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How Contextual Commerce Improves Customer Loyalty

Optimizely

But before you run off, let me tell you about an ecommerce trend that will actually help you better sell to customers and ensure their (undying) loyalty. Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel. How can contextual commerce improve loyalty? What is contextual commerce?

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How to Give Best-in-Class Omnichannel Customer Support

Omnisend

However, providing exceptional customer service isn’t about the number of channels but the quality of customer service across them —and omnichannel customer support can help do that. What is Omnichannel Support? This way, your customers always get accurate answers. Benefits of Omnichannel Customer Support.

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Salesforce’s Top 5 Predictions for Holiday 2022

Retail TouchPoints

Editor’s note: This article has been condensed and repurposed from an existing article from Salesforce. For the 2022 holiday season, the trillion-dollar question is how do brands and retailers maintain growth, but do it profitably with an omnichannel approach? Loyalty Shifts to Value.

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How EP PXM Product Import Simplifies Product Catalog Management

GetElastic

In today’s competitive market, many commerce brands are faced with the challenge of delivering omnichannel customer experiences , outshining the competition, and maintaining customer loyalty. In this article, we will walk you through how our product importer alleviates the hassle of product catalog management.

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Keep Your Eye on the Customer Engagement

Optimizely

Drive customer loyalty over time. By tracking customer engagement closely, you can also start to identify patterns and encourage specific behaviors that can lead to customer loyalty. In other words, omnichannel engagement can drive customer loyalty long-term.

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Google Shopping Strategies to Fight Amazon

Optimizely

While you should still be selling on Amazon, you can compete in your own way by offering a better customer experience across multiple channels. To do this, you need an omnichannel marketing strategy that can help you take advantage of new opportunities as they arise. But it’s no longer the only game in town. This includes Google.

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Top Market-Driven B2B eCommerce Trends of 2021

GetElastic

The effect of mobile on B2B eCommerce is expected to continue accelerating, with B2B leaders doubling down on mobile commerce to increase engagement, drive traffic, and boost customer loyalty. Omnichannel retailing has become a cornerstone of global B2B sales, establishing itself as the new standard, not the exception.

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