5 big myths and misunderstandings about e-commerce
Steve Dennis
JULY 5, 2018
Much of what gets written about the retail industry centers on the notion that e-commerce is changing everything and that traditional retailers and malls will soon be obliterated in a tsunami of disruption. E-commerce will soon represent 50% of all retail. Rates are moderating , not accelerating. Turns out, not so much.
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