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Top 10 B2C Online Marketplaces to Watch in 2020

Algopix

Best B2C marketplaces in 2020 and what can you learn from them? Online retailers are exposed to a very large volume of smartphone customers through the Wish Mobile App, and have free access to product targeting functionality. The post Top 10 B2C Online Marketplaces to Watch in 2020 appeared first on | Algopix.

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As Headwinds Mount, Lifetime Value will Become Ecommerce’s ‘North Star’

Retail TouchPoints

Following two lockdown-induced boom years, online retailers that were once investor and media darlings – Peloton , Stitch Fix , Rent the Runway , Poshmark , to name just a few — are now struggling for survival. RTP: Where do you see opportunity on the B2C side of ecommerce, which tends to be a bit more advanced?

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The Empowered Marketer: Catering to the High Fashion Buyer

Optimizely

She’s the Strategy & Digital Marketing Manager for two different high-fashion online retailers: Need Supply and Totokaelo. What are the consumers for Need Supply and Totokaelo? Our consumer skews young for both Need Supply and Totokaelo. We also have our Los Angeles customer for Need Supply.

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How Retailers Can Leverage Technology to Turn Economic Uncertainty Into an Opportunity

Kibo

But with the right investments and sure-footed decision-making, retailers and DTC brands can navigate the economic storms, emerging stronger and better placed on the other side. Impacts of the recession on DTC brands and B2C retailers. Impacts of the recession on DTC brands and B2C retailers.

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The Marketing Behind the Most Exciting Ecommerce Fashion Brands

Optimizely

How do you keep buyers engaged and continue to earn their loyalty with so much competition in online shopping? It all comes down to creating an exciting, clear, and consistent B2C brand. Need Supply: Strong, consistent brand image. Take the content on their blog for example.

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Don’t Miss These Top Ecommerce Conferences in 2018

BigCommerce

With dozens of speakers, ranging from big-name companies to promising start-ups, the Retail Big Show is easily one of the top events in the United States for networking and gaining further insight into the direction of online retail. CommerceNext is a two-day retail conference that caters specifically to marketers in ecommerce.

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How Coronavirus Is Impacting Ecommerce

ROI Revolution

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. As more consumers continue avoiding crowded public places , they’ll increasingly turn to online shopping to get their essentials. Delivery and supply chain concerns.

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