Retail TouchPoints

SEPTEMBER 7, 2022

Brands, in their never-ending quest for relevance, must dive deep into human experiences, connecting with consumers at an emotional level. Each employee or consumer must feel that they are part of something bigger than themselves. What can you show, tell and teach the consumer? Purpose-Driven Design. ??The

Customer Experience 254

Customer Experience Customer Social Media Arts 254

Retail TouchPoints

JULY 11, 2022

If we were to sum up what brands need to know about Gen Z customer experiences preferences (and employee experience preferences) in a few words, it would go something like this: they’re different. It makes sense, then, that their standards for customer and employee experiences would be higher than ever too.

Customer Experience 275

Customer Experience Social Media Customer Live Chat 275

Retail TouchPoints

MAY 17, 2022

Casual lifestyle brand Tom Tailor has launched a new mobile shopping experience through the NewStore omnichannel cloud platform’s Consumer App. Our new app puts the experience of a flagship store in our customers’ hands.”.

Mobile 239

Mobile Customer Experience Magazine Customer 239

lateshipment

AUGUST 1, 2022

In the always-on retail environment, the convenience of a seamless experience is the key to winning more customers. According to Linnworks research , over 80% of shoppers are looking for a frictionless, cross-device ecommerce experience. In what we call the effortless economy, consumers have high expectations for convenience.

Customer Experience 147

Customer Experience Payment Services Customer Shipping Costs 147

Forrester eCommerce

APRIL 25, 2022

Whether it is logistics partners supporting a retailer’s delivery experience; insurance companies relying on sales via brokers; or consumer facing brands relying on retail partners to sell their products: an organisation’s end-to-end customer experience often relies on external business partners.

Customer Experience 195

Customer Experience Customer Consumer Retail 195

Retail TouchPoints

MAY 2, 2024

As consumers demand more flexible payment options, it is no surprise that the digital top-up card industry has had a strong year. As the industry evolves, it will be crucial for stakeholders to remain adaptable, leveraging data and partnerships to meet the changing needs of consumers in a digital-first economy.

Customer Retention 226

Customer Retention Payment Services Gifts Marketing 226

Retail TouchPoints

DECEMBER 6, 2021

Haute couture brand Elie Saab has its sights set on a new generation of digital-first luxury shoppers with the launch of its new direct-to-consumer (DTC) website. A number of technology integrations provide equivalents to a high-touch in-store experience, including: Stockist.co CEO of Elie Saab in a statement. “We

Customer Experience 266

Customer Experience Customer Shopify Accessories 266

Steve Dennis

AUGUST 3, 2020

Despite the accelerating growth of digitally-enabled shopping, the concentration of power in the hands of consumers and the blurring of the lines between retail channels , it’s still common for retailers to report their sales for e-commerce and physical retail as two separate figures. This is more than a semantic argument.

Channel 206

Channel Customer eCommerce Books 206

RTP blog

DECEMBER 16, 2019

Brands are facing more complexity than ever with the growing needs of customers and the multiplying number of sales channels. Clearly, online channels are no longer just a nice-to-have — they’re a necessity in our always-on world. Each consumer has a unique preference. trillion in 2018.

Customer Experience 195

Customer Experience Customer eCommerce Retail 195

Retail TouchPoints

SEPTEMBER 10, 2021

Building connections with consumers is one of retail’s most enduring challenges, and highly tactile brands faced extra difficulty when the pandemic limited traditional in-person efforts. The word that comes to mind when we talk internally about customer experience and the customer journey is fluidity,” said Lande-Shannon. “In

Customer Experience 222

Customer Experience Customer Omnichannel Technology 222

Retail TouchPoints

APRIL 30, 2024

Additionally, the program carries no restrictions on the trade-in items in terms of their original purchase channel, age, brand or condition. For example, even customers living at a 4,300 -meter elevation in Tibet can access JD.com for trade-in options that include doorstep delivery and recycling of old appliances.

Consumer 221

Consumer Online Retail Channel Customer 221

365 Retail

JUNE 8, 2023

Adobe and Stellantis have a longstanding relationship: Stellantis uses Adobe Creative Cloud and Adobe Experience Cloud applications to design, deliver, and personalize beautiful and inspiring content for its websites, digital channels, and user interfaces of in-car displays, across their automotive brands.

Automotive 118

Automotive Customer Experience eCommerce Customer 118

Retail TouchPoints

MARCH 3, 2023

That said, differentiated experiences are possible, and the way forward will be through personalized approaches. Retailers must create experiences that are unique to their brand and tailored to individual customers based on their behavior, needs and habits.

Consumer 218

Consumer Customer Loyalty Customer Experience Recommendation 218

ESW

APRIL 26, 2023

As soon as a shopper has placed their order, the post-purchase customer experience begins. For many brands with DTC ecommerce channels, new customers can be hard-won, and the post-purchase process is crucial to nurturing the next purchase. An easy return experience builds confidence, loyalty and trust in a brand.

Customer Experience 78

Customer Experience Merchant Services Payment Services Customer 78

Algopix

OCTOBER 15, 2023

Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. These channels can include websites, mobile apps, social media platforms, email, and more. This is where cross-channel tracking becomes invaluable.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

Retail TouchPoints

OCTOBER 17, 2023

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. It may be exactly what contact centers need to not just move on from deflection, but have the confidence to once again encourage customers to call. And yes, customers are noticing.

Customer 236

Customer Multi-channel Channel Customer Experience 236

Retail TouchPoints

DECEMBER 27, 2022

Instead, these brands need to meet customers where they already are and adhere to their communication preferences — which currently, perhaps surprisingly, points to voice. In fact, 73% of consumers currently connect with businesses via voice calls, and one-third plan to do even more business through voice in the next year.

Customer 307

Customer eCommerce Retail Customer Experience 307

Retail TouchPoints

JANUARY 31, 2024

We’ve all heard that today’s empowered consumer demands seamless and consistent experiences, but new research from CI&T indicates that these expectations are higher than ever. consumers of all ages, races and genders, as well as an assessment of digital retail strategies across various product categories.

Shipping Costs 240

Shipping Costs Consumer Mobile Channel 240

iVend

JUNE 15, 2022

Customers took to social media to vent their frustration about price differentials of up to 40%, and the confusion of some items being more expensive online than in-store, and vice versa. For a retailer that has enjoyed an enviably strong reputation with the shopping public, this retail customer experience was a big blow to its reputation.

Customer Experience 98

Customer Experience Customer Retail Channel 98

Fabric

MARCH 28, 2023

Furthermore, losing control of the customer experience can attract bad actor sellers and expose businesses to financial, legal, and operational risks. Yet infinite long tails can potentially give rise to infinite “ zombie products ” and “ zombie brands ” that consume valuable resources and misallocate capital. million SKUs.

Customer Experience 130

Customer Experience Customer eCommerce eCommerce Platforms 130

Retail TouchPoints

AUGUST 26, 2021

Conversational marketing enables marketers to build brand equity and improve campaign performance by transforming the customer experience through a combination of strategy, approach and technology. Despite the demand, there remains an opportunity gap for retail brands to adopt two-way channels and a conversational mindset.

Consumer 307

Consumer Marketing Mobile Customer Experience 307

Kissmetrics

MARCH 22, 2018

Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Download the original guide here.

Customer Experience 279

Customer Experience Customer Shipping Costs Gifts 279

365 Retail

JUNE 7, 2023

Amperity , the leading enterprise customer data platform (CDP) for consumer brands, has announced Forever 21 has selected Amperity to ‘maximise the value’ of its omnichannel customer data. With Amperity, Forever 21 will be able to provide more relevant, personalised customer experiences.

Customer Experience 73

Customer Experience Customer Customer Data Customer Loyalty 73

Retail TouchPoints

MAY 8, 2023

He added that for Q1 of this year, “conversion and basket sizes are down, and we see that fairly consistently across our customer base.” So the questions retailers should be asking themselves are: How loyal are your customers? That [retailer-loyal customer] interchange has never been stronger. What are you doing to nurture them?

Channel 217

Channel Merchant Services Payment Services Recommendation 217

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. After all, that’s where the customers are, right? While yes, many consumers today do prefer shop online as it can be more accessible and cater to personal preferences, it’s not the end of the brick-and-mortar store. There are 2.14

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. After all, that’s where the customers are, right? While yes, many consumers today do prefer shop online as it can be more accessible and cater to personal preferences, it’s not the end of the brick-and-mortar store. There are 2.14

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

Retail TouchPoints

FEBRUARY 12, 2021

With COVID-19 case counts declining and vaccination efforts underway, eager consumers and retailers are both looking hopefully toward a future return to normal. The pandemic has forever altered consumer behavior, and this year in particular consumers find themselves in a kind of limbo — hope is on the horizon, but “normal” isn’t here yet.

Consumer 345

Consumer Omnichannel Events Customer Experience 345

Forrester eCommerce

AUGUST 20, 2020

Put simply, the future business buyer will look more and more like a consumer. Accelerating the trend is a myriad of factors including changing buying behaviors and demographics, companies shifting to subscription and consumption models, and the rising importance of ecosystems. Based […].

Channel 537

Channel Subscription Consumer Customer Experience 537

Retail TouchPoints

AUGUST 8, 2023

Right now, retailers are selfishly positioning their customer journey to benefit their marketing efforts, not the end consumer. While data sourcing customer information can be a key part of any marketing strategy, it could also be the reason you’re losing revenue. Here’s why.

Customer 205

Customer Social Media eCommerce Consumer 205

Retail TouchPoints

MARCH 2, 2022

Following a successful 2021 pilot that offered brands sponsored on-site ads, Nordstrom Media Network (NMN) has expanded to include off-site channels including paid social and display ads, YouTube video, search and shopping ads and affiliate campaigns.

Channel 221

Channel Retail Customer Experience Operations 221

Retail TouchPoints

NOVEMBER 3, 2023

It’s a common marketer’s dilemma: how do you expand your brand’s appeal beyond its core customers? Ironically, one of the things that made this such a tall order was that the retailer’s original customer group really, really loves the brand. We were able to reach more customers and reach them more efficiently while spending 40% less.”

Channel 249

Channel Apparel Customer Marketing 249

Kibo

OCTOBER 27, 2022

During the recent pandemic, the retail landscape has witnessed a significant paradigm shift in consumer behavior like decreased foot traffic in stores, increased eCommerce purchases, etc. To make any of these new feature’s work, the most important thing is presenting an accurate inventory picture across all the channels in real time.

Customer Experience 90

Customer Experience Improvements Customer Shipping Costs 90

Groove

APRIL 1, 2022

Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.

Merchant Services 195

Merchant Services Consumer Shipping Costs Drop Ship 195

Retail TouchPoints

FEBRUARY 6, 2024

The problem is, consumers don’t seem to want them. A survey we recently conducted of 2,000 consumers found that the vast majority of shoppers (85%) were uninterested in using AI to help make purchasing decisions. And this problem will only become more intractable if consumers can’t shake their skepticism about AI.

Recommendation 257

Recommendation Customer Hobbies Technology 257

Retail TouchPoints

JUNE 22, 2023

While Urban Outfitters ’ assortment is designed for consumers in their teens and early 20s, Anthropologie provides a destination for consumers’ “next generation of life,” when they’re starting careers and families, according to Chief Marketing Officer Elizabeth Preis. But you can’t get lazy.

Customer 246

Customer Clothing Consumer Fashion 246

Retail Technology Review

JUNE 22, 2021

Whilst the shift to buying online has been an easy one for consumers, it has presented new and existing challenges for retailers, especially those with an omni-channel presence. Pandemic difficulties aside, today’s retail environment is challenging.

Consumer 114

Consumer Customer Experience Presentation Customer 114

Retail TouchPoints

OCTOBER 15, 2021

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base.

Consumer 288

Consumer Retail Merchant Services Fashion 288