SellBrite

JUNE 7, 2017

That’s why you need to develop post-purchase strategies: in order to enhance customer loyalty and drive revenue. Have you enrolled customers who just made a purchase in your brand’s loyalty program? Maybe, you send them surveys to find out what they’re really thinking? Run a post-purchase survey.

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

Retail TouchPoints

JULY 24, 2023

Navigating these touch points can be challenging, but the potential rewards, like enhanced customer loyalty, are worth the additional effort. If managed correctly, AI-driven personalized marketing across various touch points will foster long-term customer loyalty, no matter how big or small a retailer is.

Small Business Retail 237

Small Business Retail Marketing Retail Social Media 237

Retail TouchPoints

NOVEMBER 14, 2022

Competitive pricing is a key strategy to build customer loyalty and increase sales. By using AI to calculate prices based on market demand and other market conditions, you can ensure that you’re offering the best value to your customers. . This can help improve customer loyalty and help you stand out from competitors.

Customer Loyalty 344

Customer Loyalty Operations Improvements Customer Experience 344

Retail TouchPoints

FEBRUARY 28, 2023

Our recent survey of North American, UK and APAC consumers — which is the basis of an upcoming Eagle Eye report — found similar trends globally: 61% of shoppers worldwide are using money-saving tactics like seeking out on-sale items and coupons more often. Seizing the Moment That opportunity lies in the retail loyalty program.

Retail 277

Retail Books Consumer Social Media 277

Sailthru

FEBRUARY 5, 2019

In research sponsored by Mastercard, “The Age of Personalization: Crafting a Finer Edge,” HBR surveyed 600 business executives in various industries about personalization. According to HBR’s survey, 90% of business executives agreed that customers expect organizations to know their interests and anticipate their needs.

Recommendation 60

Recommendation Customer Experience Customer Loyalty Customer Data 60

Optimizely

JUNE 10, 2020

And, with new ecommerce brands seemingly popping up daily, it’s essential that brands focus on building loyalty within their customer base. So, how do you differentiate your brand and create serious customer loyalty? Many Sephora shoppers seek out the Rouge (top tier loyalty membership level) as a badge of honor.

Customer Loyalty 195

Customer Loyalty eCommerce X-cart Outdoor 195

eCommerceFuel

OCTOBER 1, 2020

Customer loyalty is the key to customer retention, meaning repeat customers for your business. The fundamental goal for an eCommerce shop is to attract customers, and ultimately keep them coming. Adapted from a traditional shop model, an eCommerce customer loyalty program is essential for customer retention.

Customer Loyalty 44

Customer Loyalty eCommerce Customer Shipping Costs 44

RTP blog

JUNE 10, 2019

At the same time, the notion of customer loyalty has never been more important. According to the Wharton School’s Marketing Metrics , the probability of selling to an existing customer is 14X more than attracting a new one. Retailers can make adjustments in the way they do business to improve experiences for other customers.

Customer 150

Customer Customer Loyalty Social Media Recommendation 150

Retail TouchPoints

FEBRUARY 18, 2022

These changes are reflected in Namogoo ’s annual survey of ecommerce executives , conducted this year in partnership with Microsoft, which benchmarks where retail leaders will be focusing their investments in the coming year and how they’re measuring success. 95% of Executives Want to Prioritize Cost Optimization.

eCommerce 298

eCommerce Shipping Costs Channel Operations 298

Retail TouchPoints

FEBRUARY 2, 2021

Coresight Research and Blue Yonder took a look at what building a better infrastructure will mean for supply chains going forward during the Supporting the Customer Journey: Localization for Speed to Market & Flexibility webinar, which examined the findings of a survey of both retailers and shoppers.

Supplies 174

Supplies Webinar Hobbies Customer Data 174

Smile.io

DECEMBER 7, 2023

Filtering and segmentation for improved program effectiveness One of the benefits of using CRO tools like Lucky Orange to optimize loyalty programs is the ability to analyze customer data based on specific parameters like demographics, browsing behavior, or which campaign drove them to your site.

Shopify 92

Shopify Customer Loyalty Blog Improvements 92

Retail TouchPoints

JULY 10, 2023

Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past. Assistive customer service. Improving customer service has long been a priority for retailers large and small.

Merchant Services 278

Merchant Services Shipping Costs Retail Social Media 278

Kissmetrics

JANUARY 17, 2022

Segmentation helps brands to understand their customers better and target their products accordingly. You can implement email segmentation by analyzing the customer data and behavior over various channels to deliver the content and style most valuable to your buyers/prospects. Customers Prefer Personalized Messages.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

APRIL 26, 2022

Brands are facing a customer data conundrum. While 49% of consumers say they’re frustrated by receiving irrelevant content and offers from brands, 45% say they aren’t comfortable sharing their personal data in exchange for more personalized experiences. Zero-Party Data and the Rise of Conversational Commerce.

Customer 216

Customer Retail Information Consumer 216

Wiser

AUGUST 28, 2023

Utilizing social media, customer surveys, and review platforms can facilitate the collection of this feedback. Integrating these insights into your retail assortment strategy allows for dynamic adaptation to customer needs and expectations, leading to increased customer loyalty and sales.

Retail 146

Retail Fashion Information Customer Data 146

RetailMinded

JULY 8, 2021

The downside of conventional marketing is that it’s hard to touch base with clients if you don’t have their contact information and customer data. Depending on the approach you applied to your business, you will have access to survey results, rankings, impressions, likes, shares, sales, conversions, and clicks.

Marketing 106

Marketing Retail Customer Loyalty Social Media 106

Smile.io

FEBRUARY 23, 2022

The key to creating these brand advocates is a little something called loyalty marketing. And while having a customer loyalty program is a great tool, it’s not the end all be all. Loyalty marketing involves every part of the customer journey and when done correctly is a great growth strategy.

Marketing 71

Marketing Customer Loyalty Customer Retention Social Media 71

ESW

MAY 17, 2023

Brands in the consumer electronics space that consumerise B2B experiences not only grow business, but also increase customer loyalty, lifetime customer value and overall brand success. Building an online shopping channel for their corporate customers delivers an experience that drives sales.

B2B 78

B2B Payment Services Consumer Electronics Payments 78

MagentoBrain

MAY 23, 2023

It provides customers with rewards for repeat purchases, which can help increase their attachment to your brand. A well-designed loyalty program can also help you collect valuable customer data and insights, which can inform your marketing and sales strategies.

Social Media 52

Social Media Customer Loyalty Customer Data Improvements 52

Omnisend

JANUARY 8, 2024

Understanding how to get repeat customers can boost your revenue. You can find out who your returning customers are from several sources: Customer data from your CRM system Point of sale data Understanding the value of repeat customers Is learning how to get repeat customers worth it?

Customer 88

Customer Customer Retention Social Media X-cart 88

Optimizely

AUGUST 9, 2018

But despite this, many brands make a lot of assumptions about what their customers want and need. More and more brands are taking their buyer’s needs into account — doing surveys, focusing on personalization, and mapping the customer journey with care. Omnichannel is Still Tough to Achieve.

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

lateshipment

NOVEMBER 26, 2023

With the importance of customer retention clear, it’s time to focus on one particular component that is crucial to increasing your customer loyalty in the long run — ‘the post-purchase customer journey’. Net Promoter Score (NPS): NPS indicates the likelihood of customers recommending your brand to others.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Retail TouchPoints

AUGUST 30, 2023

based survey conducted by Dynata. With customer behaviors and expectations changing so rapidly, it’s difficult to pinpoint what truly drives this lack of brand love and loyalty. Conversely, 20% of executives thought “community belonging” was a critical loyalty driver, while only 8% of consumers said the same.

Customer Loyalty 262

Customer Loyalty Retail Shipping Costs Financial Services 262

Retail TouchPoints

FEBRUARY 18, 2021

consumer health concerns still loom, according to survey data from Shopkick. Integrate your systems: In order to successfully prepare for in-store and virtual appointments, associates need far more than context into daily schedules; they also need access to rich customer data.

Retail 301

Retail Beauty and Health Books Omnichannel 301

eCommerceFuel

SEPTEMBER 6, 2023

This customer data detection isn’t strictly limited to platforms but can drill down to ad groups or specific keywords. Note: These aren’t sequential steps but individual tactics to begin or improve your customer segmentation processes. Surveys Surveys are a straightforward and efficient way to gather customer insights.

Customer 26

Customer Social Media Marketing Recommendation 26

FastSpring

MAY 13, 2021

Surveys have shown that 60-70% of people are likely to abandon an online purchase if they don’t see the product’s price in their native currency. These security measures not only keep customer data safe, but they help prevent the loss of revenue due to fraud. Increased customer loyalty. Increased sales.

Payment Services 78

Payment Services Shopping Carts eCommerce Mobile 78

FastSpring

MAY 13, 2021

Surveys have shown that 60-70% of people are likely to abandon an online purchase if they don’t see the product’s price in their native currency. These security measures not only keep customer data safe, but they help prevent the loss of revenue due to fraud. Increased customer loyalty. Increased sales.

Payment Services 78

Payment Services Shopping Carts eCommerce Mobile 78

Kibo

DECEMBER 14, 2021

Retailers should always use mobile to enhance loyalty programs. A great loyalty program should now be easily accessible through an app, easy to use, relevant, and give back to customers. Loyalty programs are an easy way to improve online and in-store sales and gain valuable insight into customer profiles.

Social Media 62

Social Media Retail Mobile Omnichannel 62

Smile.io

JULY 28, 2020

While it's important to tap into new markets, keeping your existing customers loyal requires much less effort, time, and resources. And the best way to do this is through a customer loyalty program. Starbucks has one of the most successful loyalty programs of all time. They call it Starbucks Rewards.

Food and Beverages 46

Food and Beverages Customer Marketing Games 46

Omnisend

DECEMBER 15, 2020

Fine-tune your support channels to meet your customers’ expectations and increase conversion. Using tracking pixels, tracking software, domain-side tracking, and CRM plugins to collect customer data, you can use it to segment users, foresee your customers’ needs and struggles, and enable highly efficient conversations.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Retalon

FEBRUARY 14, 2024

With evidence pointing towards increased customer loyalty and spending triggered by personalized experiences, it’s clear that data insights hold the key to unlocking new levels of engagement and satisfaction among consumers. This kind of personalization can increase customer loyalty significantly.

Retail 41

Retail Operations Management Improvements 41

ESW

MAY 23, 2018

Subscription programs can strengthen customer loyalty, reduce inventory risk, increase the lifetime value of each customer and boost ROI. The natural health and wellness product delivery service offers customers redeemable points if they fill out surveys or review products. And consumers have learned to love them.

Payment Services 60

Payment Services Subscription Operations eCommerce 60

Retail TouchPoints

AUGUST 29, 2022

An investigation concluded the Tim Hortons mobile app secretly collected sensitive user geolocation data without consent even when the app wasn’t in use. This discovery tarnished the reputation of a widely respected company with a long history of customer loyalty.

Mobile 312

Mobile Payment Services Payments Retail 312

Retail TouchPoints

DECEMBER 3, 2021

As the 69% of retailers pointed out in the aforementioned POI survey, promotional planning takes time, and employee time costs money. This can include a wide variety of customer behavior metrics, from time spent in-store or online and individualized open rates for newsletters to average basket sizes and common repeat purchases.

Shipping Costs 271

Shipping Costs eCommerce Customer Loyalty Information 271

Smile.io

MARCH 2, 2022

You’re in luck because we’re about to go over 4 great strategies for generating customer feedback online. Loyalty Program Data Loyalty programs are one of the best sources of rich customer data. Here are 4 metrics you can use to measure customer loyalty online!

Customer 69

Customer Live Chat Social Media Customer Loyalty 69

ESW

SEPTEMBER 29, 2023

Because customers demand it. Surveys consistently show that shoppers often start their purchase journeys on one channel and complete it in another. But the benefits of omnichannel ecommerce are well worth it for both the brand and the customer. Areas of compliance should include customer data security, privacy, tax and duties.

Omnichannel 146

Omnichannel Payment Services Merchant Services Multichannel 146

BigCommerce

JUNE 27, 2017

Qualitative research can help you identify your customers’ needs and what they want to hear or get. When you provide content your customers want, your website will foster even more engagement and trust. In this environment, customer loyalty is tricky to maintain, as rival websites can easily snatch your customer away.

Improvements 275

Improvements eCommerce Payment Services Merchant Services 275