Retail TouchPoints

MAY 1, 2024

The Psychology of Immersive Shopping Experiential retail strategies are rooted in psychological principles about how consumers engage with spaces. Research indicates a 40% improvement in mood with exposure to pleasant scents. Furthermore, consumers increasingly seek experiences aligned with their values.

Technology 283

Technology Arts Payments Customer Loyalty 283

Smile.io

NOVEMBER 15, 2023

Loyal customers are the ones who eagerly await every product release you announce and shout your brand from the rooftops. But what exactly is customer loyalty? We’re going back to basics in this post to learn what customer loyalty is.   Table of Contents  What is customer loyalty?

Customer Loyalty 58

Customer Loyalty Customer Beauty and Health Food and Beverages 58

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

Customer Loyalty 84

Customer Loyalty Customer Retail Customer Retention 84

Retail TouchPoints

SEPTEMBER 30, 2021

As the rise of ecommerce continues to accelerate, consumer behavior is changing at lightning speed. But without access to in-person consumer panels throughout the pandemic, many CPG brands struggled to keep a pulse on their customers’ preferences and demands around product taste, packaging, price and more.

Consumer 277

Consumer Social Media Improvements Customer Loyalty 277

Retail TouchPoints

MARCH 20, 2024

Removing cookies will wreak havoc on marketers, as they won’t have access to third-party data that many companies rely on to target consumers with personalized ads. However, this is not the end of a personalized consumer experience; rather, it’s just the beginning. Conversational commerce.

Small Business Retail 258

Small Business Retail Recommendation Consumer Customer Data 258

Korona

MARCH 25, 2022

With repeat customers spending 33% more than new customers on average, increasing customer loyalty is one of the most effective ways to boost your bottom line. Loyal customers have a higher average lifetime value and are a reliable source of revenue for your brand. . 7 Ways to Improve Customer Loyalty.

Customer Loyalty 98

Customer Loyalty eCommerce Customer Social Media 98

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . 91% of consumers are more likely to shop with brands that provide relevant offers and recommendations.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Omnisend

JUNE 28, 2021

Ecommerce personalization is the process of tailoring the content, recommendations and offers a customer sees based on their previous buying and browsing behavior, along with their demographics and personal data. 71% of consumers feel frustrated when their shopping experience is impersonal.

Customer Loyalty 151

Customer Loyalty eCommerce Customer Recommendation 151

Retail TouchPoints

OCTOBER 27, 2021

But supply chain pressures and ongoing uncertainty surrounding the pandemic means that consumers are focusing less on how immersive and entertaining in-store shopping experiences are and more on how safe and efficient they are. Despite these reservations, 47% of consumers plan to shop in-store this holiday season, an 8% increase from 2020.

Consumer 262

Consumer Supplies Fulfillment Technology 262

Retail TouchPoints

JANUARY 18, 2024

Globally, consumers are downloading more apps than ever before, yet retention of those new app customers is an ongoing issue. In fact, most consumers use an app only once or twice before deciding to delete it or not. That’s why gamification as a technique is becoming more popular in marketing and customer loyalty programs.

Retail 306

Retail Customer Loyalty Games Reference 306

Omnisend

JUNE 14, 2021

In fact, Menard tells Omnisend that NFTs are a vehicle that can be used to not only verify the authenticity of ecommerce products and improve the user experience, but also bring about a renaissance to the commerce world. Not at all, says David Menard, CEO and Founder of Real Items , a company that uses NFTs to fight fraud.

Customer Loyalty 164

Customer Loyalty Customer eCommerce Arts 164

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? Enhance advertising and recommendation relevancy with better targeting and search. Share granular consumer data with suppliers to create more appealing products.

Consumer 259

Consumer Merchant Services Social Media Technology 259

UpSellIt

NOVEMBER 16, 2022

Product recommendations are the new standard in ecommerce with the market size projected to reach $12 billion by 2025. Consumers expect recommendations, and their ability to boost KPIs plays a huge factor in their growing popularity. Take a look at theses six variations so your brand can strategize with confidence.

Recommendation 78

Recommendation Shipping Costs Customer Loyalty Consumer 78

BigCommerce

FEBRUARY 23, 2018

That’s what we’ll cover today, teaching you how to Implement a customer loyalty program that works for your brand. We’ll cover: What an ecommerce customer loyalty program is. The various components involved in building out a customer loyalty program. What is a Customer Loyalty Program?

Customer Loyalty 378

Customer Loyalty eCommerce Improvements Shipping Costs 378

Groove

APRIL 21, 2020

It's not uncommon for consumers to opt out of emails, causing email lists to diminish. Provide an incentive with a customer loyalty program. We also recommend keeping pop-up form fields to a minimum. If you’re unsure where to start, we recommend exploring eBooks , white papers, videos and infographics.

White Paper 343

White Paper Social Media Seminar Customer Loyalty 343

Retail TouchPoints

AUGUST 24, 2023

As retailers gear up for the 2023 holiday shopping season, predicted to be another big year, expect generative AI to influence consumer shopping and buying decisions. It’s also accelerating the creation of virtual and augmented reality experiences, allowing consumers to interact with products in their environments.

Toys 241

Toys B2C Social Media Accessories 241

Kibo

AUGUST 21, 2020

Product recommendations are part of an ecommerce personalization strategy wherein products are dynamically populated to a user on a webpage, app, or email based on data such as customer attributes, browsing behavior, or situational context—providing a personalized shopping experience. . Product Recommendations Benefits.

Recommendation 62

Recommendation Multi-channel Customer Loyalty Department Stores 62

Groove

JULY 23, 2020

Leverage automation to remove manual labor, save time and money and improve organizational efficiency. Whether your goal is to automate marketing or sales initiatives, improve site search, increase customer loyalty or convert more customers, there is a software for you. for customer loyalty programs.

eCommerce Marketing 332

eCommerce Marketing eCommerce Marketing Customer Loyalty 332

Groove

JULY 31, 2023

Improving productivity is a constant goal for businesses of all sizes. Thankfully, there are modern solutions that present added-value to the end consumer which results in increased revenue for your brand. The tool we most commonly recommend to our clients to reach these goals is Klaviyo , although there a various others available.

eCommerce Marketing 195

eCommerce Marketing eCommerce Marketing Customer Loyalty 195

ESW

MAY 7, 2019

That is, unless theys provide real value to customers. Customer loyalty is earned when brands leave customers not just satisfied, but excited. Loyalty programs can add to that special feeling when done correctly. What Does Customer Loyalty Mean These Days? Loyalty Programs In Practice.

Customer Loyalty 113

Customer Loyalty Customer Shipping Costs Beauty and Health 113

Retail TouchPoints

JULY 14, 2023

It’s still early days, but AI advancements have the potential to fundamentally change ecommerce operations by drastically improving order fulfillment practices and bridging the ever-significant personalization gap forming between the online and offline realms. This allows businesses to respond quickly and effectively to the customer.

eCommerce 220

eCommerce Order Fulfillment Fulfillment Multi-channel 220

Retail TouchPoints

JULY 10, 2023

Retailers have a vast amount of data about customer shopping behavior and purchase history. Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past.

Merchant Services 277

Merchant Services Shipping Costs Retail Social Media 277

Kissmetrics

JANUARY 17, 2022

Contextual personalization considers where customers are in their journey. Companies have used personalized marketing for years to improve engagement rates , but factors like the growth of AI and data analytics are making it easier than ever for even smaller companies to get on board. Product Recommendations. past purchases.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

SEPTEMBER 19, 2023

Customer experience (CX) optimization is a necessity for ecommerce retailers and other online businesses that want to convert visitors, drive sales and cultivate customer loyalty. For example, many websites could quickly improve their CX by adjusting their site search functionality.

Customer Experience 263

Customer Experience Customer eCommerce Customer Loyalty 263

BigCommerce

MAY 1, 2018

Due to the ease of creating and maintaining an ecommerce shop, as well as the rise of micro-brands, today’s market is riddled with cutthroat competition and decreased customer loyalty. Improved control of operational processes (54%). Better understanding of customers (52%). Improve customer service.

Payment Services 412

Payment Services Merchant Services Improvements eCommerce 412

Retail TouchPoints

OCTOBER 16, 2023

However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards. In particular, post-purchase micro-surveys are a highly effective way to collect insightful and actionable customer feedback.

Social Media 273

Social Media Consumer Information Marketing 273

Retail TouchPoints

SEPTEMBER 22, 2022

But as we begin to get back to a sense of “normalcy,” consumers have reverted back to their traditional methods of shopping. The in-store shopping experience can never be replaced, but it does need to be improved. It means putting your customers first and leveraging localization to increase sales and customer loyalty.

Customer Loyalty 288

Customer Loyalty Social Media Customer Experience Fashion 288

Groove

JUNE 16, 2023

Optimizing Website Speed In today's fast-paced online world, where users have little patience for slow-loading websites, optimizing your website speed is crucial for a positive user experience and improved conversion rates. Consider sending personalized emails with product recommendations based on each customer's preferences.

Merchant Services 369

Merchant Services Payment Services eCommerce Shipping Costs 369

UpSellIt

FEBRUARY 13, 2019

Customer loyalty is more important than ever. Case in point – Apple, one of the most successful brands in history, has an 87% customer retention rate. Research shows that it is 5 times more cost-effective to convert a returning customer than a new one. So how do we create an emotional connection with customers?

Customer Loyalty 61

Customer Loyalty Shipping Costs Customer Shipping 61

Retail TouchPoints

DECEMBER 27, 2021

This is likely a reflection of heightened consumer price sensitivity in these subsegments. Cost saving initiatives may serve to support low prices for consumers and bolster margins to the corporate parent, but they can sometimes miss the bigger picture when it comes to more comprehensive, long-term strategy changes.

Retail 354

Retail Supplies Customer Loyalty Fashion 354

Retail TouchPoints

JUNE 27, 2022

After two years of online browsing, consumers are eager to get out of the house and into the store. And as consumer discretionary spending continues to grow , retailers and brands around the world are exploring new ways to capitalize on the next wave of in-person shopping and experiences. So what’s the plan?

Retail 274

Retail Recommendation Games Consumer 274

Retail TouchPoints

SEPTEMBER 21, 2023

For one, an efficient AI-driven system can mean timely updates, personalized product recommendations and proactive assistance, making the wait for our desired items less tedious and more delightful. tickets, offer dynamic discounts to hesitant customers and even nudge satisfied buyers toward referrals.

eCommerce 264

eCommerce Customer Loyalty eCommerce Platforms Shipping Costs 264

lateshipment

APRIL 28, 2024

business professionals rated CX as their priority and thereby are consistently investing more in improving it. While product quality might have been the criteria two-three years ago, it’s no longer the reason why customers choose to do business with you. Today, it’s all about who offers the best customer experience.

Customer Experience 130

Customer Experience eCommerce Customer Merchant Services 130

ChannelSale

DECEMBER 1, 2023

A key marketing concept is the consumer journey. By comprehending and utilizing each phase, businesses can sell their products more successfully, increasing sales and customer retention. Awareness The Awareness stage of the consumer experience is when potential customers first become aware of their needs, problems, or both.

Consumer 52

Consumer Management Demo SEO 52

lateshipment

FEBRUARY 10, 2021

Consumer Behaviour Amidst the Rise of eCommerce. To keep up with the rise in eCommerce and the sound change in consumer behavior (which is changing rapidly), businesses need to put “customer experience” at the center of their growth and retention strategies. 1 in 4 customers click product recommendations during tracking.

Improvements 130

Improvements Customer Shipping Costs Payment Services 130

lateshipment

FEBRUARY 10, 2021

Post-Purchase Customer Experience Amidst the Rise of eCommerce. To keep up with the rise in eCommerce and the sound change in consumer behavior (which is changing rapidly), businesses need to put “customer experience (CX)” at the center of their growth and retention strategies. The Impact of Post-Purchase CX Gap on Consumers.

Improvements 130

Improvements Customer eCommerce Shipping Costs 130

UpSellIt

AUGUST 3, 2023

Ecommerce segmentation and personalization are two independent, but complementary strategies used in the field of online retail to enhance customer experience, improve conversion rates, and drive sales. Ecommerce personalization examples include: Product recommendations based on browsing and purchase history.

eCommerce 107

eCommerce Recommendation Accessories Customer Loyalty 107