Groove

JULY 21, 2020

Choosing which eCommerce marketing tool to invest your time and money into is not an easy decision. Klaviyo is an email marketing tool designed specifically for eCommerce businesses. We recommend leveraging the tool when preparing for the holidays , as it helps to drive more online revenue with much less effort.

eCommerce 370

eCommerce Merchant Services eCommerce Marketing Customer Loyalty 370

365 Retail

MARCH 10, 2024

This information will empower retailers to suggest things that fit their customers’ personal style. Such insights can even help businesses create tailored product recommendations, personalise advertisements, and customise shopping journeys.

eCommerce 104

eCommerce Payment Services Payments eCommerce Marketing 104

Omnisend

MAY 24, 2021

Identifying, attracting, and retaining the right kind of customers is key to the success of any business, so it’s crucial to have the right tools on hand to maximize your potential. But first, let’s take a closer look at what customer data analysis is. What are Customer Analytics? Why Should You Use Customer Analytics?

Customer 134

Customer Customer Retention Customer Data Omnichannel 134

Optimizely

NOVEMBER 2, 2017

Why should you care about urgency in ecommerce? Urgency is often what pushes a potential customer to click “Buy.” But in the real world, customers may take months or even years to warm up to your brand before buying. Here are the specific tactics you can use to up the urgency for your brand’s marketing today.

eCommerce Marketing 170

eCommerce Marketing Marketing eCommerce B2C 170

Optimizely

DECEMBER 10, 2019

eCommerce Brands are in a Battle for the Customer Profile. Centralizing your entire organization (in-store, marketing, service, & merchandising) around a single customer profile opens up a world of possibilities for delivering a beautiful and relevant experience. Whether they know it or not.

Customer 195

Customer Customer Data Customer Experience eCommerce 195

Optimizely

DECEMBER 19, 2017

Is your ideal customer: A. A 20-year-old college student who loves football and wants a custom-printed t-shirt with their team’s fight song? As a B2C marketer, you can’t market to everyone or you’ll sell to no one. What makes them happy customers? This is exactly why you need an ideal ecommerce customer profile.

eCommerce 186

eCommerce Customer B2C Fashion 186

Inflow Insights

JUNE 9, 2021

But, with such a fast-growing list of eCommerce marketing automation systems available, how do you decide which one is best for your business? We present our marketing automation comparison guide. When you’re comparing eCommerce marketing automation, starting with a list of names is a fool’s errand. ActiveCampaign.

eCommerce Marketing 81

eCommerce Marketing eCommerce Marketing Payment Services 81

Optimizely

JUNE 8, 2020

The answers lie with your Customer Data Platform (CDP). Your CDP is the most essential part of your tech stack, designed to centralize all of your customer data, all of their their events and all of their interactions with your brand. The seed audience is typically a smaller segment, containing your best customers.

Customer 195

Customer Social Media Customer Data Events 195

Optimizely

JANUARY 28, 2020

Today’s ecommerce market is growing incredibly fast, as we all know. It’s never been easier to create an ecommerce business in every product category. Marketers like you need access to customer data to gain deep insights into your buyers and drive real results. But how do you create that experience?

Marketing 195

Marketing Multi-channel Social Media Customer Data 195

RTP blog

MAY 18, 2018

By Steve Tucker, Bunting When it comes to e-Commerce, marketers often focus on driving new web site traffic and getting new customers. While these customer acquisition efforts are undoubtedly important, it’s often forgotten that it’s your existing customers who will make up 40% of your future revenue.

eCommerce 150

eCommerce Customer eCommerce Marketing Recommendation 150

Onilab User Guides

DECEMBER 28, 2018

Nate is a business technology expert and a futurist mostly engaged in finding and implementation of the latest technology trends into SMB and startups management and marketing processes. Businesses have been using customer data to boost their marketing efforts for decades. However, the way we gather this data has changed.

eCommerce Marketing 40

eCommerce Marketing eCommerce Marketing Social Media 40

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . eCommerce is growing (higher, further, faster). Hybrid (omnichannel) marketing is the future now.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Kissmetrics

JUNE 14, 2017

Your customers are everywhere. That’s why it’s important to map out how your business engages with customers across several channels. Cross-channel engagement involves integrating multiple marketing channels to seamlessly interact with your target audience. Analyze Your Customer Data. Image Source.

Channel 226

Channel Customer Jewelry Customer Data 226

Optimizely

MARCH 9, 2021

Per the company’s email published by WRAL TechWire : “Dear Customer, “We have important news to share about the Bronto Marketing Platform. Over the coming year we will migrate our marketing automation technology and resources to the Oracle Customer Experience Cloud. Thank you for being a valued customer.

Customer Experience 195

Customer Experience Demo Customer Data Omnichannel 195

Omnisend

MAY 4, 2021

Your brand should already have a presence on the selected channel and the channel needs to contain an audience that aligns with your ideal customer. If you are using TikTok to promote your ecommerce, your ecommerce should reflect some of the “TikTok vibe” seen in the promotional influencer marketing videos.”. #2

eCommerce Marketing 113

eCommerce Marketing Marketing eCommerce Social Media 113

365 Retail

MARCH 10, 2024

This information will empower retailers to suggest things that fit their customers’ personal style. Such insights can even help businesses create tailored product recommendations, personalise advertisements, and customise shopping journeys.

eCommerce 52

eCommerce Payment Services Payments eCommerce Marketing 52

Optimizely

SEPTEMBER 6, 2018

Few things are as satisfying to a marketer as a new customer making their first purchase—it’s basically the marketing equivalent of winning an Oscar. But what happens if that customer buys once, and only once? That’s why the end goal in ecommerce marketing shouldn’t be the first purchase—it should be the second purchase.

Customer Loyalty 332

Customer Loyalty B2C Recommendation Marketing 332

Ecommerce Platforms

SEPTEMBER 4, 2019

Ecommerce marketing is becoming more and more automated every year. From welcome emails to sales funnels and ad networks, all ecommerce stores should be using some sort of automated marketing tool to ensure a consistent flow of sales and exposure. But which ecommerce marketing software is right for you?

eCommerce Marketing 91

eCommerce Marketing eCommerce Marketing Shipping Costs 91

UpSellIt

JULY 13, 2023

By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. An omnichannel retail strategy connects numerous channels and touchpoints to provide customers with a seamless shopping experience. What is Omnichannel Retailing?

Omnichannel 103

Omnichannel Multichannel Payment Services Retail 103

Omnisend

JUNE 14, 2021

Segmentation and personalization is a key tool when it comes to winning the fight for customer attention. Omnisend is super excited to introduce Customer Intelligence to give nimble marketers a competitive edge when it comes to retention strategies and adjusting acquisition. Discover high-potential marketing opportunities.

Customer 88

Customer Improvements Marketing eCommerce Marketing 88

Optimizely

FEBRUARY 10, 2021

With an activated Customer Data Platform, like Zaius, brands have the ability to capture all the historical browsing and abandonment behavior of their shoppers and act on these behaviors with true 1:1 personalization. What if retailers were able to help these shoppers pick up their gift searches where they left off?

Gifts 195

Gifts Recommendation Shopify Reference 195

Omnisend

JUNE 14, 2021

Segmentation and personalization is a key tool when it comes to winning the fight for customer attention. Omnisend is super excited to introduce Customer Intelligence to give nimble marketers a competitive edge when it comes to retention strategies and adjusting acquisition. Discover high-potential marketing opportunities.

Customer 78

Customer Improvements Marketing eCommerce Marketing 78

Optimizely

OCTOBER 23, 2019

Marketers who use loyalty programs to create happy and loyal customers need to be able to integrate these programs into their customer data and marketing campaigns on a regular basis. Included in this integration are nearly a dozen pre-built campaigns to help marketers get started quickly.

Customer Loyalty 30

Customer Loyalty Customer eCommerce Marketing eCommerce 30

Ecommerce Platforms

MAY 16, 2022

Are you looking for a cloud-based marketing automation solution for your business? Or, are you, like most ecommerce enterprises, wanting to make the best use of your customer data? There are many types of marketing automation solutions, but how do you identify the one that best fits your business needs? Data Cloud.

eCommerce 211

eCommerce Shopify Merchant Services Channel 211

Ecommerce Platforms

JANUARY 5, 2021

Founded back in 2012 and based in Kraków, Poland, SALESmanago employs over 200 marketing and IT experts. With over 2,000 customers and an astounding over 100% customer retention rate, it's safe to say SALESmanago has more than made a name for itself. A Customer Data Platform. …To name a few. Your website.

Live Chat 104

Live Chat Social Media Magento Customer Data 104

Optimizely

NOVEMBER 20, 2018

Loyal, long-term customers are the name of the marketing game because they drive your bottom line. Which raises the question: How can you steer customers toward your more expensive products with the hopes of boosting your AOV—and ultimately your long-term revenue? Target your most engaged, highest AOV customers.

Shipping Costs 220

Shipping Costs Multi-channel Events Recommendation 220

Optimizely

AUGUST 9, 2018

The Customer Is the Center of Everything. “We For many B2C brands, the customer is the center of the world. But despite this, many brands make a lot of assumptions about what their customers want and need. But despite this, many brands make a lot of assumptions about what their customers want and need.

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

GetElastic

SEPTEMBER 2, 2021

I have been an Account Manager and Consultant for a large portion of my career before making the switch to sales and marketing operations a few years back. I recently joined Elastic Path in January of 2021, where I am really enjoying working in the eCommerce market and learning a ton. Market Trends in B2B eCommerce.

B2B 141

B2B Management eCommerce B2C 141

Optimizely

AUGUST 27, 2019

Last week, eTail East 2019 was back in Boston with four days of retail and ecommerce insights from top B2C marketers. The Zaius team came prepared with plenty of cookies, and we even sat in on some sessions in between confessionals to cheer on our customers. . So many Zaius customers sharing their stories at #eTailBoston !

Channel 150

Channel Department Stores B2C Recommendation 150

Inflow Insights

DECEMBER 3, 2019

Customer segmentation: Segmentation allows you to target subsets of groups based on the specific attributes of those shoppers (such as customer intent and purchase history). Content recommendations (and content personalization). changing the navigation to match a customer profile). Dynamic UI changes (i.e.

eCommerce 144

eCommerce Recommendation Management Customer Experience 144

Omnisend

MAY 10, 2021

7 Common Email Marketing Mistakes That Ecommerce Brands Make. With trusted opt-in channels at the forefront of ecommerce marketing strategies, email takes center stage for many brands—and with good reason. These mistakes can lead to unsubscribes, poor deliverability, and an overall loss of trust with your customers.

Marketing 174

Marketing X-cart Mobile Recommendation 174

Sailthru

JUNE 1, 2023

Interactive digital experiences can help build brand loyalty while delivering key details about your customer’s interests and future purchase intent. The importance of data to strengthen customer retention and sales is well-known by most businesses. Better personalization leads to stronger engagement and higher ROI.

Travel 78

Travel Customer Retention Demo Recommendation 78

Smile.io

MAY 15, 2024

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. So, what sets the winning commerce brands apart?  has to offer.

Payment Services 53

Payment Services Merchant Services eCommerce Payments 53

Algopix

JULY 26, 2023

In today’s digital age, a strong online presence is crucial for any business looking to thrive in the competitive eCommerce landscape. To effectively reach customers and drive sales, businesses need reliable and efficient website and shopping cart solutions. What are Shopping Cart Solutions?

Shopping Carts 126

Shopping Carts Payment Services 3dcart eCommerce Platforms 126

Smile.io

JANUARY 4, 2024

Onsite marketing is a way to increase ecommerce visitor engagement and sales by focusing on customer data and personalization. How does onsite marketing differ from traditional visitor engagement strategies?  What is onsite marketing Onsite marketing examples What is onsite marketing?

X-cart 68

X-cart eCommerce Marketing Live Chat 68

Inflow Insights

NOVEMBER 11, 2021

As mentioned above, we recommend eCommerce businesses run a combination of paid social advertising and paid search advertising campaigns. This not only helps you get your brand across as many channels as possible, but also provides insightful data that you can use to scale your strategy up or down as needed in the future.

Social Media 125

Social Media eCommerce Recommendation PPC 125

Omnisend

MARCH 16, 2023

Reading Time: 11 minutes When it comes to marketing channels and platforms that brands can use to communicate with their customers, the numbers are only increasing by the day. But it’s no longer as simple as sending an email and getting the response you want from customers. billion and it’s only increasing by the minute.

Definition 78

Definition Social Media Payment Services Recommendation 78