Remove Customer Remove Customer Retention Remove Marketing Remove Shipping Costs
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4 Post-Holiday Marketing Tactics for Customer Retention

Optimizely

When in doubt, start with how you can drive new sales and increase revenue from repeat customers. This post features 4 key post-holiday marketing tactics that will help you increase sales from your current leads and customers! While acquiring a new customer is awesome, it can take quite a few resources to make that happen.

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Retailers Increasingly Turning to Third-Party Resources to Handle Fulfillment

Retail TouchPoints

Store-based fulfillment of customer orders got an enormous boost during the COVID pandemic, when both curbside pickup and delivery offerings became survival tactics for so many retailers. However, they are now being prized for their practical capabilities as well: 38% cited faster, more cost-effective shipping, up from 21% in 2022.

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Post-Purchase Experience And Customer Lifetime Value (CLV): Relationship Goals

lateshipment

The success of an e-commerce business depends on a lot of factors — venturing into new markets, net profits made during a quarter, rapport shared with customers and the general public, offering quality products and services, etc. Both CLV and CLTV are common acronyms for Customer Lifetime Value and are interchangeably used.

eCommerce 130
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The Real Cost of Late Deliveries & How to Deal with Them

lateshipment

So much that late deliveries tend to drive customers away. Read on further to know how much late deliveries can cost your business and how you can deal with them in order to spur customers to spend more on your brand! The Human Cost of Late Deliveries. Now put your customer in the same situation.

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How to Optimize Your Business’ Contribution Margin Ratio

Kissmetrics

Understanding the finances behind your business can help you increase your profits, cut back on expenses, and operate more smoothly. A contribution margin ratio is the difference between sales and variable costs within a company. The difference will then get used for fixed costs, like rent and insurance.

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10 E-Commerce Shipping Best Practices You Should Know

lateshipment

The importance of a quality shipping experience in e-commerce cannot be stressed enough. This is primarily due to the fact that the post-purchase (shipping + delivery) takes up 50% of the overall delivery experience. You need to make sure that you don’t be like them because your customers will still blame you for shipping issues.

eCommerce 130
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Building Profitable Pricing Strategies on Leading Marketplaces

Smile.io

In the ever-evolving landscape of ecommerce, building a profitable pricing strategy is like orchestrating a symphony that can significantly impact your success. Nowhere is this more evident than on popular online marketplaces, where the art of pricing can make or break your business. Shoppers trust Amazon for convenience and variety.