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Sensory Enabling Technologies are Radically Reshaping the Future of Digital Retail

Retail TouchPoints

From 3D billboards to spatial scent to ChatGPT, meet the brands leading the next wave of multisensory retail innovations, and learn best practices to help strengthen your brand’s sensory presence in this new, multi-dimensional experience market. Read part one here , part two here and part three here. This is no longer science fiction.

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Is Retail Media Like Eating the Forbidden Fruit?

Retail TouchPoints

There will be no religious talk in this article, but I will pose a challenging question. Off-Site Media: An Unassuming Path to Wallet Share Offsite media – such as other digital channels like TV, social and out-of-home – drives engagement at a time when consumers might not be shopping. There’s an opportunity here for offsite media.

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How to Sell Across Channels and In-Person with Shopify POS Go

Ecommerce Platforms

So, in this article, we explore the different ways in which you can sell through Shopify POS Go. We’ll cover: How to sell across channels with Shopify POS Go How to sell in person with Shopify POS Go How multi-brand stores can sell with Shopify POS Go Keep reading to learn all about the selling potential you have with Shopify POS Go.

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Retail 2008 To 2018: A Decade Of Revolutionizing The ‘How’ Of Customer Engagement

RTP blog

So, I looked back at my digital folders containing articles from 2008 and, not really surprisingly, I found a lot of similarities between the topics we covered 10 years ago and the topics we’re focused on moving into 2018. The technological revolution certainly has had a strong hand in configuring the “how” of customer engagement.

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Zoho Desk Review (Apr 2022): A Complete Guide

Ecommerce Platforms

At its core, Zoho Desk is an omnichannel help desk and customer service system, which allows business leaders to manage conversations across a range of channels, like email, phone, chat, and social media. Some of the channels available to connect with Zoho Desk include: Email Social media Live chat Webforms Telephony.

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Cloud Native Value: Why Retailers Should Learn to do More With Less

Retail TouchPoints

A cloud-native approach, on the other hand, embraces microservice architecture and container technology. This won’t cut it in the age of multi-touch point experiences that are built on choice and customer expectation. Cloud-Native Done Right. Go Micro, or go Home. That’s the value of cloud native.

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Holiday Secret Weapon: Scaled, Distributed, Personalized Content

RTP blog

By July, you’ve likely started campaign and channel planning, and even considered some newer technologies such as Alexa skills or AR/VR. The challenge is unlocking its value by making it scale across channels. You’re already investing in content — but it’s locked in silos Is your content reusable across channels?