BigCommerce

SEPTEMBER 28, 2017

Earlier this year, Michael Mandel from Progressive Policy published a piece about the growth of ecommerce sector jobs based on the latest data from the Bureau of Labor Statistics. From 2007 to 2017, the ecommerce sector has created roughly 397,000 new jobs in the United States. Or risk losing customers to competitors forever.

Channel 402

Channel Live Chat Multi-channel Customer 402

Smile.io

AUGUST 25, 2023

In the past, we’ve compiled lists of amazing loyalty program examples in several different industries but we thought it was time to create a larger collection of the absolute best ecommerce loyalty and rewards programs around in every industry. Program highlight: flexible redemption values.

Customer Loyalty 77

Customer Loyalty Beauty and Health Customer Food and Beverages 77

Retail TouchPoints

FEBRUARY 17, 2021

To stay ahead of the curve, retailers can utilize technology to track the purchases customers make across different channels. There are a wide range of digital marketing solutions for retail brands to gather data — POS, interactive kiosks, loyalty programs and email marketing with QR codes, among others.

Customer Data 221

Customer Data Marketing Customer POS 221

Optimizely

DECEMBER 21, 2017

But before you run off, let me tell you about an ecommerce trend that will actually help you better sell to customers and ensure their (undying) loyalty. Every B2C marketer needs to know about contextual commerce. Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel.

Customer Loyalty 191

Customer Loyalty Improvements Customer Merchant Services 191

Kissmetrics

OCTOBER 10, 2017

The most successful online stores winning at e-commerce are doing so because they’ve become absolutely obsessed with metrics. They swim in data. Every marketing and promotional decision is driving by the data. Because without data you have virtually no chance at making improvements. Conversion by device type.

eCommerce 207

eCommerce Shipping Costs eCommerce Platforms Mobile 207

Groove

JULY 21, 2020

Choosing which eCommerce marketing tool to invest your time and money into is not an easy decision. Klaviyo is an email marketing tool designed specifically for eCommerce businesses. From small businesses to iconic brands, Klaviyo helps companies deliver unique and engaging experiences across email and other owned channels.

eCommerce 370

eCommerce Merchant Services eCommerce Marketing Customer Loyalty 370

Retail TouchPoints

FEBRUARY 18, 2022

The past two years have seen a rapid evolution of retailers’ digital operations, and perhaps more importantly led to a dramatic shift in the role that ecommerce plays in the overall shopping experience. We’ve always talked about shipping costs being high if you’re running a successful ecommerce site, but it’s more than that.

eCommerce 290

eCommerce Shipping Costs Channel Operations 290

Retail TouchPoints

DECEMBER 15, 2022

As part of an overhaul of its online offerings, Casey’s aligned its digital tools to build a new ecommerce presence, launched mobile apps, introduced a loyalty program and forged partnerships with third-party delivery companies. ” Personalizing the customer journey has been at the center of Casey’s digital overhaul.

Arts 246

Arts Mobile Customer Loyalty Customer Data 246

Retail TouchPoints

JULY 14, 2023

Generative AI is set to revolutionize ecommerce, enabling a more interactive and personalized shopping experience, which is integral to both attracting and retaining customers. In the crowded landscape of ecommerce, a positive customer experience across every aspect of an order has become intrinsic to online success.

eCommerce 190

eCommerce Order Fulfillment Fulfillment Multi-channel 190

Optimizely

FEBRUARY 8, 2018

How do you measure multiple channels? If you’re feeling stressed by the complexity of multi-channel marketing attribution, you’re not alone. There’s a reason so many marketers are focused on multi-channel attribution today: it’s incredibly important. You have to measure multiple channels. Centralize your marketing data.

Multi-channel 186

Multi-channel Channel Marketing B2C 186

UpSellIt

AUGUST 23, 2023

Personalization has become a key element for ecommerce brands to stand out and create meaningful connections with their customers. In this blog, we present ten innovative ecommerce targeted tactics that will dominate the landscape in 2023 and 2024, helping businesses thrive in the competitive digital marketplace.

eCommerce 126

eCommerce Recommendation Omnichannel Customer Data 126

UpSellIt

AUGUST 3, 2023

By 2026, retail ecommerce sales are projected to reach an astonishing 8.1 Ecommerce segmentation and personalization are two independent, but complementary strategies used in the field of online retail to enhance customer experience, improve conversion rates, and drive sales. What is Ecommerce Segmentation?

eCommerce 107

eCommerce Recommendation Accessories Customer Loyalty 107

Optimizely

DECEMBER 19, 2017

These are all incredibly specific buyers who are all looking for something very different from an ecommerce brand. The more you can identify and understand your ideal ecommerce buyer, the better you can do your job as a marketer. This is exactly why you need an ideal ecommerce customer profile. None of the above.

Customer 300

Customer eCommerce B2C Fashion 300

BigCommerce

FEBRUARY 13, 2018

When it comes to ecommerce, a word that first comes to mind is growth. Ecommerce expert Gary Hoover’s research shows that just in the last 14 years, the growth of ecommerce companies has skyrocketed across the board. In fact, growth projections estimate that by 2022, ecommerce revenues will exceed $638 billion in the U.S.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

Optimizely

JUNE 10, 2020

It can cost 5x more to attract a new customer than to retain an existing one, according to Forbes. And, with new ecommerce brands seemingly popping up daily, it’s essential that brands focus on building loyalty within their customer base. So, how do you differentiate your brand and create serious customer loyalty?

Customer Loyalty 195

Customer Loyalty eCommerce X-cart Outdoor 195

Ecommerce Platforms

OCTOBER 4, 2022

By the end of 2022, the global eCommerce market is expected to grow to a staggering $5.55 In light of that, it's no wonder that entrepreneurs are frequently finding new eCommerce-related opportunities to turn their passion into a living online. However, the right eCommerce platform is imperative to succeed in this venture.

eCommerce Platforms 208

eCommerce Platforms eCommerce Payment Services Merchant Services 208

Retail TouchPoints

SEPTEMBER 14, 2022

It is now more crucial than ever for retailers to rethink the way they are looking at user experiences and customer journey mapping in order to drive personalization at scale without breaking the bank. Consider that last year, retail ecommerce sales amounted to nearly $4.9 How Can I Leverage First-Party Data? trillion by 2025.

Retail 262

Retail Social Media Presentation Customer Loyalty 262

Optimizely

SEPTEMBER 4, 2018

Most advice for ecommerce marketers focuses on what you should be doing to improve your brand’s marketing. You should be working to implement omnichannel campaigns , lower your cost-per-click, and get a better handle on your first party data. . So what are the most common mistakes that ecommerce companies make?

eCommerce Marketing 231

eCommerce Marketing eCommerce Marketing Omnichannel 231

lateshipment

NOVEMBER 26, 2023

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Retail TouchPoints

FEBRUARY 17, 2023

Lesson 2 Transparency and alignment are key to agile marketing operations: Marketing strategies and investments need to change at the speed of the customer. D’Arcy recalled her “incredible team” at American Eagle and Aerie that “ran the ecommerce business with really great business rigor.”

Marketing 274

Marketing Customer Loyalty Omnichannel eCommerce 274

Algopix

OCTOBER 21, 2023

In the fast-paced world of eCommerce, success is often determined by the ability to adapt, optimize, and make data-driven decisions. But with a myriad of data points to choose from, how do you know which eCommerce KPIs are the most important for your business?

Shipping Costs 118

Shipping Costs eCommerce Customer Retention Social Media 118

Algopix

JULY 16, 2023

What is Email Marketing Software for eCommerce In today’s digital landscape, email marketing has emerged as a vital tool for eCommerce businesses to reach and engage with their target audience. Effective email marketing is a game-changer for eCommerce businesses. Here are some key features to consider: 1.

eCommerce 92

eCommerce Marketing eCommerce Platforms Recommendation 92

Algopix

JANUARY 22, 2024

Building a loyal customer base that consistently returns to make repeat purchases is the foundation of sustainable growth and profitability for any eCommerce business selling on Amazon. With over 200 million customers worldwide, Amazon offers sellers an unparalleled opportunity to tap into a vast pool of potential repeat buyers.

eCommerce 110

eCommerce Shipping Costs Payment Services Social Media 110

Retail TouchPoints

MARCH 3, 2023

There are four main tactical challenges that retailers seem to be facing in getting personalization off the ground: Data management, data analytics, alignment of retail organizations across functions and tools and technology enablement. Customers’ data trails can help retailers access preferences, past orders and history.

Consumer 218

Consumer Customer Loyalty Customer Experience Recommendation 218

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 206

Shipping Costs Improvements Live Chat Retail 206

SellBrite

JUNE 7, 2017

The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead. Have you tried any of them? Or maybe you have your own post-purchase tactics?

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

BigCommerce

MAY 1, 2018

However, that’s not to say that big data can’t still be an essential tool in your arsenal as your grow your ecommerce channel. The key to wielding big data in such a way as to make it work for you demands you focus on two things: Your circle of competence. What is Big Data and Why Should You Use it?

Payment Services 412

Payment Services Merchant Services Improvements eCommerce 412

Korona

FEBRUARY 13, 2023

It’s important to explore new channels such as marketplaces, social media, price comparison engines, etc. As soon as you leverage multiple channels to promote your products, you are conducting multi-channel retailing. Check out this guide to get more info and ideas on operating a multi-channel retail operation.

Multi-channel 52

Multi-channel Channel Payment Services POS 52

Optimizely

DECEMBER 18, 2018

Or if you’re one of the many digital native brands following Amazon’s example and moving in-store, you’re used to collecting all kinds of ecommerce data and using this to power your marketing efforts. How can in-store data help improve customer loyalty? Cross-sell and up-sell. Personalized communications.

Marketing 225

Marketing Customer Loyalty POS Point of Sale 225

GetElastic

APRIL 28, 2022

The world of digital commerce is constantly changing, and with the rapid shift to online retailing as a result of the COVID pandemic, 2022 promises to be no different. With this trend in online shopping, the DTC eCommerce industry will only continue to grow. What is DTC eCommerce? Top 7 DTC eCommerce Trends. In 2021, U.S.

Payment Services 78

Payment Services eCommerce Customer Retention Demo 78

BigCommerce

JUNE 22, 2017

In ecommerce, it means this: You don’t have to outsell your competition today. If you do that, if you can earn more sales, more loyalty and more market share each day after the next –– you will win. Unlike the hare, though, ecommerce business don’t have a physical road on which to gauge their progress –– or note their missteps.

eCommerce Analytics 402

eCommerce Analytics BigCommerce eCommerce Shipping Costs 402

Algopix

JULY 22, 2023

In today’s fast-paced digital landscape, data-driven decision-making is critical for the success of any eCommerce business. To gain valuable insights into customer behavior, sales patterns, and marketing performance, eCommerce entrepreneurs must rely on advanced analytics and reporting tools.

eCommerce 99

eCommerce eCommerce Analytics Social Media eCommerce Platforms 99

RTP blog

JULY 14, 2017

conversion to credit cards with EMV chips, and the fast-paced growth of mobile and e-Commerce in recent years. E-Commerce sales are expected to reach 12.4% Merchants with an online channel are already losing 7.6% Merchants with an online channel are already losing 7.6% Monitor behavior.

Merchant Services 150

Merchant Services Payments eCommerce Payment Services 150

Algopix

JULY 24, 2023

In the fast-paced world of eCommerce, managing orders efficiently is crucial to the success of any online business. In this article, we will delve into the world of Order Management Systems for eCommerce, exploring their functionalities, benefits, and implementation strategies.

Payment Services 78

Payment Services Merchant Services Operations Management 78

GetElastic

AUGUST 11, 2021

As digital channels have become a critical battleground for businesses to interact and transact with their customers, partners, suppliers, etc – the importance of Content Management Systems has increased considerably. Looking to implement a headless approach? Read the Guide. IoT, Kiosks, etc).

Management 148

Management eCommerce Multi-channel Channel 148

BigCommerce

DECEMBER 20, 2017

Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. That latter reason had me asking these crazy smart, crazy successful folks what was on the horizon for ecommerce in 2018. Because a lot happens in a year within retail and ecommerce.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Retail TouchPoints

OCTOBER 16, 2023

In today’s hyper-competitive ecommerce landscape, data isn’t just a buzzword. However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards.

Social Media 253

Social Media Consumer Information Marketing 253