Optimizely

JANUARY 30, 2018

True omnichannel marketing is tough to do well. But, according to the 2017 Ecommerce Holiday Report , 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. A study from IDC also showed that consumers who shop on multiple channels have a 30% higher lifetime value.

Omnichannel 191

Omnichannel eCommerce Marketing Marketing eCommerce 191

Retail TouchPoints

MARCH 9, 2023

“We don’t have an issue with awareness; our customer knows who we are, and if we have the products she’s looking for, she interested. Everything, Everywhere, All at Once The first step in any omnichannel journey is to intertwine the physical (store) and digital (website, app) worlds of a brand. said Hawkins.

Omnichannel 278

Omnichannel Social Media Mobile Fashion 278

Retail TouchPoints

FEBRUARY 9, 2023

But that same wave of electronic innovation that gave rise to Batteries Plus also put a drain on the retailer’s business as ecommerce began to take hold. Over the last decade or so, Batteries Plus has struggled to find its place in the world of digital retail, even as consumers have become ever more reliant on battery-powered devices.

Customer Data 197

Customer Data Customer Omnichannel Electronics 197

UpSellIt

JULY 13, 2023

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. What is Omnichannel Retailing? What is Omnichannel Retailing?

Omnichannel 102

Omnichannel Multichannel Payment Services Retail 102

Retail TouchPoints

JULY 5, 2022

Retailers’ attitudes about ecommerce have undergone a series of rapid evolutions over the last two years. Then, once basic digital offerings were in place, merchants began to consider how to make these ecommerce advancements permanent in preparation for the “New Normal.”. Why is Ecommerce Profitability So Elusive?

Shipping Costs 300

Shipping Costs eCommerce Retail Merchant Services 300

Retail TouchPoints

JULY 14, 2023

Generative AI is set to revolutionize ecommerce, enabling a more interactive and personalized shopping experience, which is integral to both attracting and retaining customers. In the crowded landscape of ecommerce, a positive customer experience across every aspect of an order has become intrinsic to online success.

eCommerce 220

eCommerce Order Fulfillment Fulfillment Multi-channel 220

Retail TouchPoints

DECEMBER 1, 2022

Batteries Plus has rolled out a new online experience, using customer data to create a more customized and personalized shopper journey. The company will continue to build on its new digital offerings in order to cultivate deeper relationships with its customers.

Omnichannel 258

Omnichannel Customer Data eCommerce Platforms Technology 258

ESW

JULY 6, 2023

But as retailers and brands with DTC ecommerce channels know, meeting online customer expectations in an Amazon-dominated environment is challenging to say the least. Amazon’s disruption to commerce has been so profound, there is a term for it: The Amazon Effect. Amazon is everywhere the customer is.

eCommerce 139

eCommerce Payment Services Customer Shipping Costs 139

RTP blog

JUNE 29, 2018

Below are several ways retailers can market more effectively to engage their customers and reduce cart abandonment. Although mobile devices account for over half of all traffic in e-Commerce, often the online shopping experience is not optimized for mobile.

eCommerce 150

eCommerce Retail Omnichannel Mobile 150

GetElastic

NOVEMBER 8, 2022

With so many mixed economic signals, as well as consumer shopping patterns and 2022 eCommerce trends falling back in line with pre-COVID norms, how do eCommerce retailers prepare for the future? consumers (75%) have been researching and making purchases in both online and brick-and-mortar stores.

eCommerce 78

eCommerce Payment Services Retail Omnichannel 78

ROI Revolution

JUNE 6, 2022

Direct to consumer (D2C or DTC) refers to brands that bypass third-party retailers and wholesalers to sell products directly to customers. As an online-centric business type, D2C has experienced tremendous growth over the course of the coronavirus pandemic as consumers have reduced their in-store shopping. D2C grew 45.5%

eCommerce 78

eCommerce Consumer Marketing Shipping Costs 78

UpSellIt

AUGUST 23, 2023

Personalization has become a key element for ecommerce brands to stand out and create meaningful connections with their customers. With ever-evolving technologies and shifting consumer behaviors, it’s crucial to implement effective targeting tactics to maximize your sales potential. What is Ecommerce Personalization?

eCommerce 127

eCommerce Recommendation Omnichannel Customer Data 127

Kibo

NOVEMBER 1, 2021

Omnichannel shopping isn’t just a passing trend. It represents the new normal in how B2B and B2C consumers research, purchase, and acquire products. A recent survey of 1200 US consumers found that the majority of respondents are shopping online, 41% via ecommerce websites, and 16% via shopping apps. Source: Google.

Omnichannel 114

Omnichannel Management Multichannel B2C 114

Retail TouchPoints

AUGUST 1, 2023

External economic factors, such as fluctuating interest rates, an unpredictable housing market and persistent inflation have prompted consumers to rethink their spending habits. Faced with shifting economic and consumer dynamics, retail leaders strive to unlock strategies that turn losses into profits. In 2019, it declined to 6.7%

Retail 245

Retail Shipping Costs eCommerce Consumer 245

Retail TouchPoints

JANUARY 11, 2021

Without question, the COVID-19 pandemic proved to be quite a disruptor for retailers, as in-store sales dropped and other options, like ecommerce and buy online, pick up in-store (BOPIS) surged. Real-time data is the key for 2021. One such area where on-demand data can help retailers is inventory. CPG will thrive with D2C.

Small Business Retail 238

Small Business Retail Retail eCommerce Social Media 238

Ecommerce Platforms

MARCH 18, 2023

Ecommerce stores, on the other hand, are online platforms, where customers can purchase products using credit cards and other digital payment methods, and have them shipped to their homes, or a pickup location. Both retail and ecommerce stores have their own distinctive pros and cons to consider for any entrepreneur.

eCommerce 104

eCommerce Shipping Costs Payment Services Small Business Retail 104

Omnisend

MARCH 29, 2021

If ever any industry fully embraced ecommerce, it’s fashion. Consumers are just as (and perhaps arguably more so, thanks to COVID-19) comfortable buying new apparel online as they are in-store. That number is largely influenced by the industry’s domineering growth, as indicated by ecommerce fashion industry statistics from Statista.

Fashion 148

Fashion eCommerce Omnichannel Clothing 148

MagentoBrain

MAY 9, 2023

E-commerce platforms have made it easier than ever for businesses to sell their products and services online, but with so many options available, it can be difficult to determine which platform is right for your business. One of the most important factors to consider when choosing an e-commerce platform is scalability.

eCommerce Platforms 52

eCommerce Platforms eCommerce Magento Payment Services 52

Retail TouchPoints

NOVEMBER 18, 2021

Consumer expectations of retailers have been transformed by their experiences buying from Amazon and other innovative retailers that are able to provide fast, efficient omnichannel experiences. The last 18 months of digital acceleration have created a comfort level with ecommerce and curbside pickups.

Shipping Costs 251

Shipping Costs Retail Omnichannel Supplies 251

Retail TouchPoints

FEBRUARY 17, 2023

And in today’s omnichannel environment, that change is happening faster than ever. D’Arcy recalled her “incredible team” at American Eagle and Aerie that “ran the ecommerce business with really great business rigor.” That way when new consumers walk into stores, they’re asking specifically for our brand.

Marketing 288

Marketing Customer Loyalty Omnichannel eCommerce 288

Retail TouchPoints

DECEMBER 13, 2021

Carrie Tharp, VP, Retail & Consumer, Google Cloud. These retailers are using the Cloud to unlock digital potential across their business — both online and in stores — and Carrie Tharp, Google Cloud’s VP of Retail and Consumer, is helping them do it. But it’s not just ecommerce, it’s also about digital experience in stores.

Channel 182

Channel Omnichannel Retail Merchant Services 182

Retail TouchPoints

AUGUST 30, 2023

If customers feel your efforts are merely transactional, they won’t hesitate to go to your competitor looking for the next best deal. The 2023 Omnichannel Retail Index demonstrates that understanding what customers value and using that information to build long-term customer relationships is essential for survival.

Shipping Costs 235

Shipping Costs Improvements Live Chat Retail 235

Retail TouchPoints

MARCH 1, 2024

First, we will open small locations in a couple of markets where we have no prior physical presence and our omnichannel sales penetration is low, to measure our ability to capture untapped share ,” said Barry. Best Buy also is continuing to seek out additional revenue streams beyond its stores and ecommerce business.

POS 272

POS Omnichannel Mobile Improvements 272

Algopix

OCTOBER 15, 2023

The Evolving eCommerce Landscape The eCommerce landscape has witnessed rapid evolution in recent years. Consumers now have multiple touchpoints to interact with brands, from desktop and mobile websites to apps and social media platforms. Consumers expect a seamless and personalized shopping experience across all channels.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

Kissmetrics

JULY 7, 2021

Although the specifics vary by the product or vendor, a digital experience platform is a single digital hub that allows a brand to use data and AI to create and deploy custom content experiences for consumers and integrate them for consumption across an array of digital and other ecosystems. Bloomreach. FirstSpirit DXP.

eCommerce 271

eCommerce Webinar eCommerce Marketing Books 271

Elsner

MAY 21, 2020

In today’s fast-paced market, the majority of the customers are turning to B2B Ecommerce stores to purchase their products directly. B2B customer experience has improved, but the consumers are waiting for stores to buck up and fulfill their expectations. Below are some strategies for B2B Ecommerce stores: 1.

B2B 78

B2B eCommerce Improvements B2C 78

RTP blog

AUGUST 16, 2017

A recent consumer survey from JDA revealed that consumers don’t expect special or unique experiences when shopping in stores. Yet recently many retailers have been more focused on the need to create unique experiences to draw consumers to the brand and generate more foot traffic in stores.

Omnichannel 150

Omnichannel Retail eCommerce Platforms Fulfillment 150

UpSellIt

AUGUST 3, 2023

By 2026, retail ecommerce sales are projected to reach an astonishing 8.1 Ecommerce segmentation and personalization are two independent, but complementary strategies used in the field of online retail to enhance customer experience, improve conversion rates, and drive sales. What is Ecommerce Segmentation?

eCommerce 109

eCommerce Recommendation Accessories Customer Loyalty 109

lateshipment

APRIL 2, 2021

eCommerce works exactly the same way. Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . eCommerce is growing (higher, further, faster).

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Retail TouchPoints

JULY 2, 2020

Despite an increase in e-Commerce activity since quarantine measures were introduced, retailers, placed in a state of economic emergency, are facing sharp drops in sales. As a result of the crisis, store closures and supply chain disruptions, there has been a drop in sales in stores and e-Commerce.

eCommerce 239

eCommerce Retail Omnichannel Operations 239

lateshipment

NOVEMBER 26, 2023

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Optimizely

JUNE 28, 2018

We know the ecommerce world changes rapidly, and it can be tough to keep up. But even with that exponential progress, consumers are still underutilizing ecommerce websites , with just 9 percent of U.S. So bookmark this web page, and get ready to nerd out on all of the ecommerce terms you could ever need to know.

eCommerce 199

eCommerce Marketing Multi-channel Payment Services 199

Optimizely

SEPTEMBER 4, 2018

Most advice for ecommerce marketers focuses on what you should be doing to improve your brand’s marketing. You should be working to implement omnichannel campaigns , lower your cost-per-click, and get a better handle on your first party data. . So what are the most common mistakes that ecommerce companies make?

eCommerce Marketing 231

eCommerce Marketing eCommerce Marketing Omnichannel 231

Ecommerce Platforms

DECEMBER 6, 2022

The best email marketing software for ecommerce companies has emerged as a must-have investment for many business leaders. As consumers spend more time shopping online, they have countless companies competing for not just their attention, but their loyalty. There’s also a convenient drag-and-drop editor for customizing your messages.

eCommerce 197

eCommerce Marketing WooCommerce Shopify 197

GetElastic

APRIL 28, 2022

The world of digital commerce is constantly changing, and with the rapid shift to online retailing as a result of the COVID pandemic, 2022 promises to be no different. With this trend in online shopping, the DTC eCommerce industry will only continue to grow. What is DTC eCommerce? Top 7 DTC eCommerce Trends. In 2021, U.S.

Payment Services 78

Payment Services eCommerce Customer Retention Demo 78

Optimizely

APRIL 5, 2018

Many B2C brands are making the leap and shifting away from retail and toward direct-to-consumer (DTC). But should your GPG brand start selling direct-to-consumer? What does it mean to shift to direct-to-consumer? Direct-to-consumer means exactly what it sounds like: using ecommerce platforms to sell products directly to buyers.

B2C 170

B2C Consumer Shipping Costs Supplies 170

365 Retail

FEBRUARY 1, 2024

The digitisation of shopping has reshaped consumer interactions and forced retailers to adapt. Retailers use technology to offer an enhanced shopping experience through personalisation and more effectively meeting consumer demands. Retailers use customer data to uncover consumer preferences, behaviours, and purchasing patterns.

eCommerce Platforms 52

eCommerce Platforms Omnichannel eCommerce Recommendation 52