Kissmetrics

JUNE 14, 2018

71% of Internet users in the United States actively use social media networks. That means (almost) three out of four people can potentially be reached, interacted with, and persuaded through social media. Online retailers are also using social media to drive revenue. And, it’s not just for B2C organizations.

Social Media 220

Social Media Definition B2C Food and Beverages 220

Retail TouchPoints

APRIL 20, 2023

These markets offer a level playing field where digital commerce is everything, most major players are relative unknowns and companies will need to develop new strategies to succeed, according to The Next Billion Consumers: A Fast Growing Opportunity for Digital Commerce report from Accenture.

Social Media 289

Social Media B2B Supplies B2C 289

FastSpring

OCTOBER 25, 2023

And does it improve B2B sales too, or is it more just a B2C advantage? How B2B vs. B2C sales compare. FastSpring provides an all-in-one payment platform for SaaS, software, video game, and digital goods businesses, including VAT and sales tax management, payment localization, and consumer support.

Merchant Services 157

Merchant Services Payment Services Payments B2C 157

ROI Revolution

APRIL 23, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. YouTube Leading Social Media Growth. Learn more: Social media use in 2021 (Pew Research Center). Claim your copy! 81% of U.S.

Social Media 78

Social Media B2C Events B2B 78

Forrester eCommerce

SEPTEMBER 10, 2018

Influencer marketing is often characterized as a trendy tactic for B2C marketers to tap into the far-reaching audiences of the Insta-famous.

Marketing 366

Marketing B2B B2C Consumer 366

Kissmetrics

MARCH 2, 2021

Reviews aren’t just about finding out what consumers think you’re doing right or where you can improve. With over 31 million small businesses in the US, consumers have a massive amount of choices. Reviews directly affect purchasing decisions: Around 95 percent of consumers check out online reviews before buying anything.

Merchant Services 273

Merchant Services B2C B2B Social Media 273

GetElastic

SEPTEMBER 2, 2021

While I had some exposure to eCommerce in my past, specifically when I managed the Lenovo account as consultant, I constantly find myself internalizing how eCommerce impacts B2B account managers. Market Trends in B2B eCommerce. Time = Money.

B2B 141

B2B Management eCommerce B2C 141

Groove

AUGUST 20, 2020

With consumers encourages to shop online rather than in-store, preparing your eCommerce store for the holidays is critical to maximize revenue. Run a giveaway on social media. Run A Giveaway On Social Media. the second largest online shopping day ever ? 5 Holiday Marketing Tips. Offer electronic gift cards.

eCommerce 243

eCommerce Marketing Social Media Gifts 243

BigCommerce

JUNE 15, 2017

No one wants to be held to a 12-month launch timeline costing half a million dollars or more for an ecommerce campaign, B2C site or employee site. These shopping experiences vary from creating unique direct to consumer shopping channels on social media to custom purchasing portals that serve a B2B customer segment.

BigCommerce 418

BigCommerce eCommerce B2B B2C 418

GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146

B2B eCommerce Customer SEO 146

Retail TouchPoints

AUGUST 24, 2023

As retailers gear up for the 2023 holiday shopping season, predicted to be another big year, expect generative AI to influence consumer shopping and buying decisions. It’s being used to generate marketing content including social media posts, videos and images. In fact, seven out of 10 marketers in the U.S.

Toys 239

Toys B2C Social Media Accessories 239

FastSpring

DECEMBER 18, 2020

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. What is B2B Ecommerce?

B2B 148

B2B eCommerce Payment Services SEO 148

GetElastic

AUGUST 18, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. Below are some of the major Market-Driven B2B eCommerce trends of 2021, as well as some key calls to action for B2Bs to optimize their eCommerce strategy.

B2B 145

B2B eCommerce Payment Services Marketing 145

BigCommerce

JULY 11, 2017

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion. B2B vs. B2C SEO: What’s the Difference?

SEO 416

SEO B2B Shipping Costs B2C 416

Elsner

MAY 21, 2020

In today’s fast-paced market, the majority of the customers are turning to B2B Ecommerce stores to purchase their products directly. B2B customer experience has improved, but the consumers are waiting for stores to buck up and fulfill their expectations. Below are some strategies for B2B Ecommerce stores: 1.

B2B 78

B2B eCommerce Improvements B2C 78

SellBrite

OCTOBER 16, 2019

Consumers have spent $3.53 trillion worldwide with online merchants so far in 2019, and B2C ecommerce — or business-to-consumer electronic commerce — sales are only expected to increase in coming years. In fact, B2B ecommerce , or business-to-businesses electronic commerce, is predicted to reach $6.7 Read on to find out.

B2B 90

B2B eCommerce B2C Merchant Services 90

Kibo

APRIL 8, 2020

With the strain to be noticed felt even more keenly now, how can publishers maximize their own storefronts and enhance the B2C experience in addition to their existing B2B sales? Once a customer purchases, you can control customer marketing on email, advertising, social media and more. 1) Have Your Own eCommerce Website.

Books 108

Books B2C B2B Social Media 108

Kissmetrics

JANUARY 27, 2021

70% of consumers prefer to learn about a product from an article rather than an ad , and 4x more would rather a video than an article. Roughly 24% of marketers plan to increase their spending on content marketing in both B2B and B2C. Social Media Metrics (and Their Impact on Content Marketing). Let’s find out.

Marketing 311

Marketing Social Media Blog B2C 311

BigCommerce

JULY 25, 2018

As the director of ecommerce for Natori, a leading fashion brand, I’ve spent the last several years developing our direct-to-consumer channel. Expanding our direct-to-consumer channel has successfully served our customers in new ways, but it has been a challenge and a learning process every step of the way. and internationally.

Consumer 174

Consumer eCommerce Multi-channel B2C 174

Retail TouchPoints

JUNE 11, 2020

Even though connecting with customers digitally has become critical since consumers and B2B buyers shifted more purchasing online during the pandemic, customers frequently report disappointing experiences with retail web sites and marketplaces as well as with brands’ e-Commerce sites. Sellers Minimize Upside With Poor CX.

eCommerce 152

eCommerce B2B Toys B2C 152

BigCommerce

MARCH 6, 2018

My father still had his full-time B2B family business. How did I go from an interesting, family side hustle to bring my father’s B2B business (which we still operate) to a consumer audience via the web? Then, we repackage this user-generated content as social media material. Sales were flat throughout the 2000s.

B2B 371

B2B Magento BigCommerce Shipping Costs 371

Kissmetrics

AUGUST 5, 2021

What’s more, social media platforms may have other restrictions on what you can say in a fitness ad. Social media posts and blog posts are great, but they’re not enough on their own in the fitness market. You Are (Usually) Selling Directly to Consumers. Use Social Media to Build Your Fitness Brand.

Social Media 319

Social Media B2B Marketing B2C 319

Retail TouchPoints

JANUARY 31, 2023

Almost a quarter of a century ago, a groundbreaking article in Harvard Business Review heralded the dawn of the “fourth stage economy” — one in which the spotlight would be shone directly on consumers’ expectations of immersive brand experiences. Instead, people desired meaningful experiences to create lasting memories. Take geolocation AR.

Technology 288

Technology B2C Consumer Social Media 288

Kissmetrics

MARCH 12, 2018

86% of B2C and 91% of B2B marketers are using content marketing according to the 2018 State of Content report from CMI. 70% of consumers prefer to learn about a product from an article rather than an ad , and 4x more would rather a video than an article. Social Media Metrics. Let’s find out.

Marketing 205

Marketing Social Media B2C B2B 205

GetElastic

APRIL 11, 2023

This approach also enables businesses to provide a more seamless and consistent experience across multiple channels, from desktop to mobile to social media. This results in a personalized shopping experience, boosting conversion rates and increasing personalization for the consumer. According to a study , over $1.65

Payment Services 147

Payment Services Payments Social Media Mobile 147

GetElastic

OCTOBER 21, 2022

This is a comprehensive list of top eCommerce experts and influencers with expertise in search engine optimization, branding, digital marketing and growth, digital commerce transformations , B2B eCommerce , and digital commerce technology. New York Times, Entrepreneur and more. Amy Porterfield: CEO of Amy Porterfield, Inc.

eCommerce 113

eCommerce B2B Social Media Multi-channel 113

Kissmetrics

OCTOBER 8, 2020

Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. You have to think long term to reach the most number of consumers for your marketing campaigns. Web Content writer: works on blog posts, guest posts, social media copy, and landing pages.

Marketing 363

Marketing Social Media Document Article 363

RetailMinded

JANUARY 3, 2022

From catalyzing brand awareness to showing that you are a trusted name in your niche, earning loyal and vocal supporters in the social media age has a lot to offer organizations of all sizes. B2C vs B2B. There are major differences between the way consumer-facing and business-focused brands handle outreach.

B2C 52

B2C B2B Social Media Article 52

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. These three digital marketing practices are important for B2C buyers, and today’s online B2B buyers expect a shopping experience that is similar to B2C. Get in touch.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Retail TouchPoints

JANUARY 18, 2023

Following two lockdown-induced boom years, online retailers that were once investor and media darlings – Peloton , Stitch Fix , Rent the Runway , Poshmark , to name just a few — are now struggling for survival. There’s a lot of opportunity in B2B ecommerce right now. Jake Cook, Co-founder and CEO, Tadpull.

eCommerce 252

eCommerce B2C Online Retail B2B 252

Groove

JULY 23, 2020

Klaviyo is designed specifically for B2B and B2C eCommerce businesses of all sizes to communicate one on one with consumers. Display your reviews within your website, on Google or on your preferred social media platforms. From our experience working with different clients, we recommend Stamped.io

eCommerce Marketing 332

eCommerce Marketing eCommerce Marketing Customer Loyalty 332

Kissmetrics

FEBRUARY 23, 2021

You can bet your bottom dollar thousands and thousands of consumers took a selfie using it, however. Everyone loves to use social media to show off what they’re doing, so a filter will get tons of engagement. If consumers take a selfie with your filter after shopping at your store, they may encourage their friends to visit, too.

Social Media 266

Social Media Recommendation Consumer PPC 266

Kissmetrics

AUGUST 25, 2020

From social media to paid search, PPC is a smart way to see quick results. Aside from data, smart agencies partner with leading search and social media platforms. Some agencies may only manage search campaigns while others may consult, design, and manage paid social media campaigns. Source: Statistica.

PPC 279

PPC Multi-channel Social Media B2C 279

Kibo

APRIL 19, 2022

Direct-to-consumer (D2C) retail is a selling approach that bypasses the use of traditional middlemen and third-party suppliers. D2C brands connect with customers using primarily digital channels and touchpoints like social media, eCommerce websites, mobile apps, SEO/paid search and email.

Payment Services 127

Payment Services Customer B2C Social Media 127

RTP blog

APRIL 1, 2019

Social media has become a major influence in creating trends. Using social media, brands can see trends emerge in real time and can easily begin to use these signals to develop consumer insights at a rapid pace. Olivia Skuza is a co-founder of NuORDER , a B2B e-commerce platform.

Fashion 150

Fashion B2B eCommerce Platforms Social Media 150

ChannelAdvisor

MARCH 10, 2022

Yet from different audiences to diverse experiences, helping consumers feel connected to your brand is critical. As marketplaces take their place as the “digital malls” of the future, retailers are targeting specific audiences with curated experiences and inspiration via social media. Direct-to-Consumer (D2C).

Multichannel 109

Multichannel Channel Shipping Costs Drop Ship 109

Omnisend

JANUARY 8, 2024

Their loyalty makes them more likely to: Share your brand’s products with their friends and family Engage positively with your brand on social media Leave positive reviews These recommendations show potential customers your brand consistently delivers value and a positive experience. They encourage 57% of consumers to buy again.

Customer 88

Customer Customer Retention Social Media X-cart 88