsellit is a leading conversion optimization partner and we help brands collect new-to-file leads, recover lost sales and boost customer loyalty. ” What is Upsellit’s Remarketing Experience?

Customer Loyalty 111

Customer Loyalty Conversion Optimization Shopping Carts Technology 111

Smile.io

MARCH 20, 2024

In a highly saturated market, customers have endless choices of brands to support. The challenge for ecommerce brands is retaining customers and encouraging authentic customer loyalty.    Customer loyalty programs have played a considerable role in fostering repeat purchases.   Smile.io

Shipping Costs 78

Shipping Costs Shopify Customer Loyalty Merchant Services 78

Retail TouchPoints

FEBRUARY 17, 2023

Lesson 3 Marketing teams should always be learning about their customers: Data is the linchpin for deep customer understanding and more agile marketing practices. The most exciting thing to D’Arcy about her role at Homedics is she’s helping architect the brand’s data and personalization strategy.

Marketing 278

Marketing Customer Loyalty Omnichannel eCommerce 278

MagentoBrain

MAY 23, 2023

It provides customers with rewards for repeat purchases, which can help increase their attachment to your brand. A well-designed loyalty program can also help you collect valuable customer data and insights, which can inform your marketing and sales strategies.

Social Media 52

Social Media Customer Loyalty Customer Data Improvements 52

lateshipment

NOVEMBER 26, 2023

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

MagentoBrain

MAY 4, 2023

Magento Business Intelligence is an analytics platform that is designed specifically for e-commerce businesses. It is a cloud-based solution that provides users with the ability to collect, analyze, and interpret data from their online store, allowing them to make informed decisions and optimize their operations.

Magento 52

Magento Payment Services Payments eCommerce 52

Algopix

JULY 16, 2023

By leveraging the power of the best email marketing software, businesses can engage with their target audience, drive conversions, and boost customer loyalty. This streamlines marketing efforts and enhances customer experiences. Effective email marketing is a game-changer for eCommerce businesses.

eCommerce 92

eCommerce Marketing eCommerce Platforms Recommendation 92

Groove

MAY 3, 2018

Yotpo is a user-generated content platform that helps brands collect, distribute and use content to improve their customer experiences. Yotpo sources customer reviews, ratings and photos in one place to help brands curate on-site social proof for their products. Smile.io – Loyalty Programs. eCommerce Email – Klaviyo.

BigCommerce 285

BigCommerce Marketing eCommerce Social Media 285

Retail TouchPoints

SEPTEMBER 17, 2020

Today’s retail CMO is responsible for the entire customer experience — not just branding and messaging. With this accountability comes the need to think deeply about how all customer touch points connect to deliver an agile, profitable and personal experience that resonates with each and every customer.

eCommerce 182

eCommerce Mobile Channel Customer Loyalty 182

Ecommerce Platforms

OCTOBER 4, 2022

You also need to market your items, engage with your audience, and monitor your performance using powerful analytics. Data Analytics. Shopline provides a real-time analytics dashboard that gives insights into customer data, traffic, marketing performance, which products sell best, etc. Client Management.

eCommerce Platforms 208

eCommerce Platforms eCommerce Payment Services Merchant Services 208

Omnisend

JANUARY 8, 2024

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

Customer 88

Customer Customer Retention Social Media X-cart 88

Smile.io

DECEMBER 7, 2023

Filtering and segmentation for improved program effectiveness One of the benefits of using CRO tools like Lucky Orange to optimize loyalty programs is the ability to analyze customer data based on specific parameters like demographics, browsing behavior, or which campaign drove them to your site.

Shopify 94

Shopify Customer Loyalty Blog Improvements 94

Retail TouchPoints

APRIL 13, 2021

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer 137

Consumer Payment Services Fulfillment Multi-channel 137

Sailthru

FEBRUARY 5, 2019

The Harvard Business Review (HBR) Analytic Services confirms it. Two-time winner Sephora has built such customer loyalty that 80% of Beauty Insiders refuse to consider a competitor, according to 1010data. But for the vast majority of respondents (70%), the technology most powerful for personalization is customer data analytics.

Recommendation 60

Recommendation Customer Experience Customer Loyalty Customer Data 60

Smile.io

FEBRUARY 23, 2022

The key to creating these brand advocates is a little something called loyalty marketing. And while having a customer loyalty program is a great tool, it’s not the end all be all. Loyalty marketing involves every part of the customer journey and when done correctly is a great growth strategy.

Marketing 74

Marketing Customer Loyalty Customer Retention Social Media 74

iVend

MAY 11, 2022

Promotions offer customers extra value – essentially either in the form of a lower price, or by getting more goods for the same price. . Used by retailers across all segments, there are multiple promotion types, which deliver a range of benefits in sales, customer experience, loyalty and market share.

Retail 52

Retail POS Technology Customer Data 52

BigCommerce

JUNE 22, 2017

That’s why ecommerce analytics are so incredibly important for online brands. It’s also why BigCommerce, in 2015, acquired Jirafe Analytics –– the ecommerce analytics industry leader with customers including: Nasty Gal. Why We Updated Our Ecommerce Analytics + Insights Suite. I’m not a data scientist.

eCommerce Analytics 402

eCommerce Analytics BigCommerce eCommerce Shipping Costs 402