Remove Customer Experience Remove Omnichannel Remove Retail Remove Technology
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How Technology Fuels Customer Experience and Brand Value

Retail TouchPoints

The fundamental shift in retail toward blended digital commerce has created several hurdles for retailers still clinging to traditional blueprints. Here are a few examples of how technology enhances customer experience and strengthens brand value.

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Harnessing the Potential of Returnless Refunds to Improve Profitability and Customer Experience

Retail TouchPoints

Retail’s busiest returns period may be in the rearview mirror until next year, but rising ecommerce order volumes have caused returns management to become an aspect of ecommerce and omnichannel business that warrants a dedicated year-round strategy. Returns are a major cost of doing retail business of any kind, but especially online.

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Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

While consumer expectations have continuously shaped retailers’ strategies, tech choices and best practices, COVID-19 accelerated this rate of change. Where does that leave retailers today, especially as they develop their holiday plans and finalize their budgets for 2023? The result? Loyalty programs.

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Product Substitution: How Savvy Retailers and Manufacturers can Build Supply Chain Resiliency, Reduce Costs and Improve Customer Experiences

Retail TouchPoints

The letdown customers experience when their orders don’t arrive on time, or at all, results in uncertainty and distrust that’s difficult — if not impossible — to remedy. Retailers can expect that customers will turn to other vendors; once this happens, they’ve lost both the sale and the customer’s trust and loyalty.

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How Ambitious Brands Are Leveraging Composable Commerce

Business models have been slow to adapt to the shift to digital commerce, leaving brands to struggle to match customer experiences to the changing retail landscape. The reason for the struggle: an inflexible technology stack.

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How to Upgrade Stale Customer Experiences

Retail TouchPoints

Customer experience and employee experience live in two different acronyms, CX and EX. A recent Forrester survey report found that companies that provide connected experiences between CX and EX report dramatic benefits around innovation, cost reduction, revenue growth, customer experience and digital transformation.

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Wayfair Launches In-Store Immersive Virtual Room Creation Technology

Retail TouchPoints

Wayfair has launched the Digital Design Studio, a patent-pending technology that aims to bring the best of online and in-store shopping together. The Studio is a kiosk that allows customers to create and interact with a variety of design layouts and experience products in a digital, fully 3D room with photorealistic quality.