Retail TouchPoints

FEBRUARY 28, 2023

Our recent survey of North American, UK and APAC consumers — which is the basis of an upcoming Eagle Eye report — found similar trends globally: 61% of shoppers worldwide are using money-saving tactics like seeking out on-sale items and coupons more often. Seizing the Moment That opportunity lies in the retail loyalty program.

Retail 238

Retail Books Consumer Social Media 238

Retail TouchPoints

JULY 10, 2023

Retailers have a vast amount of data about customer shopping behavior and purchase history. Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past.

Merchant Services 259

Merchant Services Shipping Costs Retail Social Media 259

Smile.io

MAY 15, 2024

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. Adding points, VIP, or referral programs with Smile.io has to offer.

Payment Services 53

Payment Services Merchant Services eCommerce Payments 53

Kissmetrics

JANUARY 17, 2022

Contextual personalization considers where customers are in their journey. Companies have used personalized marketing for years to improve engagement rates , but factors like the growth of AI and data analytics are making it easier than ever for even smaller companies to get on board. Customers Prefer Personalized Messages.

Marketing 273

Marketing Recommendation Social Media Improvements 273

RTP blog

JUNE 10, 2019

At the same time, the notion of customer loyalty has never been more important. According to the Wharton School’s Marketing Metrics , the probability of selling to an existing customer is 14X more than attracting a new one. Retailers can make adjustments in the way they do business to improve experiences for other customers.

Customer 150

Customer Customer Loyalty Social Media Recommendation 150

Smile.io

DECEMBER 7, 2023

Let's take a look at a few specific ways you can use CRO to improve engagement with your loyalty offers. The Best Ecommerce Customer Loyalty Programs by Industry Looking for the best ecommerce customer loyalty programs? Here is the ultimate guide to setting up a Shopify loyalty program.

Shopify 94

Shopify Customer Loyalty Blog Improvements 94

eCommerceFuel

OCTOBER 1, 2020

Customer loyalty is the key to customer retention, meaning repeat customers for your business. The fundamental goal for an eCommerce shop is to attract customers, and ultimately keep them coming. Adapted from a traditional shop model, an eCommerce customer loyalty program is essential for customer retention.

Customer Loyalty 44

Customer Loyalty eCommerce Customer Shipping Costs 44

Wiser

AUGUST 28, 2023

Do you offer enough variety to maintain customer interest and stimulate impulse buys? Reviewing sales data, customer feedback, and product performance can aid in this evaluation. 3: Incorporate Customer Feedback The feedback loop from your customer base is a treasure trove of actionable insights.

Retail 146

Retail Fashion Information Customer Data 146

RetailMinded

JULY 8, 2021

Read on below to be more familiar with the reasons why digital marketing is essential for your retail business: Improves Customer Service . Retail businesses need to ensure excellent customer service so that they can grow their pool of customers. Increases Customer Loyalty . Personalized Emails.

Marketing 106

Marketing Retail Customer Loyalty Social Media 106

MagentoBrain

MAY 23, 2023

In today's competitive market, building and maintaining brand loyalty is essential to stay ahead of the competition and thrive in the long term. In this blog, I will explain ten proven strategies that businesses can use to improve brand loyalty and cultivate a strong and loyal customer base.

Social Media 52

Social Media Customer Loyalty Customer Data Improvements 52

lateshipment

NOVEMBER 26, 2023

With the importance of customer retention clear, it’s time to focus on one particular component that is crucial to increasing your customer loyalty in the long run — ‘the post-purchase customer journey’. The Power of Post-Purchase CX Post-purchase issues tend to drive customers away.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Smile.io

FEBRUARY 23, 2022

The key to creating these brand advocates is a little something called loyalty marketing. And while having a customer loyalty program is a great tool, it’s not the end all be all. Loyalty marketing involves every part of the customer journey and when done correctly is a great growth strategy.

Marketing 74

Marketing Customer Loyalty Customer Retention Social Media 74

Omnisend

JANUARY 8, 2024

Understanding how to get repeat customers can boost your revenue. You can find out who your returning customers are from several sources: Customer data from your CRM system Point of sale data Understanding the value of repeat customers Is learning how to get repeat customers worth it?

Customer 88

Customer Customer Retention Social Media X-cart 88

Smile.io

APRIL 30, 2024

It helps build long-lasting customer relationships and boosts brand loyalty.    But how do you boost customer engagement ? It can be a game-changer for businesses also looking to improve their marketing ROI and increase customer retention rates. Loyalty & Reward Program Insights from Smile.io

Customer 71

Customer Shopping Carts Shipping Costs Subscription 71

Optimizely

AUGUST 9, 2018

But despite this, many brands make a lot of assumptions about what their customers want and need. More and more brands are taking their buyer’s needs into account — doing surveys, focusing on personalization, and mapping the customer journey with care. Omnichannel is Still Tough to Achieve.

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

Retail TouchPoints

FEBRUARY 18, 2021

consumer health concerns still loom, according to survey data from Shopkick. Brands from auto to beauty have embraced appointment-based service to improve shopper satisfaction and maximize revenue opportunities. Even with vaccinations beginning to roll out across the U.S., Appointment-Based Benefits Apply Across Categories.

Retail 262

Retail Beauty and Health Books Omnichannel 262

FastSpring

MAY 13, 2021

By featuring a “Buy Now” button on your homepage, you reduce friction and get your customers one step closer to completing a purchase directly from your home page. Benefits of a “Buy Now” Button on Homepage: · Improved speed of purchase. Benefits of a Fast Website: · Better customer experience. Improved speed to purchase.

Payment Services 79

Payment Services Shopping Carts eCommerce Mobile 79

FastSpring

MAY 13, 2021

By featuring a “Buy Now” button on your homepage, you reduce friction and get your customers one step closer to completing a purchase directly from your home page. Benefits of a “Buy Now” Button on Homepage: · Improved speed of purchase. Benefits of a Fast Website: · Better customer experience. Improved speed to purchase.

Payment Services 78

Payment Services Shopping Carts eCommerce Mobile 78

BigCommerce

JUNE 27, 2017

Since credibility represents such a basic obstacle to conversions on an ecommerce website, overcoming that obstacle can result in significantly improved conversions. Fogg resulted in 10 guidelines for credibility that ecommerce stores can use to improve their credibility. Extensive studies by Stanford professor B.J.

Improvements 275

Improvements eCommerce Payment Services Merchant Services 275

Retalon

FEBRUARY 14, 2024

With evidence pointing towards increased customer loyalty and spending triggered by personalized experiences, it’s clear that data insights hold the key to unlocking new levels of engagement and satisfaction among consumers. This kind of personalization can increase customer loyalty significantly.

Retail 41

Retail Operations Management Improvements 41

eCommerceFuel

SEPTEMBER 6, 2023

Customer segmentation isn’t just about selling more efficiently; it’s about serving more effectively. This customer data detection isn’t strictly limited to platforms but can drill down to ad groups or specific keywords. Should Buyer Personas Precede Customer Segmentation? The answer is no.

Customer 26

Customer Social Media Marketing Recommendation 26

Kibo

DECEMBER 14, 2021

If your website is not already optimized for mobile, it can be a simple and effective way to improve your site’s user experience and design. Retailers should always use mobile to enhance loyalty programs. A great loyalty program should now be easily accessible through an app, easy to use, relevant, and give back to customers.

Social Media 62

Social Media Retail Mobile Omnichannel 62

Omnisend

DECEMBER 15, 2020

Proper implementation of an omnichannel customer support strategy has a significant impact on a company’s revenue and can bring with it other benefits and advantages, including: Faster resolution of customer cases. Reducing agents’ time handling customer requests. Higher customer satisfaction rates.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Retail TouchPoints

DECEMBER 3, 2021

As the 69% of retailers pointed out in the aforementioned POI survey, promotional planning takes time, and employee time costs money. This can include a wide variety of customer behavior metrics, from time spent in-store or online and individualized open rates for newsletters to average basket sizes and common repeat purchases.

Shipping Costs 229

Shipping Costs eCommerce Customer Loyalty Information 229

ESW

SEPTEMBER 29, 2023

Because customers demand it. Surveys consistently show that shoppers often start their purchase journeys on one channel and complete it in another. An omnichannel approach ensures that brands meet customers where they are. But the benefits of omnichannel ecommerce are well worth it for both the brand and the customer.

Omnichannel 146

Omnichannel Payment Services Merchant Services Multichannel 146

Smile.io

MARCH 2, 2022

A few main benefits of collecting customer feedback online are: Allowing you to make informed decisions about what products to sell. Finding common pain points amongst your customers gives you opportunities to improve your online customer experience. Generating online customer reviews is a great way to get social proof.

Customer 71

Customer Live Chat Social Media Customer Loyalty 71

Optimizely

SEPTEMBER 4, 2018

Most advice for ecommerce marketers focuses on what you should be doing to improve your brand’s marketing. You should be working to implement omnichannel campaigns , lower your cost-per-click, and get a better handle on your first party data. . Many brands make the same few mistakes over and over again, never learning or improving.

eCommerce Marketing 231

eCommerce Marketing eCommerce Marketing Omnichannel 231

Kibo

MAY 14, 2014

5 Tips for Improving Your Omnichannel Customer Experience Technology is rapidly changing the way we connect with the world, including how we shop for the products we want. Little more than a decade ago, a smiling sales associate and a 1-800 support number were enough to ensure a great customer experience.

Customer Experience 62

Customer Experience Omnichannel Improvements Customer 62

Kibo

OCTOBER 12, 2021

When Personalization is achieved at scale, meaning a business provides personal interactions with all or most of their customers, it can deliver a 1-2% lift or higher for retailers. What is a customer data platform? Companies use CDPs to build better customer relationships and increase customer lifetime value.

Customer Data 62

Customer Data Multichannel Customer Experience Customer Loyalty 62

Kibo

MARCH 2, 2023

An increasing number of manufacturers are looking to eCommerce to maintain customer loyalty while in turn reaching new customers this year. In the ever-evolving world of eCommerce, manufacturers are constantly seeking ways to improve their online presence and reach customers more effectively. trillion in 2023.

Payment Services 62

Payment Services Multi-channel eCommerce Shipping Costs 62

BigCommerce

FEBRUARY 13, 2018

Since then, electronic commerce has helped countless businesses grow with the help of new technologies, improvements in internet connectivity, and widespread consumer and business adoption. This strategic move helped boost customer loyalty and incentivize repeat purchases. 2005 – Etsy is launched. Disadvantages of Ecommerce.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

Retail TouchPoints

FEBRUARY 27, 2023

While a new year means new opportunities for retailers, the importance of a successful customer loyalty program remains as important as ever. Companies need to build a trusted, positive emotional connection between their brand and their customer to drive new business and nurture brand advocates.

Customer Loyalty 235

Customer Loyalty Technology Customer Customer Experience 235

Kissmetrics

JUNE 9, 2017

Big data is one of the most frequently discussed concepts in marketing today. While most marketers collect data, not all marketers consistently take action to improve their businesses based on data insights. Instead, it’s all about offering a great customer experience with personalized content and offers.

Customer Retention 205

Customer Retention Customer Data Information PPC 205

Ecommerce Platforms

FEBRUARY 20, 2020

According to a recent survey , retail executives now acknowledge the importance of modern point of sale systems in their businesses, and are exceedingly upgrading their POS solutions. Many are planning to drastically improve their overall in-store efficiency by implementing the best retail POS systems. Customer data across locations.

POS 118

POS Payment Services Merchant Services lightspeed 118

Ecommerce Platforms

FEBRUARY 20, 2020

According to a recent survey , retail executives now acknowledge the importance of modern point of sale systems in their businesses, and are exceedingly upgrading their POS solutions. Many are planning to drastically improve their overall in-store efficiency by implementing the best retail POS systems. Customer data across locations.

POS 104

POS Payment Services Merchant Services lightspeed 104

ESW

MAY 23, 2018

By bypassing retailers, brands are able to foster long-term relationships directly with their customers. They also gain control over the transaction, user experience, and customer contact information, which are crucial to generating repeat purchases and customer loyalty.

Consumer 122

Consumer Payment Services Shipping Costs Payments 122

BigCommerce

DECEMBER 20, 2017

Now, brands must look to new tactics to make their customer experience a differentiator. When personalizing a site experience, brands use a variety of known customer data points to serve contextually relevant content and products. Purchase History: Recommend products based on a customer’s past purchases. Paul Mitchell.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419