Optimizely

NOVEMBER 14, 2019

But, with just 22% of customers saying that they’re satisfied with the level of personalisation they receive, brands need to do a lot more to get their customers to convert. To improve your customer experience and encourage conversion, target your customers in ways that go beyond demographics.

Improvements 207

Improvements Social Media Events Customer Experience 207

Retail TouchPoints

MARCH 8, 2021

RTP: In your own immersive experience study , consumers said the real value of technology is as an enabler to better customer service as opposed to replacing human service. How should brands be using technology to improve customer service while also elevating human connection?

Customer Data 264

Customer Data Customer White Paper Technology 264

Retail TouchPoints

JANUARY 11, 2023

Now, foot traffic is still relevant, but brands also have to worry about growing their social presence, having social shops to make purchasing quick and easy, livestream shopping, oh and making sure this all connects back to their website/online store and that they are collecting data to improve future customer experiences.

Social Media 274

Social Media Multi-channel Customer Loyalty Shopify 274

RetailMinded

NOVEMBER 23, 2022

As a retailer, you likely already have a wealth of customer data. This data can include customer contact information, purchase history, and demographic information. In addition, analyzing customer data can help you to identify trends and anticipate future demand.

Customer Data 52

Customer Data Cryptography Customer Retail 52

Retail TouchPoints

NOVEMBER 12, 2020

The tool seeks to help retailers capture much more customer data, and at a faster rate compared to surveys and mystery shoppers. Associates using the platform can talk to customers as they normally would, except that a mic captures their conversations. Social media or word of mouth? Price, fit or competition?

Multi-channel 242

Multi-channel Customer Social Media Retail 242

Retail TouchPoints

MARCH 15, 2024

Identifying the performance and optimization opportunities for all these elements requires digital shelf analytics (DSA) to cover a variety of data points. Many companies can track their own digital shelf data, allowing them to align products across platforms, perform A/B testing and improve inventory management.

Telecommunications 249

Telecommunications eCommerce Platforms Games eCommerce 249

Retail TouchPoints

JULY 10, 2023

Retailers have a vast amount of data about customer shopping behavior and purchase history. Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past.

Merchant Services 277

Merchant Services Shipping Costs Retail Social Media 277

Groove

NOVEMBER 17, 2020

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. How Klaviyo Helps Build Customer Relationships. Customer Insights.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

GetElastic

JANUARY 7, 2020

The True Value Company is one of the world’s leading hardline wholesalers with a globally recognized brand providing its customers in over 60 countries an expansive product set with market-customized assortments at highly competitive prices, superior product availability, innovative marketing programs and a la carte value-added services.

Improvements 158

Improvements Social Media Hobbies Outdoor 158

Retail TouchPoints

MARCH 3, 2023

The best personalized experiences happen when retailers make the customers a part of the dialogue and leverage data to create one-to-one experiences that are more targeted to them based on their unique interests and behaviors, as opposed to customers like them. Advanced customer support.

Consumer 245

Consumer Customer Loyalty Customer Experience Recommendation 245

Omnisend

JANUARY 8, 2024

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

Customer 88

Customer Customer Retention Social Media X-cart 88

Retail TouchPoints

MARCH 9, 2022

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue. Identifying the Right Use Cases.

Retail 303

Retail Customer Data Customer Experience Social Media 303

Retail TouchPoints

OCTOBER 16, 2023

In today’s hyper-competitive ecommerce landscape, data isn’t just a buzzword. However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards.

Social Media 273

Social Media Consumer Information Marketing 273

Algopix

OCTOBER 15, 2023

Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. These channels can include websites, mobile apps, social media platforms, email, and more.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

Kissmetrics

JANUARY 17, 2022

Contextual personalization considers where customers are in their journey. Companies have used personalized marketing for years to improve engagement rates , but factors like the growth of AI and data analytics are making it easier than ever for even smaller companies to get on board. Better Understand Your Customers.

Marketing 273

Marketing Recommendation Social Media Improvements 273

MagentoBrain

FEBRUARY 21, 2023

2023 Digital Marketing Trends and Changes Trend 1: Pay more attention to "customer experience" The discussion of customer experience has greatly increased in recent years. From the rise of UI/UX, we can see that many trends have emerged with only one purpose: to improve customer experience.

Customer Experience 52

Customer Experience Customer Marketing Payment Services 52

Optimizely

SEPTEMBER 11, 2018

Have you ever actually asked your customers what they think of your B2C brand? If not, you’re missing out on key data points. While it’s vital to collect and analyze customer data across channels and devices, it isn’t enough to track email opens, social media likes, and website visits alone.

Customer 250

Customer B2C Social Media Improvements 250

MagentoBrain

MAY 23, 2023

In this blog, I will explain ten proven strategies that businesses can use to improve brand loyalty and cultivate a strong and loyal customer base. Provide exceptional customer service to increase loyalty Providing exceptional customer service is one of the most effective ways to increase brand loyalty.

Social Media 52

Social Media Customer Loyalty Customer Data Improvements 52

Retail TouchPoints

APRIL 22, 2024

In the not-so-distant past, customer experience (CX) was a straight line — a predictable journey from point A (the customer’s question) to point B (the company’s answer). Welcome to the future of retail, where the checkout lines are virtual, the service is personal and the experience is anything but linear.

Customer Experience 284

Customer Experience Arts Customer Telecommunications 284

Retail TouchPoints

JANUARY 27, 2021

This left smaller retailers searching for ways to boost online sales performance and customer experiences in the face of such stiff competition, especially for leveraging big-ticket retail events — Black Friday, Cyber Monday, Christmas — for securing much-needed revenue. According to Global Web Index, in the U.S.,

Retail 279

Retail Social Media Channel Multichannel 279

Smile.io

JULY 2, 2020

What would your business strategy look like if you didn't have access to any sort of customer data? In short, without understanding your user's key data touchpoints such as demographics, preferences, lifestyles, purchase behaviors, among other things, your brand would be lost in a sea of sameness.

Customer Data 46

Customer Data Live Chat Customer Merchant Services 46

Groove

AUGUST 18, 2020

Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. This tool makes it easy for eCommerce merchants to grow their contact lists, personalize user experiences and communicate more effectively with customers. Real-Time Customer Data.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

GetElastic

JUNE 8, 2023

The growth of social commerce may seem at odds with the need for commerce brands to capture more first-party customer data. It is possible to experiment with social commerce channels, without giving up control of your customer data. consumers are using social commerce.

Merchant Services 78

Merchant Services Social Media Customer Data Channel 78

UpSellIt

JULY 13, 2023

An omnichannel retail strategy connects numerous channels and touchpoints to provide customers with a seamless shopping experience. It seeks to bridge the gap between online and offline purchasing by establishing a cohesive experience between physical stores, websites, mobile apps, social media platforms and more.

Omnichannel 101

Omnichannel Multichannel Payment Services Retail 101

Retail TouchPoints

DECEMBER 30, 2021

However, by understanding how fraudsters target different age groups, merchants can tailor their fraud prevention programs to fit the risk profiles for their customer demographics. This approach can reduce fraud losses and improve the shopping experience for good customers. The youngest group of consumers is Generation Z.

Merchant Services 282

Merchant Services Customer Payment Services Social Media 282

Elsner

MAY 21, 2020

In today’s fast-paced market, the majority of the customers are turning to B2B Ecommerce stores to purchase their products directly. B2B customer experience has improved, but the consumers are waiting for stores to buck up and fulfill their expectations. Paid Media. Prepare Omnichannel Commerce Strategy.

B2B 78

B2B eCommerce Improvements B2C 78

Retail TouchPoints

JULY 29, 2020

Ready to grow even further, the company launched a digital transformation to swap out its legacy systems, advance customer knowledge through data and provide a truly omnichannel customer experience. Store Associates Gain Access To Up-To-Date Data. Greater Emphasis On DTC Provides Deeper Customer Insights.

Omnichannel 276

Omnichannel eCommerce POS Operations 276

lateshipment

JANUARY 17, 2023

The main reason is due to the fact that customer experience (CX) much like e-commerce is an ever-changing area and you need to keep yourself updated with new trends in the field to thrive and enjoy success. In short, CX helps you build and maintain a loyal customer base. That’s not all!

eCommerce 130

eCommerce Merchant Services Omnichannel Customer Experience 130

Algopix

JANUARY 22, 2024

Loyal customers expect continued value from the brands they support. Outstanding service: A positive post-purchase experience, quick resolution of issues, and exceptional service retention. Customer experience: Personalization, loyalty programs , and convenience factors bring customers back.

eCommerce 110

eCommerce Shipping Costs Payment Services Social Media 110

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Stand Out Beyond Free Shipping .

Customer Loyalty 215

Customer Loyalty Customer Retail Shipping Costs 215

lateshipment

APRIL 23, 2023

All you need is to create a specialized domain with your brand name, work with different teams like marketing, sales, and customer experience to understand how you can further attract customers, sell not just products but something that brings out your own identity, etc. My perception of building an e-commerce brand looks fun.

eCommerce 130

eCommerce Shipping Costs Merchant Services Customer Experience 130

Wiser

AUGUST 21, 2023

From leveraging social media to utilizing influencers, and from creating engaging content to offering irresistible deals, these methods are designed to elevate your brand and make your product launch a resounding success. Lastly, new product marketing aims to gather customer data and feedback for continuous improvement.

Social Media 146

Social Media Webinar Demo Consumer 146

Wiser

AUGUST 28, 2023

Do you offer enough variety to maintain customer interest and stimulate impulse buys? Reviewing sales data, customer feedback, and product performance can aid in this evaluation. 3: Incorporate Customer Feedback The feedback loop from your customer base is a treasure trove of actionable insights.

Retail 146

Retail Fashion Information Customer Data 146

lateshipment

NOVEMBER 26, 2023

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Retail TouchPoints

FEBRUARY 23, 2023

Even though 45% of consumers expressed a lack of understanding of how AI technology is being implemented, 75% believe there is potential for AI to have an impact on customer experience, according to a survey by RedPoint Global.

Retail 260

Retail Technology Customer Experience Consumer 260

RTP blog

JUNE 10, 2019

According to the Wharton School’s Marketing Metrics , the probability of selling to an existing customer is 14X more than attracting a new one. Additionally, according to the SDL Global CX Wake Up Call report, 73% of consumers satisfied by the customer experience will recommend a brand to others.

Customer 150

Customer Customer Loyalty Social Media Recommendation 150

MagentoBrain

MAY 4, 2023

The platform also includes advanced analytics features such as data modeling, predictive analytics, and segmentation, which can help businesses gain deeper insights into their customer base and improve their overall performance. This allows businesses to track sales, inventory, and customer data from their online store.

Magento 52

Magento Payment Services Payments eCommerce 52