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Slouching Towards Ubiquity: Five Notable Fintech Companies

Forrester eCommerce

As it does, fintech will evolve into a broadly held mindset in contrast to being defined as a type of company, a specific set of startups, a category of product types, or a series of new business models. Fintech is slouching towards ubiquity (see image below). Fintech as a mindset will exist at a wide […]

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Learnings From The Q1 2024 Customer Service Wave

Forrester eCommerce

Great customer service sets companies apart. And, you leave money on the table if you don’t meet your customer’s expectations of engagement. Business and IT leaders understand the economics of great customer service, and Forrester data shows that over 70% of enterprises invest modern solutions.

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How to Improve Digital Privacy and Trust Between Consumers and Companies

Retail TouchPoints

is weighing national data privacy and security regulation to help companies keep up with the patchwork of state laws. Consumers are quickly losing trust, and companies must act swiftly and responsibly to restore it. Companies’ use of consumer data should be helpful instead of harmful or untrustworthy. The tide is turning.

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The Three Ways Companies Value Customer Success Programs

Forrester eCommerce

In the three years since publishing our first report on the customer success discipline’s relationship to customer experience management, I’ve had many conversations with Forrester clients about bringing customer success management into a business. where should the program report) to […].

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How Personalized Customer Experiences Drive Retail Growth and Revenue

Speaker: Shaunna Bruton - Associate Director of Product Strategy at Orium | Sam Panzer - Director of Industry Strategy at Talon.One | Frank Passantino - Director of Product Management at Bloomreach

More and more, customers are expecting a better personalized CX. Data from McKinsey shows that companies that excel in personalization increase their revenue by 40%, but despite these numbers, retailers struggle to implement customer personalization strategies. But can retailers actually deliver?

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Has Amazon Marketplace Become a ‘Company Town’?

Retail TouchPoints

One of the most interesting things I learned was that in the 19 th and early 20 th centuries, some companies built what came to be known as “company towns,” owning not just the houses where their workers lived but the “Company Store” that they shopped at, as well as other essential services.

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L.O.L. Surprise! Parent Company Goes DTC, Debuts Loyalty Program

Retail TouchPoints

MGA Entertainment , the company behind L.O.L. Little Tikes, MGA’s Miniverse and other beloved toy brands, has launched its own direct-to-consumer ( DTC ) site and rewards program to get closer to its customers. DTC customers also will gain early access to the newest toys before they hit store shelves.

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100 Pipeline Plays: The Modern Sales Playbook

For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Sell more with proven templates - Customize our winning email and script templates and add them to your workflows for more wins. Hit your number with 100 Pipeline Plays. Close more deals with these winning plays!

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How to Overcome the Pain Points of Your CRM

The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. However, as a company, sales stack, and database grow, it becomes difficult to uphold structure and governance to keep a CRM up-to-date.

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Going to Market Smarter in the New Economy

The fight to find new customers and retain existing ones is the biggest business challenge for many companies. In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses.

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Industry Shake-Up: 2023 Commerce Trends To Rock Your World

Speaker: Ashlee Aldridge - Reach Partners LLC | Bill Mirabito - Chameleon Collective | Ronak Shah - PSA Retail & CPG, Amazon Web Services | Wayne Teigen - Pivotree

Companies must expand on the trends that exploded during the pandemic if they want to see continued growth in their businesses while facing a recessionary economy. From social commerce to BOPIS, the name of the game is to meet and sell to customers wherever they are, through multiple channels.

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Emerging Trends That Will Move Commerce in 2022

Coming on the heels of two highly unpredictable years, 2022 holds unique opportunities for companies that can adapt to the significant changes in the commerce landscape. Three areas of customer experience to focus on in 2022. We’ve compiled the predictions into a guide: Commerce Trends in 2022.

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Bridging the Online and Offline: How to Apply Product Thinking to Expanding Your eCommerce Business

Speaker: John Cutler, Product Evangelist and Coach at Amplitude

In a post-COVID world, online retailers are forced to reevaluate their position and address the challenge of adopting new customer experiences. Companies have to develop new muscles, challenge their existing biases, and “learn as fast as they ship.”.

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Retail Reimagined: What It Means To Be An Innovative Retailer

Speaker: DeAnna McIntosh, Retail Growth Strategist

Companies of all sizes were forced to welcome change with open arms and surrender to total flexibility in order to be agile in the ever-evolving economic environment. We must still find ways to be innovative in order to remain at the forefront of our customer's minds. The past three years have forever changed the retail landscape.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

How companies have seen success by prioritizing their online reputation. Tune into this webinar to learn: How online search behavior is evolving. Common mistakes brands encounter with local search and how to fix those. Four strategies to improve your local visibility for your business today.