Algopix

APRIL 14, 2024

In the fast-paced world of eCommerce, where trends evolve overnight and consumer behavior shifts at the drop of a hat, the role of marketing leaders is more crucial than ever. As we step into 2024, it’s time to shine a spotlight on the 20 most influential eCommerce marketing leaders who are shaping the industry’s future.

eCommerce Marketing 114

eCommerce Marketing eCommerce Marketing Toys 114

Retail TouchPoints

MARCH 27, 2023

The retailer will tap into Reveal’s Visit Local solution to measure incrementality from paid social and programmatic campaigns, create and activate custom audiences based on places consumers shop and understand store-level analytics such as visitor volume, frequency and competitive analysis. ” .

Books 259

Books Customer Retention Social Media Mobile 259

Groove

SEPTEMBER 5, 2023

In an eCommerce context, visual branding is a brand's unique style or online look. Visual branding is like an eCommerce merchant’s storefront window. It builds a connection with visitors that converts them into repeat customers with higher customer lifetime values (CLTV). What's Visual Branding?

eCommerce 195

eCommerce Social Media Arts Consumer Electronics 195

Retail TouchPoints

JUNE 23, 2022

This is also the ideal time to review the online customer journey, because consumer expectations for ecommerce convenience and personalization are higher than ever, based on the findings of ClearSale’s 2021 State of Consumer Attitudes on Ecommerce, Fraud & CX survey.

Payment Services 266

Payment Services eCommerce Payments Retail 266

Retail TouchPoints

FEBRUARY 8, 2023

Two things advertisers don’t enjoy are a rocky economy and a frugal consumer. In addition, consumers are more cautious about spending, making your ROI on paid ads less profitable than it was even recently. There’s a paradigm shift in consumer behavior based on survival as opposed to luxury. Become active on social media.

Social Media 234

Social Media Retail Customer Retention Consumer 234

Retail TouchPoints

JULY 14, 2021

The pandemic has taken the entire ecommerce sector to unprecedented heights , and this trend will only continue. Using ecommerce platforms like Shopify , Wix or SnapBlooms is a no-brainer for small shops, but before signing on to one, you must know your niche industry and the available ecommerce solutions.

eCommerce Platforms 240

eCommerce Platforms Payment Services eCommerce Small Business Retail 240

Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Returning customers also benefit your reputation, strengthening your market position.

Customer 88

Customer Customer Retention Social Media X-cart 88

lateshipment

JULY 17, 2020

The average conversion rate of eCommerce websites is 2.86%. Running re-targeting ads on social media could do the trick, but if you want to kick things up a notch, here are some techniques and tips to keep in mind. . Why focus on customer retention , and not just increasing the number of new visitors? Think Ahead.

Customer 237

Customer Shipping Costs eCommerce Customer Retention 237

RETAIL MANAGEMENT SOFTWARE

DECEMBER 24, 2021

The Retail market landscape has seen significant changes in retail trends and shifts in consumer behavior since the coronavirus breakout, but the industry now appears more optimistic about the growth prospects. To meet the right customers, retailers use Facebook and Google ads that are personalized and highly targeted. New Look Stores.

Consumer 94

Consumer Retail Social Media Payment Services 94

Groove

NOVEMBER 12, 2020

From there, tailor individual shopping experiences to help accelerate the consumer purchase decision process or nurture them post-purchase. We strongly recommend following up with customers post-purchase to see if your products/services met or exceeded their needs. Segment by lifecycle stage, previous purchase behavior and more.

Customer Experience 356

Customer Experience Improvements Customer Social Media 356

Retail TouchPoints

AUGUST 28, 2023

ecommerce sales this holiday season are forecasted to reach $273 billion , a 1% year-over-year growth rate, according to the Salesforce Shopping Index , which tracks online data and preferences of 1.5 billion consumers worldwide. growth rate lags the projected global growth rate of 4% , which Salesforce forecasts will generate $1.19

Shipping Costs 217

Shipping Costs Gifts Fulfillment Consumer 217

Retail TouchPoints

JULY 15, 2022

Now, however, with disposable incomes squeezed and purchases becoming more considered than ever before, it’s important for larger brands to learn from the agility and mindset of microbrands to improve customer retention and success in an increasingly competitive retail landscape. The Unboxing Experience. Reflecting the growing?

Small Business Retail 242

Small Business Retail Social Media Retail Leisure 242

lateshipment

NOVEMBER 26, 2023

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Retail TouchPoints

MAY 8, 2024

Ecommerce sales are expected to hit $6.3 Despite this macro growth, ecommerce site abandonment remains a big issue for all brands, regardless of their size or product category. Additionally, overall ecommerce conversions decreased by 5.5%.

Merchant Services 218

Merchant Services eCommerce Channel Mobile 218

Korona

MARCH 25, 2022

Given that the probability of an existing customer returning to purchase something at your store is 60-70% compared to the 5-20% chance of converting a new customer, it’s no surprise that eCommerce brands are prioritizing customer retention. 7 Ways to Improve Customer Loyalty. Social media engagement.

Customer Loyalty 98

Customer Loyalty eCommerce Customer Social Media 98

Retail TouchPoints

JULY 10, 2023

These first movers near universally are noting the gigantic opportunity to transform their business, from operations to customer relations and retention. Global ecommerce sales, representing 22% of all retail sales, could increase to $5.4 And there’s plenty of money at stake. trillion in 2026, from $3.3

Merchant Services 272

Merchant Services Shipping Costs Retail Social Media 272

Retail TouchPoints

DECEMBER 20, 2021

The global social commerce market is expected to reach $2.9 As a result, brands and retailers across categories are focused on bolstering their social commerce capabilities. While many companies have gone the route of traditional vendor partnerships, some brands are bringing social commerce tools in-house via acquisition.

Social Media 236

Social Media Customer Retention Technology B2C 236

BigCommerce

SEPTEMBER 21, 2018

Getting your products into people’s hands and generating new sales is tough as a new ecommerce business. Aside from organic ecommerce SEO which can take time, you’ll probably need to invest in paid traffic on Google or Facebook (and advertising costs continue to rise). It provides third-party validation and social proof.

eCommerce 344

eCommerce Customer Retention Payments Management 344

GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. With the disruption of COVID-19, new trends have emerged, and the eCommerce landscape is transforming. Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers.

B2B 146

B2B eCommerce Customer SEO 146

Omnisend

APRIL 26, 2021

With more and more people shopping online each year, the global ecommerce industry is booming like never before. From its humble beginnings in easily deliverable and consumable things like books and DVDs, ecommerce has expanded to the point where consumers now feel comfortable purchasing pretty much anything online.

eCommerce 135

eCommerce Social Media Merchant Services Shopify 135

lateshipment

OCTOBER 16, 2020

A question that is largely on the minds of retailers and consumers alike. With COVID-19 still at large, consumers will be making difficult shopping choices and retailers will be scratching their heads for a strategy that will bring them a great sale. What are consumers planning? What do retailers have in store for them?

Shipping Costs 211

Shipping Costs eCommerce Social Media Shipping 211

Optimizely

JULY 2, 2019

Ecommerce is growing incredibly fast — up more than 15% year over year in 2018, and on track for even more growth this year. There are hundreds of thousands of ecommerce businesses vying for the consumer’s short attention span, and we’re not even talking titans like Amazon. A Brief Rundown Of The Ecommerce Sales Funnel.

eCommerce 240

eCommerce X-cart Improvements Channel 240

Smile.io

MARCH 8, 2024

There have been shopping channels since the 1980s, but then the internet came along, and ecommerce hasn’t slowed down since.    Since then, the live commerce sector has grown massively , reaching a value of $1,498.7 Unsurprisingly, China is a big player, with an ecommerce market worth $885.94 Not anymore.

Social Media 72

Social Media Customer Loyalty Customer Retention eCommerce 72

Optimizely

JULY 31, 2018

But that doesn’t mean everyone should, especially in the ecommerce world. What makes the best ecommerce podcasts stand out? Take a cue from these 25 ecommerce podcasts, which we’ve selected as our favorites in the genre. For many ecommerce professionals, this one needs no introduction. The Turnaround. eCommerceFuel.

eCommerce 223

eCommerce Shopify SEO Customer Retention 223

Omnisend

MARCH 21, 2021

Consumers can’t visit your store and purchase your products if they haven’t heard of you. Pulling multiple levers as you grow will ensure you’re building brand awareness that’s reaching your ideal consumer base. Nurturing would-be consumers through email has been around for a long time, and there’s a very good reason for that—it works!

Marketing 142

Marketing Social Media PPC Customer Retention 142

Retail TouchPoints

FEBRUARY 7, 2024

That can be difficult when the average consumer is bombarded with ads, but that is why brands are turning to interactivity to stand out amongst the clutter. Because today’s consumer skews younger, they are more likely to forgive and forget if a brand misses the mark as they create and test new gamified experiences. Make it fun.

Retail 243

Retail Games Clothing Customer Retention 243

Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Collect and Leverage First-Party Data . Invest in Your People .

Customer Loyalty 199

Customer Loyalty Customer Retail Shipping Costs 199

Omnisend

MAY 14, 2021

Driving people to your ecommerce site and convincing them to make a purchase is becoming much harder with the proliferation of brick-and-mortar store closings and growing number of online shopping options. Each stage of the ecommerce customer journey has its opportunities. What Is an Ecommerce Journey? Social Media Ads.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Retail Social Media 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Retail Social Media 52

Smile.io

FEBRUARY 12, 2024

Think of email subscribers as prospective friends of your ecommerce brand and email marketing as the relationship-forming driver.    Email marketing has the potential to foster the customer journey and build rapport like no other marketing endeavor can. Consumers find you in multiple ways, so be ready for them.

eCommerce 79

eCommerce Marketing Customer Loyalty Multi-channel 79

Groove

OCTOBER 7, 2022

The replenishment subscription model is most commonly applied to everyday consumable goods that customers need on a recurring basis. Customers use this offering because of the convenience of items showing up at just the right time. eCommerce Integrations. Increase Customer Retention. Replenishment.

Subscription 195

Subscription Shopify Merchant Services Shipping Costs 195

RetailMinded

AUGUST 25, 2023

Anyone who is looking to elevate an online store and drive more sales needs to make meaningful improvements to their e-commerce presence. Ranging from mastering social media marketing to embracing advanced SEO techniques, these strategies will help reshape your digital storefront for success.

Improvements 52

Improvements Social Media SEO Customer Retention 52

Retail TouchPoints

MARCH 25, 2024

This year, we’ll hear senior-level executives’ perspectives on how customer experiences are evolving as content, community and commerce converge. Community If you’re tasked with customer retention and loyalty and are trying to uncover new ways to cultivate community, then this track is for you.

Retail 210

Retail Article Omnichannel Customer Experience 210

lateshipment

APRIL 2, 2021

eCommerce works exactly the same way. Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . eCommerce is growing (higher, further, faster).

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Groove

OCTOBER 7, 2022

Types of Subscription Programs Replenishment The replenishment subscription model is most commonly applied to everyday consumable goods that customers need on a recurring basis. Customers use this offering because of the convenience of items showing up at just the right time.

Subscription 195

Subscription Shopify Merchant Services Payment Services 195

BigCommerce

FEBRUARY 1, 2018

There are a lot of ecommerce resources that are publicly available. Some annotations may include quick and easy, must be done by me, not good at it, time consuming, and similar. On the other hand, if they are not good writers, or are fully consumed with other revenue generating activities, it might be better to go with the next step.

Social Media 374

Social Media BigCommerce Blog Shipping Costs 374