FastSpring

DECEMBER 19, 2023

If you’re selling video games direct-to-consumer (DTC), there’s a good chance you may be taking advantage of a “merchant of record” payment platform like Xsolla and others. When operating at the scale of a game studio, that revenue can represent a huge sum. Is your business ready?

Payment Services 158

Payment Services Merchant Services Payments Games 158

Retail TouchPoints

MARCH 21, 2024

Fighting Subscription Fatigue as Consumers Shed Memberships As Prime has proven for years, getting customers into a paid membership program can pay off in spades for retailers. The economics for retailers are clear — but what’s less clear is how consumers will respond now that they have so many options to choose from.

Shipping Costs 234

Shipping Costs Subscription Consumer Games 234

BigCommerce

MARCH 30, 2018

Don’t even say it out loud: Subscription boxes are not dead. Heralded as the newest, greatest ecommerce strategy beginning around 2010, subscription box services like BirchBox, Trunk Club and Dollar Shave Club have not only made headlines – they’ve made billions. In 2011, subscription brands made an estimated $57,000,000.

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Subscription Payments eCommerce Payment Services 345

FastSpring

MAY 20, 2024

Moving some, all, or simply more of your software offerings from a one-time perpetual license model to a software as a service (SaaS) subscription model can be daunting, but it’s so powerful for building dependable, recurring revenue. Letting FastSpring handle the subscription infrastructure. Start small with an incremental approach.

Merchant Services 148

Merchant Services Payments Payment Services Subscription 148

365 Retail

FEBRUARY 23, 2022

Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. The subscription phenomenon. 45% of consumers streamed live television at least weekly, up from 20% in 2017. .

Subscription 104

Subscription Payment Services Marketing Multi-channel 104

Ecommerce Platforms

JANUARY 13, 2022

Convenience is the name of the game for online subscriptions. Many online consumers even seek out dozens of subscription offerings to streamline everything in their lives, from cooking to cleaning, and razors to gift giving. In this article, we'll explain why it's so beneficial to sell using a subscription model.

Subscription 104

Subscription Shopify Payment Services Merchant Services 104

FastSpring

MARCH 15, 2021

That’s the beauty of subscription models. While implementing a subscription model means ongoing revenue, it also brings up many challenges for managing those subscriptions. You have to create a subscription-friendly product, infrastructure, marketing plan, and customer retention plan. Advantages of a Subscription Model.

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Subscription Payment Services Shipping Costs Payments 140

Liveintent

JUNE 13, 2022

” We caught up with Stenberg to get his insights on the growth of email newsletters, threats of subscription fatigue, and the key to driving audience engagement. ” What do you say to those who believe subscription fatigue is bound to happen? . If that’s the resource level that you’re at, build from there.”

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Subscription Consumer Social Media Channel 62

Retail TouchPoints

SEPTEMBER 21, 2022

Examples already include the virtual world Decentraland, as well as the gaming metaverses Sandbox and Roblox. Instead, they’ll use sites and their own branded marketplaces or wallets to reach consumers. Greg Consiglio is the Co-founder of Moonwalk , an NFT and Web3 platform for brands, gaming platforms, creators and communities.

Consumer 187

Consumer Marketing Games Social Media 187

Retail TouchPoints

AUGUST 31, 2023

Photo courtesy of M7 Innovations Once consumers are part of a brand’s Discord they receive announcements from the brand, but the real power of the platform is the ability to connect with brands on demand. There’s still a wall there. But Discord is becoming an always-on communications platform.”

Games 235

Games Customer Social Media Events 235

FastSpring

NOVEMBER 18, 2020

According to Statista , there are millions of apps available for download across each of these platforms: Yet in August, Epic Games took aim at Apple’s App Store, claiming that their commission cut was unacceptable. Yet the undertones of Epic Games’ argument is what really matters here. The importance of direct to consumer sales.

Games 140

Games Merchant Services Payment Services Payments 140

Retail TouchPoints

NOVEMBER 30, 2023

But what happens when these brands are no longer as present in consumers’ daily lives as they once were — or worse, no longer align with their goals, needs and expectations? Retail TouchPoints (RTP) How have consumer behaviors shifted for brands within the CPG category specifically? consumers.

Food and Beverages 260

Food and Beverages Games Consumer Customer Retention 260

GetElastic

DECEMBER 8, 2021

Subscriptions based solutions are a great example of this in action, offering predictable revenues for the selling organisation, whilst increasing options for buyers that drives affordability and positively impacts loyalty. PYMNTS.com say “The luxury car subscription market is set to grow by 71% by 2022”. Renewal processes.

Subscription 78

Subscription Payment Services B2C Payments 78

UpSellIt

MARCH 12, 2020

Offering consumers a deal is a surefire way to increase sales and create customer value. Subscription Box Case Study. To determine the effectiveness of a targeted incentive strategy, UpSellit ran a series of A/B tests with four of its subscription box clients. Consumers often use mobile shopping as a boredom killer.

Subscription 84

Subscription Download Mobile Recommendation 84

Liveintent

SEPTEMBER 25, 2020

The past few months have seen a sudden surge in online subscription services – and that spells opportunity for savvy online publishers. The survey also revealed that 100% of publishers report a subscription and membership increase over the past six months. So what’s the difference between subscriptions and memberships?

Games 83

Games Subscription eCommerce Reference 83

Retail TouchPoints

MARCH 23, 2022

Douyin changed the game with its ability to keep users engaged in user-generated content and integrate smart advertising features that broke the mold of traditional ad formats. During the pandemic, consumers largely stuck in shutdown mode flocked to digital entertainment and signed up for regular home delivery of boxes of items.

Food and Beverages 238

Food and Beverages Subscription Games Events 238

Retail TouchPoints

OCTOBER 24, 2023

Culture and Community are Core to Success The idea of building community around a brand has firmly moved from “new trend” to “necessity,” particularly for brands targeting younger consumers or playing in ultra-competitive categories. Don’t be afraid to fail — just try ,” said Hannah Tsumoto, Gaming Lead at DoorDash.

Food and Beverages 250

Food and Beverages Workshop Games Consumer 250

Retail TouchPoints

OCTOBER 27, 2023

This means that for the first time ever, advertisers will have the opportunity to reach Prime Video’s global streaming audiences while they watch the TV shows and movies included in their subscription.” Amazon’s Prime Video was one of the last streamers to announce the addition of advertising.

Games 260

Games Merchant Services Outdoor eCommerce 260

Retail TouchPoints

NOVEMBER 1, 2023

Before, consumers had to engage with customer service reps in physical brick-and-mortar stores. Friendly Fraud and Consumer Awarenes s Third, a lack of customer awareness will also contribute to chargeback fraud. Consider a family who submits a credit card into a family gaming console.

Merchant Services 267

Merchant Services Payment Services Payments eCommerce 267

Kissmetrics

APRIL 13, 2021

Whether you plan to charge for downloads or use subscription services to generate income, your app will never be profitable without a monetization strategy. Consumers download more than 200 billion mobile apps per year and spend over $140 billion within those apps. Subscriptions. 6 App Monetization Strategies.

Payments 212

Payments Subscription Download Payment Services 212

Retail TouchPoints

MARCH 4, 2021

While consumer behavior has shifted toward online shopping, the global pandemic has changed what consumers expect from a retailer,” said Stephanie Young, President of Consumer Products, Games and Publishing at Disney in a statement. Disney had a bit of wild ride last year. Revenue declined 22% in calendar Q4, to $16.25

eCommerce 236

eCommerce Social Media Apparel Subscription 236

FastSpring

APRIL 4, 2024

The chat was part of a Wynter Games event: Marketing leaders from several leading companies shared their biggest go-to-market bets for 2024. FastSpring provides an all-in-one payment platform for SaaS, software, and digital goods businesses, including VAT and sales tax management, payment localization, and consumer support.

Merchant Services 78

Merchant Services Payments Payment Services Marketing 78

Sailthru

MAY 12, 2023

From streaming subscription services to gaming to podcasts, consumers have an endless choice of options and platforms for consuming content. The 2023 Consumer Trends Index surveyed more than 6,000 people across the world about their purchase patterns. ZPD is data shared directly from a consumer to a brand.

Consumer 78

Consumer Marketing Webinar Subscription 78

GetElastic

AUGUST 27, 2021

Subscriptions. The subscription model is common for all types of digital content - software, gaming, news, magazine, telco services, and streaming video and music content (Netflix, Hulu, Spotify). This model pre-dates the common use of the Internet - think pay-per-view movies and sports and arcade games.

Payments 147

Payments Magazine Subscription Games 147

ESW

JULY 6, 2023

Essentially, The Amazon Effect refers to the ways in which consumer expectations have changed as a result of shopping with the dominant online marketplace. Setting the Ecommerce Standard During the pandemic and its lockdowns, global consumers took to online shopping for a variety of reasons. And to be sure, the effect is far-reaching.

eCommerce 139

eCommerce Payment Services Customer Shipping Costs 139

Retail TouchPoints

FEBRUARY 4, 2022

For the first time the tech giant broke out revenue from its advertising business (more than $31 billion in 2021 — see, you’re impressed) and announced that it will be raising the annual fee for its Prime subscription for the first time since 2018, from $119 a year to $139 a year. stock market’s history. All About the Advertising.

Shipping Costs 233

Shipping Costs Games Fulfillment Subscription 233

Retail TouchPoints

MARCH 31, 2022

What this means is that consumers aren’t following the pathways on which our research and marketing models have been based for decades. The right consumer insights gleaned from the right individuals is critical in advising brands on exactly where they can most effectively intersect with their audiences during the purchase journey.

Marketing 271

Marketing Online Retail Information Consumer 271

Retail TouchPoints

MAY 27, 2022

We use data to gain consumer insights, test market reception and decide when and where we’re going to advertise. This deeper and faster method of surfacing, predicting and acting against real-time consumer activity benefits CPG companies that are restructuring for omni commerce. Understanding the Consumer Journey.

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Shipping Costs Multi-channel Technology Information 316

FastSpring

OCTOBER 25, 2023

FastSpring provides an all-in-one payment platform for SaaS, software, video game, and digital goods businesses, including VAT and sales tax management, payment localization, and consumer support. Upsell bigger subscriptions with more features. Convert freemium customers to paid subscriptions with an irresistible sale.

Merchant Services 155

Merchant Services Payment Services Payments B2C 155

Retail TouchPoints

AUGUST 11, 2023

A few of the notable trends that emerged from this year’s list: Food and wine reigns , driven in large part by M&A activity; Retail media is driving growth , especially for grocers; and Cost-conscious consumers are leaning into discount and beauty. That both shows the strength of the sector and some of the stress.” 16 with 14% growth.

Retail 229

Retail Accessories Consumer Subscription 229

FastSpring

OCTOBER 13, 2023

FastSpring provides an all-in-one payment platform for SaaS , software, video games, and digital products businesses, including VAT and sales tax management, payment localization, and consumer support. Interested? Set up a demo or try it out for yourself. Payment Gateways , Payment Processing , PSPs, MoRs — What’s the Difference?

Payment Services 130

Payment Services Merchant Services Payments Subscription 130

Kissmetrics

JANUARY 13, 2022

Gamification in marketing involves leveraging game-like elements to promote your business. Games encourage people to interact with your brand and create a real relationship. What if all you had to do was give someone a chance to spin the wheel of fortune in exchange for an email subscription? Playable Games.

Marketing 260

Marketing Games Shipping Costs PPC 260

Kissmetrics

APRIL 9, 2021

As a business or marketing professional, when consumer habits change , you must pay attention. Perhaps nothing is changing more rapidly or drastically than how people consume video content. In short, it gives viewers complete control of what they consume and how they want to consume it. We cover both in this guide.

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Payments Subscription Payment Services Consumer 242

365 Retail

JANUARY 3, 2024

Today’s audience seeks active participation, and this shift fuels the rise of interactive platforms that blur the lines between creators and consumers. Viewers can participate through live chats, donations, subscriptions and even influence the direction of the content in real time. These games are playable on any device.

Games 52

Games Live Chat eCommerce Events 52

Kissmetrics

MAY 14, 2021

In fact, when it comes to consumer buying behavior, feelings are more influential than any other variable, so you should try to invoke emotion through your content. For an annual subscription, it’s $192 which works out at $16 per month. However, you can instead opt for a monthly subscription, which is $19 per month.

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Subscription Article Social Media Blog 309

ROI Revolution

SEPTEMBER 19, 2023

The reality is, most consumers’ purchase decisions are messier than marketers would like to think. Some consumers are impulsive and make purchases without a consideration phase. 33% of Americans don’t have a traditional cable subscription. The in-game advertising market is projected grow by over $5 billion between 2023 and 2027.

Multi-channel 78

Multi-channel Channel Marketing Games 78

Wiser

OCTOBER 11, 2023

B2C (Business-to-Consumer): This is the most common model where businesses sell products or services directly to consumers. C2C (Consumer-to-Consumer): Here, consumers sell products or services to other consumers. For example, Amazon and eBay. Brands like Warby Parker and Everlane operate on this model.

Payment Services 148

Payment Services Shipping Costs eCommerce Drop Ship 148