lateshipment

MARCH 10, 2023

In today’s e-commerce space, video marketing has turned out to be one of the most important forms of content to promote products. According to SearchEngineWatch, videos help persuade 73% of people to buy a product or service. This is where e-commerce video marketing comes in!

eCommerce 130

eCommerce Marketing Merchant Services Social Media 130

Groove

JUNE 1, 2022

How The eCommerce Customer Decision Making Process Works. The key to making data-driven decisions is to first understand how the customer decision making process works. With this fundamental knowledge, you will be able to cater to the needs of each customer segment. Think of the consumer packaged goods industry (i.e.,

Merchant Services 195

Merchant Services eCommerce Customer Customer Loyalty 195

Omnisend

JANUARY 6, 2021

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

Omnisend

MARCH 31, 2021

Beauty ecommerce businesses have major opportunities to line their pockets, now that customers are forced to find other ways to get their beauty products. After all, smaller and newer ecommerce stores are able to act quicker with more flexibility and precision to reach their target customers in the ecommerce beauty industry.

eCommerce Marketing 204

eCommerce Marketing Beauty and Health eCommerce Marketing 204

Groove

FEBRUARY 24, 2021

First, ensure that your sales and marketing are properly aligned. Marketing technology must be integrated with a CRM so that both sales and marketing teams can see what the other is doing (and more importantly, what the customer is doing!). Adapt your sales approach based off of the data provided from your marketing team.

Customer 345

Customer Technology Information Marketing 345

Groove

FEBRUARY 2, 2022

What Is Customer Acquisition? When analyzing customer acquisition vs retention , it’s important to distinguish between the two. First, we have customer acquisition which involves all of the steps that an eCommerce or brick and mortar business takes to attract new customers and convince them to purchase.

Customer 150

Customer Customer Retention Merchant Services PPC 150

Klaviyo

DECEMBER 5, 2017

While it may be hard to believe the end of the year is here (and the busiest time for ecommerce stores), the end is near. You may be wondering, what’s on the horizon for ecommerce marketing in 2018? But first, let’s dive into a few data-driven predictions for ecommerce in 2018. How’s that for a cliffhanger?

eCommerce Marketing 134

eCommerce Marketing eCommerce Marketing Merchant Services 134

ROI Revolution

MAY 23, 2022

In the digital age, video advertising is a key part of any successful ecommerce strategy. With connected TV advertising, YouTube advertising, and more surging since the onset of the pandemic, the opportunity for brands to generate revenue from a video advertising strategy is more ripe than it ever has been. billion on video ads.

Social Media 78

Social Media eCommerce White Paper Mobile 78

GetElastic

NOVEMBER 4, 2019

Here are some of the best ecommerce marketing strategies to help elevate your profits. Email Marketing: You may not think emails are as relevant as they used to be once upon a time, but you’re wrong. There can be welcome emails for when a new customer joins your platform. Emails can be of various types.

eCommerce Marketing 99

eCommerce Marketing Web Design Marketing eCommerce 99

GetElastic

AUGUST 16, 2019

Now is the time to integrate new sales strategies to save your customers from running to the competition and gain new ones. Premium selling, or more popularly known as upselling , is to offer a slightly updated or supersize version of the products customers are already buying. Premium Selling. More sales, more profit philosophy.

eCommerce Marketing 149

eCommerce Marketing Live Chat eCommerce Marketing 149

Smile.io

MAY 4, 2022

If you’re an ecommerce marketer, you know growing sales to your online store is amongst your top priorities. But growing a business and engaging with new customers is always easier said than done. Don’t worry, every marketer has been there. Blog Gabrielle Policella 3.

eCommerce Marketing 75

eCommerce Marketing eCommerce Marketing Customer Retention 75

Prisync

AUGUST 13, 2018

In this blog post, we’re going to look at a number of different marketing tips and techniques you can implement to ensure pet owners choose your store to buy their pet-related products from! What’s most important to your customers? In these situations, you should be looking out for what your potential customers want the most.

eCommerce Marketing 42

eCommerce Marketing eCommerce Marketing Social Media 42

Inflow Insights

OCTOBER 14, 2021

If you want to develop powerful B2B eCommerce strategies to attract and convert your customers, you’ll need to invest in a few key areas. Sure, classic marketing strategies like asking for referrals, promoting at industry events, and doing cold outreach have their place. It has been updated for accuracy and modern practices.

B2B 107

B2B eCommerce Marketing eCommerce Marketing 107

ecomdash

AUGUST 12, 2019

Technology advances, customers become savvier, and competition online grows – all reasons that it’s time to look at ways to refresh your ecommerce marketing strategy. . We’ve put together a list of four marketing strategies that you should be using, along with some tips on how to implement them. . . #1

eCommerce Marketing 72

eCommerce Marketing Marketing eCommerce Social Media 72

Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Omnisend

MAY 4, 2021

Your brand should already have a presence on the selected channel and the channel needs to contain an audience that aligns with your ideal customer. If you are using TikTok to promote your ecommerce, your ecommerce should reflect some of the “TikTok vibe” seen in the promotional influencer marketing videos.”. #2

eCommerce Marketing 113

eCommerce Marketing Marketing eCommerce Social Media 113

Retail TouchPoints

NOVEMBER 3, 2021

Well, the video sharing app is rapidly changing the face of discovery opportunities and influencer marketing, and instantly improves the customer experience in the world of cross-channel retailing. Retailers are now working with a digitally literate customer base where the opportunity is enormous, but so is the competition.

Consumer 246

Consumer Magazine Social Media Clothing 246

Prisync

MARCH 13, 2018

It gives customers a reason to return back to the site and interact with the content long after they’ve made their purchase. Through the use of video marketing, Fitbit tries to show potential new customers who haven’t yet made the plunge to buying a Fitbit, exactly how they would feel wearing one. Social Media.

Consumer Electronics 41

Consumer Electronics eCommerce eCommerce Marketing Electronics 41

UpSellIt

MAY 1, 2019

Now you’re thinking to yourself, “Why should I do on-site video too?” ” On-site video has experienced a surge in popularity recently years, and for good reason. Research shows it increases customer engagement, trust, and overall sales, making it a fantastic option for ecommerce sites looking to expand.

Information 77

Information Marketing eCommerce Fulfillment 77

Groove

JUNE 9, 2021

Many eCommerce marketers struggle with this concept. With an optimized eCommerce email marketing strategy you'll attract new leads, engage more contacts and convert them into customers in no time. Email Marketing Strategy Tips. 90% of all marketers have said that social media has increased exposure.

Marketing 367

Marketing Social Media Customer Loyalty Shopping Carts 367

Inflow Insights

MARCH 25, 2020

But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Additional eCommerce Marketing Tactics Worth Considering.

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

Retail TouchPoints

FEBRUARY 9, 2021

and also has teamed up with e-Spirit to enhance its ecommerce customer experience. “e-Spirit’s hybrid headless CMS technology will make it easy for our teams to add personalized content to GNC commerce experiences with little to no developer support. .

eCommerce 248

eCommerce Beauty and Health Customer Loyalty Customer Experience 248

Retail TouchPoints

SEPTEMBER 26, 2022

Brick-and-mortar retailers have historically built deep relationships with customers locally, on a one-to-one basis. It’s no secret that retailers that pivot to an omnichannel offering are able to continue building meaningful relationships and personal connections with customers. live selling is proving to be a lucrative offering.

Consumer 264

Consumer Social Media Retail Live Chat 264

Fastr

DECEMBER 17, 2018

The post Low Budget Videos, High-Quality Marketing appeared first on Zmags. Yes, we know the struggle is real. And we also know that your budget isn’t unlimited. When it comes to sacrificing resources having […].

Marketing 100

Marketing Social Media Fashion Customer Experience 100

Ecommerce Platforms

SEPTEMBER 14, 2017

A wide range of tools are available for your marketing pleasure, and none of them are as sleek and easy-to-use as Wishpond. In this detailed Wishpond review, we'll discuss how you can easily run your entire ecommerce marketing program with Wishpond. I've played around with many marketing tools in the past.

eCommerce Marketing 112

eCommerce Marketing eCommerce Marketing Blog 112

BigCommerce

AUGUST 29, 2017

Now, if the product you’re promoting is higher-consideration and you are primarily looking to bring customers into the top of your sales funnel, or just trying to get customers to look at you slightly differently than your competitor, dedicated content is a great addition to direct response ads. 23andMe’s YouTube Influencer Campaign.

Marketing 417

Marketing Customer BigCommerce Other 417

eCommerceFuel

MAY 31, 2021

Are you sending potential customers straight to your competitor’s site? The truth is: if you’ve neglected to stay on top of the latest eCommerce marketing trends, you probably have and are still doing so daily. Many eCommerce store owners fall into the same trap while building their brands and online stores.

eCommerce Marketing 49

eCommerce Marketing eCommerce Marketing Social Media 49

Omnisend

FEBRUARY 7, 2021

Chances are, it’s customer reviews. With digital advertising on Google, Facebook, and other social media showing declining results , customer reviews have become such an essential part of making purchase decisions—so much so that we now trust online reviews as much as we trust recommendations from our closest friends and family.

Customer 148

Customer Marketing Social Media Article 148

Groove

MARCH 24, 2022

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. As an Elite BigCommerce Partner Agency , our certified team is available to assist in growing your mid-market business with BigCommerce Enterprise. What Is An eCommerce Marketing Agency?

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

SellBrite

SEPTEMBER 22, 2017

In 2017, more brands created and shared video content than ever before. In ecommerce, competition for the attention of online consumers is fiercer than ever. Many are turning to video. 45% of people watch more than an hour of Facebook or YouTube videos a week. More video content is uploaded in 30 days than the major U.S.

eCommerce 105

eCommerce Social Media Blog Marketing 105

Kissmetrics

JULY 11, 2017

There are three general ways to grow revenue in any ecommerce business: Increase the total number of customers. Increase the average number of times each customer buys from you. Increase the average order value (AOV) from each customer. These are categorized in ways to grow: New Customers. Content Marketing.

eCommerce 243

eCommerce Customer Merchant Services Conversion Optimization 243

FastSpring

OCTOBER 13, 2020

If you love your customers—which I’m sure you do—you want to hold onto them … tight. Yep, we’re talking about customer retention—a business’s ability to keep customers over a period of time. As much as we love new customers, we love repeat customers even more. Provide Opportunities for Customers to Give Feedback.

Customer Retention 148

Customer Retention Customer Payment Services Subscription 148

Optimizely

OCTOBER 16, 2018

The first episode of Marketing Unboxed is here! This is our newest video series where we order a fun product from a top ecommerce brand, and then track every marketing touchpoint along the way to see what works, and what doesn’t. Can’t wait till the next episode of Marketing Unboxed? Cart Abandonment.

Marketing 305

Marketing Shopping Carts Social Media Games 305

Groove

JULY 22, 2021

Though social media serves its primary purpose of connecting people, it also plays a major role in connecting consumers to brands, increasing brand awareness, building relationships with customers and driving online sales. This way, your offer is in front of not only your existing customers and followers but also your ideal audience.

Social Media 284

Social Media Merchant Services eCommerce Marketing Customer Loyalty 284

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce SEO Marketing Strategies. #1:

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Retail TouchPoints

JANUARY 19, 2023

Livestreaming, also known as live commerce, is still emerging in Western markets, particularly when compared to the booming Chinese livestreaming market. The firm predicts that the livestreaming ecommerce market for the country will total $32 billion by the end of 2023, nearly triple its 2021 size.

Social Media 298

Social Media X-cart Consumer Events 298

Omnisend

MAY 14, 2021

Driving people to your ecommerce site and convincing them to make a purchase is becoming much harder with the proliferation of brick-and-mortar store closings and growing number of online shopping options. Each stage of the ecommerce customer journey has its opportunities. The 5 Stages of an Ecommerce Customer Journey.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78