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Key Takeaways From the Wiser Industry Leaders Brand Panel: Sales Strategy and Technology

Wiser

Leaders from top-performing brands shared their experiences and strategies covering a range of topics—from the impacts of the pandemic to the innovative use of technology and data in crafting successful sales strategies. A core theme discussed was the accelerated adoption of technology in the face of adversity.

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Alibaba Leverages the Metaverse to Offer ‘Multi-Dimensional Interactions’ to Luxury Customers

Retail TouchPoints

With China set to become the world’s largest luxury market by 2025 , Alibaba is intent on building out the immersive digital experience on its Tmall Luxury Pavilion to capture those consumers. Today 96% of Chinese consumers shop online-offline, or cross-channel. 22 in collaboration with Vogue China.

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eCommerce Marketing Leaders: The 20 Most Influential of 2024

Algopix

In the fast-paced world of eCommerce, where trends evolve overnight and consumer behavior shifts at the drop of a hat, the role of marketing leaders is more crucial than ever. Ryan Flannagan – Nuanced Media Ryan Flannagan at Nuanced Media is distinguished for his deep understanding of multi-channel eCommerce strategies.

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eBay’s sponsorship of Love Island ushers in fashion industry change

365 Retail

With fast fashion (AKA disposable fashion) quickly losing its appeal, especially among those 30 years old and younger, the timing of this sponsorship couldn’t have been better. eBay is once again hitting the sweet spot of consumers. Designed to be worn only a few times, most fast fashion ends up in a landfill.

Fashion 57
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Inside Natori’s Transformation from High-End Wholesaler to Omnichannel Brand

Retail TouchPoints

The designer fashion brand launched its own ecommerce operation in 2008, at a time when many other high-end specialty labels were still turning up their noses at digital. But Ken Natori wasn’t a fashion executive, and that made him the perfect fit to lead the transformation of this designer label into an omnichannel brand. “My

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Ulta Beauty, American Eagle Share How Supply Chain Investments Can Drive the Entire Company

Retail TouchPoints

One example Bayer-Thomas provided was the rollout of autonomous robots in distribution centers — an Innovation & Technology investment that will support the Network by making it easier to get items where they need to be, and will improve Capabilities & Processes by easing warehouse associates’ workload. “We’ll

Supplies 266
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The Digital Last Mile: How Behavior Personalization And Globalization Are Key To Survival In The Post-COVID Era Of E-commerce

Retail TouchPoints

However, sales across all other verticals analyzed in the report, including fashion, food services and electronics stores, were severely negatively affected. According to McKinsey “What consumers value is truly shifting, and so is their channel choice. The shifts to digital will be permanent. [I

eCommerce 144