Retail TouchPoints

JANUARY 18, 2021

The coming year is primed to be unlike any other for retailers selling “As Seen on TV” (ASONTV) products. Given unprecedented levels of ASONTV spend in 2020, there will be a significant pent-up consumer demand for these extensively advertised products. Lower rates, however, are only part of the story. Ad Spend and Product Popularity.

White Paper 299

White Paper Retail Consumer Marketing 299

365 Retail

MAY 10, 2024

Nuanced understanding of needs: Targeting is most effective when you have a more comprehensive picture of the consumer. Zero-party data: This is the information that consumers freely disclose about themselves. Has this consumer consented to receive messages from your brand? Here, first-party data wins hands down.

White Paper 119

White Paper Retail Information Customer Data 119

Kissmetrics

OCTOBER 18, 2021

You can use a spreadsheet or any other content-management tool that you find easiest. podcasts email newsletters and campaigns user generated content (UGC) long form pieces white papers. Easy to produce with the help of the right content writers, blog posts are among the most consumed types of content. White Papers.

White Paper 286

White Paper Social Media SEO Blog 286

Groove

JULY 28, 2020

and consumers are beginning to expect this from brands. When posting on other sites, such as Quora, remember to offer real answers rather than advertising your products (that's what paid ads are for). And, 80% of consumers said ' authenticity of content ' is the most influential factor in their decision to become a follower of a brand.

Social Media 361

Social Media Marketing Webinar White Paper 361

BigCommerce

JANUARY 25, 2018

Consumers seek time-saving shortcuts all the time, and their attention naturally gravitates to the quickest way to gather information: images. When consumers view a product page, they are looking for proof of quality and value. 93% of consumers consider images essential in purchasing decisions. In-Context Images. Light Tent.

White Paper 419

White Paper Clothing Outdoor Improvements 419

365 Retail

FEBRUARY 10, 2023

Consumer electronics brands are looking to increase their direct-to-consumer selling in 2023, despite the cost of living crisis and reductions in consumer spending. Amazon has been a mainstay for consumer electronics brands and 69% of those surveyed claimed it is still a key channel.

Channel 122

Channel Consumer Electronics Consumer Electronics 122

Kissmetrics

MAY 2, 2018

Videos, illustrations, infographics, ebooks, white papers, webinars, case studies, podcasts, charts, graphs, blog posts, quizzes, slide decks, reports, and on and on. Or white papers. The rule of seven tells us that the average consumer needs to see your message seven times before they buy into it…or you.

White Paper 236

White Paper Webinar Social Media Blog 236

ROI Revolution

SEPTEMBER 8, 2021

Adhering to consumer data privacy regulations and being transparent about what you do with consumer data aren’t just choices anymore – they’re necessary. New data privacy regulations will continue emerging as consumer data continues to be utilized in new ways for targeting and personalization. September 8. Salesforce ).

Consumer 78

Consumer eCommerce White Paper Mobile 78

Retail TouchPoints

MARCH 8, 2021

As technology and digital continues to infiltrate consumers’ lives, the need for human interaction and emotional connection is more important than ever. Retail TouchPoints (RTP): Shikatani Lacroix Design’s latest white paper looks at finding the balance between technology and human interaction. What does that mean for retailers?

Customer Data 249

Customer Data Customer White Paper Technology 249

Kissmetrics

DECEMBER 1, 2021

Medical SEO, on the other hand, is an entirely different animal. In other words, if you want to rank highly and eventually end up on their first page, you need to provide genuine value. One factor impacts the beginning of your user relationship, the other impacts the end. Don’t be afraid to branch out in other forms of media.

SEO 236

SEO White Paper Improvements Other 236

Retail TouchPoints

JUNE 3, 2021

Retargeting consumers via ads has been at the front lines of retail marketing for a while now. Because the other major web browsers (Firefox and Safari) already block third-party cookies by default, when Google Chrome turns off third-party cookies in 2022 it will mean lights out for activities like behavioral targeting and retargeting ads.

Marketing 174

Marketing White Paper Social Media Mobile 174

ROI Revolution

OCTOBER 6, 2021

Adhering to consumer data privacy regulations and being transparent about what you do with consumer data aren’t just choices anymore – they’re necessary. New data privacy regulations will continue emerging as consumer data continues to be utilized in new ways for targeting and personalization. million last year.

Consumer 78

Consumer eCommerce White Paper Marketing 78

ROI Revolution

MAY 30, 2023

In addition to the growth in digital media spending, the digital revolution has also affected consumer behavior and decision-making. As consumers are exposed to more options online, they no longer only base their purchasing decisions on the best deals or quality of the product.

eCommerce 148

eCommerce White Paper PPC Consumer 148

ROI Revolution

NOVEMBER 15, 2022

As the privacy landscape evolves to be more protective of consumers’ data, third-party cookie deprecation and cookieless marketing are some of the most monumental upcoming changes. In other ways, web tracking as we know it is going away. Google plans to phase out third-party cookies on Chrome completely by the end of 2024.

White Paper 78

White Paper Marketing Search Marketing Blog 78

ROI Revolution

APRIL 12, 2022

Since then, digital search ad spending has increased significantly as brands try to reach the consumers who spend more time online. 27% name alignment with other departments as an issue. A/B tests are a key way to determine how you can drive more conversions from your website, emails, and other marketing efforts. Social Media.

Marketing 172

Marketing Social Media White Paper SEO 172

ROI Revolution

JANUARY 13, 2022

Adhering to consumer data privacy regulations and being transparent about what you do with consumer data aren’t just choices anymore – they’re necessary. New data privacy regulations will continue emerging as consumer data continues to be utilized in new ways for targeting and personalization. Only 59.3% January 12.

Consumer 78

Consumer eCommerce Mobile Social Media 78

ROI Revolution

DECEMBER 1, 2021

Adhering to consumer data privacy regulations and being transparent about what you do with consumer data aren’t just choices anymore – they’re necessary. New data privacy regulations will continue emerging as consumer data continues to be utilized in new ways for targeting and personalization. November 24.

Consumer 78

Consumer eCommerce Mobile Payments 78

ROI Revolution

NOVEMBER 3, 2021

Adhering to consumer data privacy regulations and being transparent about what you do with consumer data aren’t just choices anymore – they’re necessary. New data privacy regulations will continue emerging as consumer data continues to be utilized in new ways for targeting and personalization. November 3. billion in 2026.

Consumer 78

Consumer eCommerce Payment Services Mobile 78

Retail TouchPoints

JUNE 27, 2023

Moving (Further) into Stores (Source: Insider Intelligence) If there’s one advantage other retailers have over Amazon, it’s their stores, and that physical footprint will become increasingly important to retail media in the coming years. At the RICE session Lipsman pointed out that almost all of the $45 million in U.S.

Retail 225

Retail White Paper Customer Experience Marketing 225

PFS

AUGUST 14, 2019

A new white paper from PFS, titled ‘ Are online retailers delivering for customers? ’, highlights the areas where retailers aren’t meeting customer expectations and what shoppers expect them to be doing more of to improve the online shopping experience. GET THE WHITE PAPER. Online retailers aren’t getting it right.

White Paper 40

White Paper Online Retail Retail Consumer 40

Kissmetrics

JANUARY 8, 2021

They’re designed to satisfy the consumer and financially benefit the producer. Google, in particular, intervenes algorithmically to remove spam results that the search engine believes are useless to the consumer. With an increased amount of inbound links from other relevant domains comes an increased DA score, in most cases.

White Paper 291

White Paper SEO Information Other 291

ChannelAdvisor

JANUARY 9, 2023

Through content, you can engage consumers , build loyalty and trust, and drive sales. Content marketing is a tactical method to bring in and keep targeted audiences with valuable, relevant and consistent content to drive profitable consumer action. Content is an invaluable tool for increasing sales. Rank Higher in Search Engines.

Marketing 52

Marketing White Paper Social Media eCommerce 52

ChannelAdvisor

JANUARY 9, 2023

Through content, you can engage consumers , build loyalty and trust, and drive sales. Content marketing is a tactical method to bring in and keep targeted audiences with valuable, relevant and consistent content to drive profitable consumer action. Content is an invaluable tool for increasing sales. Rank Higher in Search Engines.

Marketing 52

Marketing White Paper Social Media eCommerce 52

Kissmetrics

DECEMBER 11, 2022

You can also send out targeted messages, for example, when a customer: Submits a form to download your white paper, video, case study or other free item. Behavioral targeting in the email marketing world is sending out specific emails to consumers based on their past behavior. Views certain content on your web page.

Marketing 275

Marketing Customer Retention White Paper Download 275

RTP blog

MARCH 17, 2017

While you may assume that young and middle-aged consumers are the only ones who are really making use of self-checkout, the numbers reveal a different story. Clearly, self-checkout is proving to be useful for consumers of all ages. Familiar Technology Even the most tech-savvy consumers can encounter problems in the self-checkout line.

Mobile 150

Mobile White Paper Payment Services Shopping Carts 150

Kibo

JANUARY 27, 2021

With trade shows and other in-person sales opportunities canceled, B2B ecommerce took the lead. B2B buyers are bringing their expectations as retail consumers to work. Personalization And B2B Ecommerce White Paper. Thanks to the pandemic, the evolution of B2B sales toward digital accelerated rapidly. These include: .

eCommerce Platforms 115

eCommerce Platforms B2B Payment Services White Paper 115

Kibo

DECEMBER 17, 2020

Through the use of a unified commerce platform with integrated personalization capabilities, B2B firms can then ensure that the digital experience across channels remains seamless for buyers, and provides the control and flexibility needed to respond to new consumer behaviors. Personalization And B2B Ecommerce White Paper.

B2B 104

B2B White Paper Payment Services Channel 104

ChannelAdvisor

MARCH 7, 2022

Consumers continue to seek their favorite brands on marketplaces like Amazon, Walmart, Target and eBay — but these aren’t the only profitable options for selling your products. This is the first step to ensuring consumers receive accurate information about your products. Address your retailer network. Resolve listing errors.

eCommerce 91

eCommerce White Paper Fulfillment Demo 91

365 Retail

MAY 23, 2024

The recently published “ Retail Resilience ” report investigates these changes, offering a detailed analysis of in-store retail operations and consumer expectations. On average, consumers completed 59.1% of their shopping in-store. The Hidden Costs of Queuing Queuing times are a significant factor, with 35.1%

Food and Beverages 78

Food and Beverages Retail eCommerce Operations 78

ChannelAdvisor

JANUARY 22, 2020

Meanwhile, Google is continuing to inch consumers further away from “I found it on Google” interactions toward “I bought it on Google” experiences. . And with Checkout on Instagram , Facebook is now letting consumers purchase products right within its mobile app. . What other trends will impact the e-commerce evolution?

eCommerce 104

eCommerce White Paper Fulfillment Mobile 104

365 Retail

MAY 13, 2022

Productsup , the product-to-consumer (P2C) software company, today released The commerce shortfall report, which highlights how companies can meet global consumer demand for product information, hurting sales across all channels. Companies can also leverage relevant sustainability information to build consumer trust.

Consumer 52

Consumer Retail Information Download 52

Ecommerce Platforms

NOVEMBER 26, 2018

When you publish a good review, you're telling potential customers that other people (just like them) enjoy your products. B2C- business to consumer. Offer a White Paper. White papers, also known as ebooks, provide users with information about their industry. Publish Customer Testimonials. I hear you cry.

White Paper 139

White Paper eCommerce Marketing Social Media 139

Profitero

APRIL 11, 2017

In the US alone, consumers spend more than USD230 billion annually on alcoholic beverages, according to the US Department of Commerce. An expanding population of drinking-age consumers provides another boon. In contrast to most other consumer goods, however, some unique challenges are inherent to the alcohol category.

White Paper 60

White Paper eCommerce Consumer Goods Download 60

UpSellIt

NOVEMBER 22, 2021

Conversion types also differ, as your desired action may be to book a demo, download a white paper, or fill out a form. It’s easy to overcomplicate your buyer’s journey when selling to other businesses. Furthermore, 88% of online consumers said they’re less likely to return after a bad experience.

B2B 178

B2B White Paper Download Demo 178

ChannelAdvisor

MARCH 7, 2022

Consumers continue to seek their favorite brands on marketplaces like Amazon, Walmart, Target and eBay — but these aren’t the only profitable options for selling your products. This is the first step to ensuring consumers receive accurate information about your products. Address your retailer network. Resolve listing errors.

eCommerce 59

eCommerce White Paper Fulfillment Demo 59

ROI Revolution

SEPTEMBER 15, 2022

It’s more important than ever to work smarter to ensure your ads are seen by the right consumers. White Paper: Programmatic Advertising in a Cookieless World. Consumers have varying interests and behaviors as they go about their day. Today’s digital advertising environment is oversaturated and highly competitive.

White Paper 78

White Paper Mobile Web Design Recommendation 78

ChannelAdvisor

FEBRUARY 7, 2020

Is your brand devoting adequate time to consumer reviews? . A growing number of consumers want to interact directly with brands , and they expect you to pay close attention to the feedback they’re giving you. . These and other e-commerce marketplace trends are opening all kinds of doors for getting products in front of new audiences.

eCommerce 51

eCommerce White Paper Banking Download 51