Retail TouchPoints
MAY 2, 2024
Loyalty programs are a common (and undeniably effective) tool for retailers to gather data and build customer lifetime value, but perhaps they’ve become a little too common. Retail TouchPoints (RTP): What are some of the basics to creating an effective loyalty program, particularly one that has a paid or subscription component?
Kissmetrics
APRIL 12, 2021
What do these wildly different companies all have in common? They offer some of the best-known subscription boxes around, reflecting an increasingly popular (and potentially lucrative) business model. If you do it right, you could benefit from a loyal customer base, regular billing, predictable financials, and enhanced brand profile.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Retail TouchPoints
JANUARY 3, 2023
subscription ecommerce sales will continue to see double-digit growth over the coming years, swelling from $33.48 That’s a good sign for CPG brands, which are capable of making the most seamless transition to subscriptions: deodorant, toothpaste, diapers and even smoothie packets quickly become part of consumers’ routines.
Retail TouchPoints
SEPTEMBER 21, 2023
Walmart is continuing its encroachment onto Amazon ’s turf with the addition of a new subscription service for repeat purchases, similar to Amazon’s Subscribe and Save offering. Customers also can start the return process on their phone and then drop off the item with Curbside Return Service. Photo courtesy Walmart)
Speaker: John Cutler, Product Evangelist and Coach at Amplitude
In a post-COVID world, online retailers are forced to reevaluate their position and address the challenge of adopting new customer experiences. Even brick and mortar businesses are integrating more digital approaches to CX -- testing out loyalty programs and subscription-based models.
Retail TouchPoints
MARCH 25, 2021
Subscriptions originally emerged as a way of creating recurring revenue models for retailers and brands. Today, subscriptions are an entire economy — the next phase of which will be defined by transforming regular customers into loyal members. Let Customers ‘Set it and Forget it’: The Recurring Products Model.
Retail TouchPoints
JUNE 24, 2022
“Subscription commerce” was all the rage as companies like Stitch Fix and Blue Apron were riding their rocket ships to unicorn status. In fact, there’s strong evidence that subscriptions are still in a growth mode, albeit a slower one than previously.
Expert insights. Personalized for you.
289 
Let's personalize your content