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Balancing Customer Loyalty in an Age of Growing Business Costs

Retail TouchPoints

Consumers again and again have propped up the economy, fueling consistently strong growth in ecommerce and giving the retail industry an important edge in otherwise dark times. But there is a way forward, a balance that allows for costs to be recovered and keeps base customers happy and loyal.

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The 5 Benefits of E-Commerce Automation

Kissmetrics

Running an e-commerce store is a lot of work, but you already know that. That’s where e-commerce automation comes in. E-commerce automation is the magic sauce to free you from the mundane. What is E-Commerce Automation? How Can E-Commerce Automation Help My Business?

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Best Customer Loyalty Programs: Our Favorite

Groove

Managing customer turnover and increasing lifetime value are two of the most common initiatives our marketing team is given when working with an organization to grow revenue. Best Customer Loyalty Programs: Smile.io. BigCommerce reports that it costs 5x less to retain an existing customer than it does to gain a new one.

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E-commerce Delivery Experience Management (DEM) to Drive Customer Delight

lateshipment

Customers are no longer just interested in low prices, fast shipping, and free returns have constantly been the three must-haves for an online business to make the cut in today’s market. They want e-commerce brands to treat them with the proper experience that can lead them to shop again.

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Post-Purchase Experience: Building brand trust and customer loyalty

Fabric

A positive post-purchase experience is crucial for customer loyalty and retention, brand trust, and positive word-of-mouth. Post purchase communications : may entail recommendations, promotions, rewards, loyalty program enrollment, customer referrals, or other incentives to build customer loyalty.

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E-Commerce Post-Purchase CX Playbook For The Up-And-Coming Holiday Season

lateshipment

However, e-commerce post-purchase issues are nothing out of the ordinary, especially during times like the Holiday Season. The impact they bring is catastrophic — wrecking customer experience, straining customer support teams, and ultimately threatening profit margins.

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8 Tips to Handle the E-commerce Holiday Rush

lateshipment

Less than 2 months to go for the holiday season to officially kick off — which means as an e-commerce retailer, you have to make use of the little prep time left to get better equipped at handling the holiday rush. Here are some tips categorized via different stages of the customer journey to help you do just that.

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