Optimizely

NOVEMBER 30, 2017

As a B2C marketer, you should be asking yourself hard questions like: What KPIs should we care about? How will you be analyzing customer data? What is really your biggest market competition? Here are my top 5 predictions for B2C marketing in 2018, tackling these questions to help you succeed in the coming year.

B2C 186

B2C Marketing Channel Customer Data 186

UpSellIt

JULY 13, 2023

Data and Insights: Omnichannel retailing leverages customer data and insights to deliver personalized experiences, whereas multichannel retailing tends to analyze separately. Understand your customers Begin by gaining a deep understanding of your target customers.

Omnichannel 101

Omnichannel Multichannel Payment Services Retail 101

Inflow Insights

JUNE 9, 2021

Whatever your eCommerce business’s goals, adding a marketing automation system to your arsenal is a no-brainer. Not only do these services save you time and stress, they’re also an easy way to boost your ROI and elevate your inbound marketing strategies. Features to Compare in Marketing Automation Software.

eCommerce Marketing 81

eCommerce Marketing eCommerce Marketing Payment Services 81

Kissmetrics

JUNE 14, 2017

How do you create a relationship where you are talking with your customers versus talking at your customers?” says George Schlossnagle , president and chief executive officer of Message Systems. When followers see the tweet below, they experience a fun-loving brand dedicated to helping customers save money on the latest apparel.

Channel 226

Channel Customer Jewelry Customer Data 226

SellBrite

AUGUST 9, 2021

With this rise in shopping activity, ecommerce marketing automation(EMA) is a no-brainer for sellers. EMA and its software will make your life easier, allowing you to dedicate more time to high-priority tasks like fostering customer relationships. What is ecommerce marketing automation?

eCommerce Marketing 157

eCommerce Marketing eCommerce Marketing Merchant Services 157

Omnisend

MAY 31, 2023

Reading Time: 9 minutes Most marketers who need bulk SMS services tend to think that Attentive is the best SMS marketing tool to interact with their mobile-first audience. It’s a robust SMS platform offering valuable customer data. Omnisend : Best for ecommerce Shopify review: 4.8/5 5 G2 review: 4.5/5

Multi-channel 88

Multi-channel Shopify Omnichannel eCommerce Platforms 88

Optimizely

APRIL 26, 2018

Your customers want to have a consistent experience no matter the channel you engage them, including social, email, push notifications, and more. . So why have 86% of ecommerce marketers still not implemented a full omnichannel marketing strategy for their brand? Dynamically segment your buyers according to their actions.

Webinar 150

Webinar Customer Data Omnichannel Customer 150

Inflow Insights

AUGUST 30, 2021

Whether you’re using automated or manual tools, you should be experienced in digital eCommerce marketing and have a deep understanding of business analytics to accurately interpret the data and spot any outlying trends. You require a system that displays all the top online performance KPIs. Courtesy of SEOclarity.com.

SEO 151

SEO eCommerce Information Recommendation 151

Korona

MARCH 23, 2023

How to run a successful flash sale Reasons flash sales fail and how to avoid them How to leverage flash sales Strategies to maximize flash sales Importance of POS system when setting up a flash sale campaign What Is a Flash Sale? Table of contents Definition of flash sale What are the benefits of running a flash sale?

POS 52

POS eCommerce Merchant Services Social Media 52

Ecommerce Platforms

OCTOBER 4, 2022

By the end of 2022, the global eCommerce market is expected to grow to a staggering $5.55 In light of that, it's no wonder that entrepreneurs are frequently finding new eCommerce-related opportunities to turn their passion into a living online. Data Analytics. Build customer loyalty with multi-tier reward systems.

eCommerce Platforms 208

eCommerce Platforms eCommerce Payment Services Merchant Services 208

Optimizely

JANUARY 30, 2018

True omnichannel marketing is tough to do well. But, according to the 2017 Ecommerce Holiday Report , 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. data) in order first. What is an omnichannel marketing strategy?

Omnichannel 191

Omnichannel eCommerce Marketing Marketing eCommerce 191

Omnisend

NOVEMBER 13, 2023

Integration: Incorporate the contact form with your CRM systems or email marketing tools. This integration allows for easy tracking and management of customer interactions. Omnisend is a powerful platform for ecommerce marketing automation. This protects customers’ data from potential breaches.

Payment Services 88

Payment Services eCommerce WooCommerce Document 88

Payoneer

FEBRUARY 22, 2023

Nigeria’s ecommerce market is rapidly growing and is projected to generate a revenue of US$7,627 million by the end of 2023, making it the 39th largest ecommerce market globally. With a compound annual growth rate of 11.3% (2023-2027), the market is expected to reach a volume of US$11,707 million by 2027.

Payment Services 26

Payment Services Payments eCommerce Cryptocurrencies 26

SellBrite

MAY 13, 2019

As customers are becoming wiser to the potential ethical and environmental elements of ecommerce, sellers need to remain aware of the link between consumers’ value systems and what they buy. Customers have begun to express concerns about the link between ecommerce and packaging waste , for example.

Mobile eCommerce 117

Mobile eCommerce Mobile eCommerce Social Media 117

Inflow Insights

NOVEMBER 11, 2021

This not only helps you get your brand across as many channels as possible, but also provides insightful data that you can use to scale your strategy up or down as needed in the future. So, how should you use these platforms together in your eCommerce marketing strategy? Here are the basics: Facebook Ads.

Social Media 125

Social Media eCommerce Recommendation PPC 125

Algopix

JULY 20, 2023

Key Factors to Consider When Choosing a Payment Processing Software When selecting the best payment processing software for your eCommerce business, several key factors should be taken into account: Security and Fraud Prevention Security should be a top priority when dealing with online payments. Consult with technical experts if needed.

Payment Services 18

Payment Services Merchant Services eCommerce Payments 18

ROI Revolution

JULY 25, 2019

Last month , we covered marketing news like IRCE 2019, exciting campaigns we saw in June, and recent innovative augmented reality (AR) use cases. Before that , we learned about Google Marketing Live 2019 , the anniversary of GDPR and what it meant for collecting customer data , how marketers are using artificial intelligence, and more. .

Marketing 68

Marketing Social Media Cryptocurrencies Cryptography 68

Retail TouchPoints

JUNE 8, 2022

Retail industry experts often talk about the benefits of bringing together all customer data in one place, but IT professionals know how difficult that is to actually accomplish. Gao: I was hired to manage the company and system integration to create the synergy to lower the costs. They are very mobile-savvy.

Social Media 261

Social Media Customer Data Shipping Costs Management 261

Ecommerce Platforms

OCTOBER 22, 2021

According to Statista, the UK has the biggest eCommerce market in Europe, with revenue reaching £693 billion in 2019, up from £677.8 The moral of the story : An attractive, fully functioning eCommerce site is essential for online business owners wanting to stand out from competitors and sell products beyond Amazon or eBay.

Payment Services 118

Payment Services Payments Merchant Services eCommerce 118

Kissmetrics

JULY 7, 2021

CMS stands for a content management system. If your brand has been around for a while, or if you’re used the internet for e-commerce for any amount of time, you have a website, which means you have experience with a content management system. Let’s look at the other two types of platforms first.

eCommerce 271

eCommerce Webinar eCommerce Marketing Books 271

Prisync

AUGUST 28, 2018

One of the most effective and highly recommended business techniques is the marketing automation. Aside from that, it has been proven to be a good avenue to launch marketing efforts faster, generate leads and accelerate revenue. with the system implementation. The effort delivered a 59% boost in leads and generated $1.5M

eCommerce 40

eCommerce Small Business Retail Marketing Retail 40

Optimizely

NOVEMBER 9, 2017

What is identity resolution , and why should you care about it as a B2C marketer? Identity resolution is the ability to stitch together customer data into a single source of truth — to fully understand how your buyers interact with your brand across devices, channels and browsers. Get the Whitepaper Now.

B2C 150

B2C Marketing Customer Data eCommerce Marketing 150

Algopix

JULY 26, 2023

Shopping cart solutions facilitate the online purchase process by allowing customers to add products to their cart, review items, and proceed to checkout securely. An efficient shopping cart system ensures a smooth and hassle-free checkout experience, reducing cart abandonment rates and increasing sales.

Shopping Carts 125

Shopping Carts Payment Services 3dcart eCommerce Platforms 125

Optimizely

OCTOBER 26, 2017

It may sound strange, but we’ve found that your company’s most loyal customers have an average of 6 completely different identities in your marketing systems. It’s not because your customers are purposely trying to confuse you. It’s simply the nature of how buyers interact with ecommerce brands online today.

Customer 186

Customer B2C Customer Data Mobile 186

Optimizely

JANUARY 28, 2020

Today’s ecommerce market is growing incredibly fast, as we all know. It’s never been easier to create an ecommerce business in every product category. Marketers like you need access to customer data to gain deep insights into your buyers and drive real results. Why you need CDP marketing.

Marketing 195

Marketing Multi-channel Social Media Customer Data 195

MagentoBrain

FEBRUARY 27, 2023

Magento is a new-generation online store management system Magento is a worthy competitor to OpenCart. The system appeared in 2008, and already in 2011 it was bought by the eBay corporation. Most recently, at the beginning of 2017, a quarter of a billion dollars was invested in Magento to develop the Asian e-commerce market.

Magento 59

Magento eCommerce Payment Services Payments 59

Optimizely

DECEMBER 10, 2019

Salesforce CEO Mark Benioff recently announced updates to their Customer 360 platform that have received a lot of attention in the eCommerce industry. . If the data marketers have access to isn’t actionable, it’s useless. . The company is not alone in this. At Zaius, we couldn’t agree more with this move.

Customer 195

Customer Customer Data Customer Experience eCommerce 195

Ecommerce Platforms

JANUARY 5, 2021

Are you looking for an all-in-one marketing automation system? Founded back in 2012 and based in Kraków, Poland, SALESmanago employs over 200 marketing and IT experts. SALESmanago uses machine learning and AI to aggregate and analyze all your customer data. A Customer Data Platform. Cue, SALESmanago.

Live Chat 104

Live Chat Social Media Magento Customer Data 104

BigCommerce

JANUARY 23, 2018

This is usually a custom LAMP or.NET-based implementation supplemented by various middleware, the origins of which you may or may not know. Quite often, these platforms are also connected to backend systems running custom-built ERP software. Ecommerce marketing is harder than ever before. Read the Dazadi Story.

Payment Services 362

Payment Services eCommerce BigCommerce eCommerce Platforms 362

Kibo

MARCH 2, 2023

Also, the North American B2B eCommerce market is expected to hit $1.8 Manufacturers are particularly focused on adding new capabilities according to a survey by Digital Commerce 360 showing that 61% of B2B retailers prioritized eCommerce platforms and applications for 2022, with a focus on adding new capabilities.

Payment Services 62

Payment Services Multi-channel eCommerce Shipping Costs 62

Optimizely

NOVEMBER 20, 2018

A new car, a house, a home theatre system, a washing machine, that $800 food processor that really can do it all… For most shoppers, these major purchases also tend to be one-off purchases. Use content to create a one-of-a-kind customer experience. Think about all the times you’ve had to make an expensive purchase.

Shipping Costs 220

Shipping Costs Multi-channel Events Recommendation 220

Optimizely

DECEMBER 21, 2020

Customer Data Platform (CDP). The foundation of all CDPs should be data processing and accessibility so it can be easily activated to any system a brand relies on, whether it be for marketing, customer service, or merchandising.

Channel 195

Channel Marketing eCommerce Platforms eCommerce 195

Optimizely

AUGUST 27, 2019

We look at it as a system that acts like a person. A good system should reduce errors and improve results. With their homegrown data hub, New Balance is now able to leverage data to build a customer-centric experience. I don’t really use the word [AI],” he said. . “We In our case, we fit people with running shoes.

Channel 150

Channel Department Stores B2C Recommendation 150

Optimizely

JANUARY 25, 2018

That sounds wonderful — you may think — but what does this have to do with ecommerce marketing? One crucial word: data. Many ecommerce marketers struggle to get access to the data they need to make informed decisions and optimize their campaigns. If this sounds familiar to you, you’re not alone.

B2C 199

B2C Marketing Channel eCommerce Marketing 199

BigCommerce

FEBRUARY 13, 2018

Essentially, ecommerce (or electronic commerce) is the buying and selling of goods (or services) on the internet. From mobile shopping to online payment encryption and beyond, ecommerce encompasses a wide variety of data, systems, and tools for both online buyers and sellers. Global ecommerce is growing rapidly.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

BigCommerce

DECEMBER 13, 2017

For direct-to-consumer players, think of Amazon as customer acquisition. Encourage follow-on purchases through your own site in order to capture more customer data, up-and cross-sell, and increase overall LTV. Whenever customers search for products on Amazon, the search engine displays many similar products.

Shipping Costs 414

Shipping Costs Marketing Merchant Services SEO 414

Omnisend

MARCH 30, 2021

Email marketing is at the core of any great ecommerce marketing strategy. No other channel allows for such proximity and 1-to-1 conversation with your customers. Furthermore, no other channel is quite as profitable as email: for every $1 spent on email marketing, ecommerce merchants can expect to earn $42.

Merchant Services 148

Merchant Services eCommerce Channel eCommerce Platforms 148