Kissmetrics
JUNE 23, 2020
E-commerce is booming. There are currently 24 million e-commerce sites and counting. So if you want to create an online business, one of the best ones to create is an e-commerce store. But how do you market it? Introducing E-Commerce Unlocked. Lesson #3: Marketing Channels.
lateshipment
MAY 24, 2024
Not all e-commerce orders are successful with the delivery being made. Some products have issues that are revealed only when the package is opened, some customers often end up becoming unhappy with the product or delivery, etc. Product returns are an inevitable and frequent part of e-commerce.
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lateshipment
APRIL 9, 2024
If you’re an e-commerce merchant who wants their business to become successful, you need to become the customers’ favorite (offer them a great experience, stay ahead of the competition, improve profit margins, and whatnot). Such issues can deter customers from completing their purchases and lead to abandoned carts.
lateshipment
JULY 31, 2023
There’s fierce competition everywhere, especially in the e-commerce industry. Every e-commerce business has a unique value proposition that comes out from meticulously analyzing market gaps and caters to every need of the customer. You can fine-tune your own marketing strategies for maximum impact.
Speaker: Phil Irvine, VP & Director of Audience Intelligence
One-to-one communication has been a trendy philosophy for marketers and advertisers for years now. To accomplish this, organizations have traditionally leaned into historical customer and product data to predict how to engage with their current and future customers in a personalized manner.
Kissmetrics
DECEMBER 22, 2020
To have a successful e-commerce platform, you have to pay to play. In this guide, we will break down these unconventional forms of marketing. How Using Social Media Influencers Can Grow Your E-commerce Brand. Influencer marketing is the practice of working with well-known social media users to grow your brand.
Kissmetrics
JANUARY 31, 2022
There are an estimated 12 to 24 million e-commerce stores. Most e-commerce store owners have no idea how to effectively market their business. They either try to use the same strategies they use for their brick and mortar store (which will fail) or use strategies meant for blogs: not e-commerce stores.
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Understanding search intent and getting the right customers in front of the right products is the best way to boost both conversion and the average order value of first-time and return buyers. A properly functioning site search solution is one of the most critical yet underutilized tools available to eCommerce merchandisers.
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